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How to Create the Perfect Social Media Marketing Mix

Rebekah Radice

. — Marsha Collier (@MarshaCollier) May 6, 2015. By 2020, only 15% of sales interactions will be outside of social, mobile, and video #influencerchat pic.twitter.com/2RnapMtVHr — Vala Afshar (@ValaAfshar) May 6, 2015. ” ― @adamsconsulting #InfluencerChat pic.twitter.com/AMZPn8laH6 — Ann Tran (@AnnTran_) May 3, 2015.

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The best brand marketing we’ve seen on social media in the last 5 years

Sprout Social

Going viral on Twitter or TikTok allows brands to gain cultural relevance and increase awareness faster than ever before. The ad made the brand a trending topic on Twitter and amassed thousands of views and shares on other platforms. The #RIPeanut hashtag was used more than a million times on Twitter. The spot earned over 5.1

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Social Media Helping People Understand Climate Change Globally

Socialmedia.biz

More than 300 million people spend at least 5 hours every day on different social networking platforms, including Facebook, Twitter, Pinterest, Youtube and Instagram. On social media platforms, your feed is curated with news stories, images, or videos that filter through friends, people you may know, or brands you follow.

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Video Marketing For Your Business

yMarketingMatters

It’s the progress of mobile technology and the ease with which people can shoot footage on their phones and then upload it to the Internet is incredible. Twitter 30-second videos and Promoted Video ads. Periscope and Meerkat are live streaming video mobile apps allowing you to “go live” via your mobile device anytime and anywhere.

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This Week in Social Media – 4/3/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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4 Social Media Trends and How to Adjust Your Social Strategy

Ignite Social Media

Even though Twitter had gained a lot of attention, Facebook has surpassed it in terms of audience, engagement and all other aspects. For instance, Cola Cola has over 90 million ‘likes’ on Facebook but only above three million Twitter followers. 2015 has been a great year for video, but there is a lot more to come in 2016.

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Why Snapchat Memories Will Be Pivotal (And Why Marketers Are So Excited)

Buffer Social

In 2015, Snapchat Discover made the network a media destination by providing publishers with a mobile-first way to share editorial content. While Snapchat has reportedly achieved 150 million global daily active users ( overtaking Twitter ), the company is still a ways off Facebook’s 1 billion-plus user base.

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