Remove 2015 Remove Curation Remove Publishing Remove Social Networking
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Measure & Increase Instagram Engagement

Sprout Social

A report from TrackMaven discovered not only does Instagram lead all social networks in engagement per-post, but by an enormous margin. That means Instagram is completely dominating the market for potential interactions and social media engagement. Finding user-generated content to curate.

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How Companies Like Bored Panda, REI, and Vox Are Growing Their Organic Reach on Social Media

Buffer Social

This made Bored Panda’s Facebook Page the most engaged publisher Facebook Page last October, according to NewsWhip. Bored Panda also received the highest average engagement on LinkedIn and Pinterest among publishers.) Curate user-generated content. For example, Facebook Groups seem to be popular among publishers now.

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4 Tips for Honing Your Content to Reach Gen Z

Convince & Convert

2015 was the year of tracking and analyzing the buyer experience and mapping the customer journey. While the debate wages on as to whether or not they’re heavily addicted, you can safely bet money that the content you are sharing across your social media channels will be seen by Gen Z. highlight to tweet). Journey Mapping.

Content 60
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10 Social Media Challenges Your Business Must Overcome

Sprout Social

A social media strategy is a summary of everything you plan to do and hope to achieve for your business through the use of social networks. Start by creating a list of social media objectives and goals. On which social networks does your target audience spend their time? Improving a Decline in Organic Reach.

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Why Snapchat Memories Will Be Pivotal (And Why Marketers Are So Excited)

Buffer Social

I’ve done some thinking about what this new addition means to Snapchat content and the future of the social network. Keep reading to see what Memories is all about and how Snapchat is evolving into a must-have social media channel. Think of it as Instagram in 2014-2015 or Facebook in 2009-2010.

API 40
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An Introduction to Social Media for Business

Sprout Social

Just in case you’re not completely sold on social–or have to convince higher-ups it’s worth it–here are some statistics that make it more than evident that social media is the way to go: 63% of millennials say they stay updated on brands through social networks. billion on social media advertising in 2015.

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Survey Says: Lawyers, Your Social and Digital Content Needs To Improve 

Myrland Marketing

Greentarget tells us that: “…in an era when content is fire and digital publishing technology is gasoline, we delve into what makes effective content stand out from the noise: the formats, attributes, preferences and other variables that in-house counsel find most valuable in the content they consume.” . “…in Research Reports. Infographics.

Survey 54