Hootsuite

OCTOBER 20, 2021

It’s aggressively trend-driven, pushing memes and video formats into the spotlight. The next big thing may take over just a few days later, but every meme has its moment. Hashtags are your friend. Hashtags are one of the TikTok algorithm’s ranking signals. Avoid only using generic hashtags like #FYP.

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Tips How To Hashtag Trends 144

Hootsuite

MARCH 2, 2020

Tracks on TikTok have high meme potential, and it’s turned the app into something of a hitmaker. Like any other social network, TikTok has a gamut of influencers and meme machines who cash in on views, likes, comments, shares—and virtual coin. Cross-platform sharing : TikTok memes don’t just stay on TikTok.

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Brands Meme Hashtag Remix 145

Webbiquity SMM

MARCH 7, 2019

Social networks have become the primary means of keeping friends, family members, and business contacts up to date on what’s happening in our lives. 77% of all Americans have at least one social media profile. Social media is a powerful tool to build buzz around your event and drive attendance.

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Eventful Social Media Badge Hashtag 147

Postcron

MAY 7, 2020

Asking questions, using hashtags and posting user-generated-content it’s a great way to make your followers feel interested in participating in your campaign. . This is why we’ve decided to share these four tips with you, so you can improve your campaign and make sure you have all the tools you need! Social listening.

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Social Media How To Hashtag Meme 131

Hootsuite

MARCH 31, 2020

Learn more : A/B Testing on Social Media: How to Do it with Tools You Already Have. The AMA concept began on Reddit, but AMAs are now popping up in other social settings, like webinars, Facebook Live, or Instagram Stories. The 6 Best Instagram Analytics Tools (And Metrics You Need to Track). AMA (Ask Me Anything).

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List Social Media HootSuite URL 145

Sprout Social

MAY 26, 2022

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. You can also use the search bar to dig into any trending creators, videos, sounds or hashtags you run across. Learn more here. Fourteen hours.

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Examples Campaign Tips UGC 138

Keyhole.co

MARCH 5, 2023

This includes: Retweets Follows Replies Favorites Click-through rate Hashtags Impressions Why does your Twitter engagement rate matter? Like every other social media platform, there is no fixed benchmark for a ‘good’ Twitter engagement. Use relevant hashtags Hashtags may not seem as essential as they are on Instagram.

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Engagement Twitter Tips Hashtag 52

Hootsuite

OCTOBER 12, 2023

For those who are short on time, we’ve put together an 18-minute plan for managing social media for a business. This plan takes you minute-by-minute through the social necessities, highlighting time-saving tips along the way. #1 1 Social Media Tool Create. But that might take a while.

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Social Media HootSuite How To Template 120

Keyhole.co

DECEMBER 27, 2022

This includes: Retweets Follows Replies Favorites Click-through rate Hashtags Impressions. Like every other social media platform, there is no fixed benchmark for a ‘good’ Twitter engagement. But as a rule of thumb, ensure you establish a rate of 1% or higher as a good rate in alignment with other social networks such as Instagram.

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Engagement Tips Twitter Hashtag 52

Ignite Social Media

APRIL 2, 2020

TikTok is a bite-sized social video platform that allows users to create, share, and edit videos with built-in tools the make it easy for anyone to add music, implement special effects, and join in on the latest trends. As of May 2019, eMarketer found that only 4% of US social media marketers are currently involved with the platform.

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Marketing Authentication Trends Feed 217

Sprout Social

AUGUST 7, 2023

Nothing captured first-day-of-school energy quite like the release of Threads, a new text-based social media platform from Meta. The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm.

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API Social Media Management Platform Instagram 91

Hootsuite

JUNE 23, 2022

Creating content for social media can be anything from writing a catchy caption all the way through to designing a major integrated social campaign with a large team and multiple influencers. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance.

Social Media 112

Social Media Content HootSuite Library 112

Social Media Strategies Summit

SEPTEMBER 23, 2022

That’s a massive advantage in higher education marketing, where budgets are often tight, and marketers must split it across a wide range of tools and channels. In its early days, TikTok was known as the social media platform of choice for young people. That wasn’t the case for any other social network. Teens loved it.

