article thumbnail

Paid Social Campaigns vs Paid Search

Small Business Mavericks

One of the questions asked on Search Engine Journal in the interview between Kelsey Jones and Pamela Lund, a well-known PPC marketing specialist, is which companies would do better with paid social campaigns rather than paid search. Social Media paid search paid social advertising PPC'

article thumbnail

[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

Sometimes, this makes it very difficult for small businesses and start-ups to develop persistent marketing strategies that meet customer expectations, while maintaining a sensible, cost-effective budget over a long period. But for small businesses, it can be very difficult to effectively combine these strategies.

SEO 239
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Facebook Graph Search: 5 Must-Reads

Firebelly

Yesterday, Facebook announced Graph Search – a new type of search where “the objects we search for aren’t web pages but instead virtual representations of real world objects: people, places and things.” Facebook Graph Search: 10 Things You Need To Know About The Social Network’s Big Announcement.

Facebook 186
article thumbnail

The Essential Guide to Successful Intent-Based Marketing

Oktopost

It’s no secret that third-party apps monitor online browsing activity, but intent data can show you more than just what your prospects are typing into the search bar. Content consumption (type, amount, and preferred content). Paid Search. You’ll have insights into: Browsing habits. Websites visited.

B2B 88
article thumbnail

Two Easy Ways To Still Get People To Your Facebook 'Landing Tab'

Firebelly

Not good news for individuals and small businesses who may have a hard time reaching 10,000 fans and don't have the money to become "authenticated."  Error type: Your comment has been saved. Your comment has not yet been posted. Your comment could not be posted.

Facebook 123
article thumbnail

Firebelly Marketing's Upcoming Speaking Engagements

Firebelly

Error type: Your comment has been saved. Your comment has not yet been posted. Your comment could not be posted. Comments are moderated and will not appear until approved by the author. Post another comment The letters and numbers you entered did not match the image.

Upcoming 100
article thumbnail

Social Media Weekly Roundup 1/11-1/15

Firebelly

A Small Business Using Social Media Brilliantly With No Budget By Niall Harbison Rather than highlighting what we think they are doing right and looking at it from the outside we decided to ask Lorraine Fanneran who is behind all their social media activity to give us a run through of what is and what isn’t working for them.