article thumbnail

The role of artificial intelligence in business in 2024

Sprout Social

In business, artificial intelligence (AI) is more than just a trend; it’s a crucial tool reshaping how we approach marketing and customer engagement. They power AI tools that enable businesses to gain valuable insights from disparate data to help decision-making. Why this surge?

Patterns 121
article thumbnail

Choose wisely: Higher education marketers take on College Decision Day

Sprout Social

The class of 2026 is probably the most digitally savvy set of students to ever walk onto a college campus. Using Sprout Social’s Advanced Listening tool, we identified almost 3,800 Tweets that mentioned #NationalDecisionDay or #DecisionDay between April 15, 2022, and May 3, 2022. Those efforts paid off.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The 12 Top Benefits of Chatbots in 2023

Hootsuite

trillion by 2026. These tools let you scale customer service for your Shopify store without the need for a live agent. With these tools, you can set and deploy your brand voice and personal style across many different touch points online. Make sales directly in DMs Social commerce is booming. That’s expected to hit $2.9

FAQ 138
article thumbnail

All the Pinterest Shopping Features You Should Know in 2022

Hootsuite

If you’re not already using Pinterest shopping tools, this is your sign to get started. This post covers everything you need to know about Pinterest shopping, including the free and paid tools you should be using in 2022. trillion USD in 2026. Pinterest shopping tools are worth investing in. Social commerce is exploding.

Features 114
article thumbnail

10 New Retails Trends You Need to Know for 2023

Hootsuite

trillion by 2026. Using fraud prevention tools. Gartner predicts that they will be the main customer service tool for 25% of companies by 2027. Engage with shoppers on your website or social media and turn customer conversations into sales with Heyday, our dedicated conversational AI tools for social commerce retailers.

Retail 104
article thumbnail

Metaverse and Korean Government – Strategy and Budget and Education

Laurel Papworth

The plan is to foster 1 million digital talent people by the year 2026. 00:06:35.470] There is a certification called the Digital Leaders Club, which includes the Metaverse tools and techniques and fundamentals and they’re looking at the Korean government is doing, as I said before, a pan-government approach to the Metaverse.

article thumbnail

Navigating a sea of screens: How social reinforces digital out-of-home ads

Sprout Social

According to the Digital Out of Home Advertising Market report, the digital out-of-home market is expected to grow at a compound annual growth rate of over 10% to reach a market size of more than $33 billion in 2026. The campaign was so impactful that it was nominated for “Best Use of DOOH” by the Drum Awards for Digital Advertising 2022.

Campaign 107