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Education Examples Content Nielsen 162

Sprout Social

JULY 11, 2016

Chris Messina, currently a Developer Lead at Uber, is credited as the inventor of the hashtag on Twitter. Originally intended to group content based on subject matter, the hashtag has been adopted across every popular social platform and has cemented its place in our culture. When to Use a Branded Hashtag. Promotions.

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Hashtag Brands Badge Proposal 40

Social Selling Masters

JUNE 19, 2016

Content is shared 3 times faster than text, so imagine what social sharing can do for your sales. Here are two simple data visualization tools. Memes are a popular way to express humor through the art of parody. Memes with GIF content usually go viral on social media quickly, so don’t be afraid to use humor to your advantage.

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Content Meme Diagrams Flickr 102

Sprout Social

MAY 11, 2021

For example, some details to consider when it comes to account optimization include: Branding and creative visuals that are consistent with your business’ online presence (logos, fonts, hashtags, taglines and slogans). Completely fill out your bio and “About” sections for any given social network.

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Social Media Strategy Engagement Hashtag 126

Hootsuite

AUGUST 13, 2020

Social media engagement is measured by a range of metrics that could include the following: Shares or retweets. Using branded hashtags. Basically, social media engagement is growing anytime someone interacts with your account and can be calculated in a variety of ways. Followers and audience growth. Click-throughs.

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Engagement Social Media How To HootSuite 145

Adam Sherk

OCTOBER 1, 2009

The major engines all produce some form of hot topic/trend list, and several third-party and social media sites do as well. You can also use keyword and reputation monitoring tools, real-time search tools and popular/meme lists for articles, tweets, social media submissions, etc.

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Trends Tools Embedding Digg 146

Ignite Social Media

JUNE 28, 2022

To make one, you needed to use high-quality equipment like video cameras and complicated editing tools. One obvious difference is how easily accessible content has become on social media platforms such as YouTube or Instagram Stories, and TikTok. For Instagram and TikTok, be sure to include some relevant hashtags.

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Video Content Marketing YouTube 146

Hootsuite

MARCH 20, 2023

Calculate it on a post-by-post basis or for an entire campaign — for any social network. What is an engagement post on social media? An engagement post on social media is any type of content that encourages audiences to interact with it, for example, by liking, commenting on, sharing or saving.

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Engagement Analytics Meme Instagram 95

Sprout Social

MARCH 7, 2022

The tool has become indispensable for remote teams, thanks to its chat features and flexible third-party integrations. On February 22, 2022, the tool experienced unexpected outages that lasted several hours after the Presidents’ Day holiday weekend. Some even made memes. Brand survey functionality across social networks.

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Survey Brands Sentiment Template 88

Sprout Social

JUNE 7, 2023

Social listening involves analyzing conversations on social media and review platforms related to your brand and industry, which you can use to make better decisions. Sprout’s social listening tool analyzes hashtags and keywords, and captures trends from conversations across social networks like Twitter, Instagram and Reddit.

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Brands Sentiment How To Analysis 106

Keyhole.co

OCTOBER 14, 2020

In a few words, TikTok is a video-sharing social media platform that has become popular with Gen Z and younger Millennials through its micro-videos all about dance challenges, lip syncing, and other viral memes. TikTok initially started as the musical lip syncing app Musical.ly as an attempt to replace Vine. Musical.ly

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How To Marketing Hashtag Influencer 119

Hootsuite

JULY 14, 2021

Calculate it on a post-by-post basis or for an entire campaign — for any social network. Whether it’s sharing some behind-the-scenes content, presenting some honest and vulnerable emotions, standing up for your values or sharing a funny meme that acknowledges relatable experience, audiences are hungry for authenticity.

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Engagement Facebook HootSuite Groups 145

Waxing UnLyrical

MAY 31, 2018

We know memes and gifs are cool. Tools like Rafflecopter or Random.org can randomly select a winner for you, you could draw names from a hat, you get it. Clicking through on the word “sponsored” will bring you to the Facebook page explaining how sponsored content works on that social network. Hashtags aren’t enough.

