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What Are You Looking Forward to in Social Media in 2020?: Experts Round-Up

agora pulse

We asked some of our favorite social media experts to share what they look forward to seeing in social media for 2020. Here’s what got them bright-eyed and excited … Jay Baer: “2020 is going to be the year that brands stop random acts of social. 2020 also will be the year that social goes private again.

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3 Social Media Trends to Watch in 2020

Likeable

But you can’t spend the holidays dwelling on 2019—you only have a few days to acquaint yourself with the biggest shifts coming in 2020! What happened to social media? Look for that to change in 2020 (just in time). In 2020, look for users to gladly re-shoulder the burden of deciding what content they see.

Trends 57
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Break the “just post this” habit: How the right social media mix enhances multichannel campaigns

Sprout Social

Social marketers are inherently multichannel marketers as they strategize, publish and engage on several social networks at a time. As a result, they have a direct view into customer preferences thanks to social data. HeatherBadenoch) December 9, 2020. Social marketers are in tune with the voice of the culture.

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What is Reddit, and Should Your Brand Be Using It?

Hootsuite

Reddit isn’t often mentioned alongside the “big” social networks, though it’s one of the most influential. Reddit continues to grow by double digits every year, adding 25% more users in 2020 and 14% more in 2021. Reddit is a social network with a forum-style discussion structure. What is Reddit?

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Interactive posts for social media: how to approach and engage your audience

Visually SM

Therefore, amid the decline in the engagement of social networks such as Facebook and Instagram — with their mysterious algorithms —, it became necessary to invest more and more in a format capable of holding attention, which would result in positive metrics for the success of a page. Segment content for each social media.

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Instagram Reels vs. TikTok: which is the best short-form video platform?

Sprout Social

Unlike other social networks where videos might be meticulously edited, unpolished and organic content tends to perform best on TikTok. Skits and memes. Released in 2020, Reels represent Instagram’s response to TikTok re: short-form video. Aesthetics matter for brands on social media. How-tos and tutorials.

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Social-Led Brands Are the Future—Here’s Why

Hootsuite

— wint (@dril) July 15, 2020. Start by shifting your brand’s voice, tone, and style for social in general and then to each individual different social network. Forget your marketing degree and crank out some dank, industry-related memes. In print, Wendy’s isn’t quite as snarky or confrontational as on social.

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