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Social Media Influencers: How to Find, Evaluate and Work with Social Media Influencers

Razor Social

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. There’s a very good reason why Google trends shows massive growth in search traffic for influencer marketing. The influencers found them!

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Break Out of the Boring With These 10 Types of Videos

agora pulse

Social network videos can cover any topic, so, depending on your industry, you’re able to create lots of relevant, informative videos for your audience. Interviews and Q&A videos for social media are excellent video formats for engaging with your audience while delivering informative video content. Behind the Scenes.

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How to Create a Social Media Content Calendar: Tips and Templates

Hootsuite

Start looking for influencer partners ? Maybe it’s time to get your brand on LinkedIn , or introduce a social media employee advocacy program. Plan out your A/B tests until you find the right recipe for the type of content, format, post frequency, and best time of day to post for each social platform.

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15 Must-Follow Social Media Experts on Twitter

Hootsuite

Twitter is an incredible resource for networking and seeking out top professionals and influencers in any industry, but this is especially true for social media experts. Bullas’ Twitter feed shares links to his blog posts, which focus on social media, content, and digital marketing in an easy to digest format.

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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

It is somewhat surprising how many have only a few hundred followers, despite being social media managers, practitioners and strategists at large corporations. Chemicals. • Kristina Bobrowski – Social Media Manager, Dow Corning. • Alison Buckley – Social Media Manager, Dow Corning.

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Genuine Social Media Activism: A Guide for Going Beyond the Hashtag

Hootsuite

Influencer marketing agency Fohr posted a diversity breakdown of its last $9 million payouts. Nothing makes things worse than an empty explanation,” responded marketer and fashion influencer, Kelly Augustine. Expect an influx of messages and equip your social media managers with the tools they need to handle them.

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Qantas Airways on Twitter and the Black Face criticism

Laurel Papworth

Staff should be backed on social media and the Community is NOT always right! For once my social network let me down – I was off Twitter and therefore unaware of the Black Face incident! In the interest of completeness, below is what I rattled off to Maddie, in full about social networks and value systems.

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