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Creative Commons Skills Influencer Hashtag 179

Hootsuite

AUGUST 26, 2019

In this complete guide, you’ll find out why you should be using Twitter analytics, which Twitter metrics to track, and what tools to track them with. For example, in April, the Monterey Bay Aquarium decided to break from its serious, credible tone by tweeting a series of memes: 5 Jobs Sunfish Edition. Professor of Biomechanics 3.

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Analytics Twitter HootSuite Metrics 112

Sprout Social

MAY 8, 2019

Although cross-promotion is a smart move, bear in mind that each social platform has its own best practices. For example, Instagram tends to go heavier on the hashtags while you might want to craft a slightly different description for images posted to Facebook. Experiment with branded and industry hashtags. Customer photos.

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Instagram How To Hashtag Feed 108

Hootsuite

APRIL 21, 2022

That’s why we’re sharing 11 ways to optimize your Facebook sales strategy and 4 tools to help you make more sales. billion active users , Facebook is the most visited social media site worldwide. Creating memes surrounding a popular trend is a great way to connect with Gen Z users in a way that is relatable and fun.

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Strategy Brands Facebook How To 100

Social Media Marketing

APRIL 11, 2013

PeekAnalytics is a social audience measurement tool that enables its users to gain a large and diverse assortment of actionable insights into both the audiences following specific Twitter accounts, as well as those audiences behind the tweeting of certain words, phrases, links, memes, hashtags, and the like.

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Analytics Twitter Automotive Class 164

Sprout Social

NOVEMBER 11, 2019

Don’t forget that Snapchat is the most popular social network for Gen Z based on social media demographic data. The concept of time-sensitive, ephemeral content that “disappears” is an element of social media that young customers have grown accustomed to. Tap in their FOMO with time-sensitive posts.

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Marketing How To Authentication Discount 85

Adam Cohen

JULY 19, 2010

You can follow along with the hashtag #SM69 (for the 69th time they have had this weekly discussion). I’m honored to be included among company like this, and from participating in prior sessions I’m looking forward to hearing from some passionate folks. You can also find me on Twitter before during and after.

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Social Media Disqus Web 2.0 Badge 219

Buffer Social

AUGUST 23, 2023

When you’re managing everything from strategy to sales, adding a dozen social media accounts into the mix is just not sustainable. While social media is a powerful marketing tool, plenty of entrepreneurs have proved that quality over quantity is key when it comes to using social media to maximize their reach – and sales.

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Small Business Activities Platform Social Media 77

Razor Social

JANUARY 26, 2017

Want a list of tried and tested marketing technology tools and tactics you can immediately implement in your business? Social Media. The successful people on social media build relationships and add value. Use a social media management tool. Use Agorapulse or a similar tool to set this up.

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Tools Tips Marketing WordPress 40

Buffer Social

NOVEMBER 16, 2016

Every so often, a new social media platform emerges to capture our attention ( Peach ) or become part of our daily lives ( Snapchat ). The social media tools landscape can be just as fascinating — and robust! Every week, people build and launch new social media tools, empowering us marketers in our day-to-day work.

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Tools Social Media Curation How To 40

Hootsuite

JANUARY 23, 2020

But first, let’s review the compelling reasons to invest in this tool to begin with. Why use a social media content calendar? How to create a social media content calendar. Social media content calendar examples. Free editorial and social media calendar templates. Other social media content calendar apps and tools.

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Template Templates Social Media Content 145

Hootsuite

NOVEMBER 13, 2019

Bonus: Get all the insight and tools you need to inform your social strategy in 2019 with our free social trends toolkit. Whether accessing social networks, chatting, watching videos, or looking at maps, Gen Z is most likely doing it on their mobile devices. What are they doing, exactly?

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Marketing Survey Mobile Trends 111

The Social Media Hat

JULY 18, 2016

This is one of the less-known social media best practices for business. You can also use a tool like Post Planner to find high performing Facebook posts, as well as content from other sources. Once you've gotten some fans and followers on your social account, you need to do what you can to keep them. Increase Engagement.

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Conversation Social Media Geotagging Campaign 60