Adam Sherk

DECEMBER 8, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google Living Stories – Just Snazzy Topic Pages or is Google onto Something? by Adam Sherk on December 8, 2009 Today Google unveiled its Living Stories prototype , showcasing its vision of a new format for presenting news stories online.

Google 112

Google Health Care Press Release News 112

Adam Sherk

DECEMBER 1, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Does Google News Sitemaps New Format Help Publishers? by Adam Sherk on December 1, 2009 In November Google announced a new format for Google News Sitemaps with several changes including new tags that provide additional detail on each submitted article.

News 104

News Publishing Google Press Release 104

Adam Sherk

MAY 22, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google News Wants Title Tags to Match Headlines? So it appears this tip is intended to make it easier for Google News to understand the correct title for articles, as opposed to being a “must do&# to prevent an issue.

News 100

News Google Syndication Press Release 100

Adam Sherk

FEBRUARY 17, 2010

Sharing and discussing content is a key component of Google Buzz, so it’s a natural fit for article promotion and audience development. To what degree that happens depends on how well Google does at improving the interface and functionality. Related posts: Google Social Search: Are You in Your Target Audiences’ Social Circles?

Sites 118

Sites News Google Facebook 118

Adam Sherk

JUNE 5, 2009

While it’s good news that Google is continuing to improve its ability to deal with JavaScript, this change also impacts the way that many publishers display sponsored links on their sites. Is Google going to run out and start penalizing sites with sponsored links in JavaScript? Google News Wants Title Tags to Match Headlines?

Publishing 100

Publishing Google NoFollow Guidelines 100

Adam Sherk

NOVEMBER 23, 2009

Believe it or not, being indexed in Google and Google News is actually good for news sites. Google-less? Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! – If You de-Index Will They Still Come?

News 101

News Google Hitwise Press Release 101

Adam Sherk

MAY 13, 2009

Initially Google is supporting data on reviews and people. Initially Google is supporting data on reviews and people. You can follow Google’s guidelines for marking up structured data to learn how to do it, including the specific properties for reviews. But now is a good time to begin experimenting with it.

Review 100

Review Google Embedding Press Release 100

Adam Sherk

MARCH 24, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Does Google Want Brands in Your Social Circle? by Adam Sherk on March 24, 2010 It has been a couple months since Google Social Search was made available in beta to all users on Google.com, so I thought I would revisit it from a marketing perspective.

Google 129

Google Brands Google Reader Digg 129

Adam Sherk

OCTOBER 29, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google Social Search: Are You in Your Target Audiences’ Social Circles? So if you link to your Twitter account on your Google profile the people you’re following on Twitter become part of your social circle. If not how do we get there?

Google 109

Google Google Reader Press Release Survey 109

Adam Sherk

OCTOBER 8, 2009

Syndication. Syndicating content is a common practice and an important revenue stream for publishers. My post on syndication best practices covers ways to reduce the risk of being outranked for your own content. From a SEO perspective, the best approach is to avoid this practice altogether.

Sites 105

Sites News Syndication Content 105

Adam Sherk

FEBRUARY 25, 2010

But regardless of which tool is used, the formatting of the tweet text is something that not every site is making the most of. Some tools automatically utilize the page’s title tag instead of the headline, which can add unnecessary phrases to the tweet and force users to clean it up before sending.

Syndication 117

Syndication URL Press Release SEO 117

Adam Sherk

DECEMBER 2, 2009

Another chart of interest in the Vocus whitepaper demonstrates how social media monitoring has become an essential part of the PR practioner’s toolkit: News monitoring and online media databases have traditionally received the lion’s share of PR tool spending.

Vocus 166

Vocus SEO Social Media Press Release 166

Adam Sherk

SEPTEMBER 13, 2010

Yahoo and Google were among the most frequently mentioned websites for online news, indicating that users see them as sources for news (be it original reporting or aggregation) and not just search vehicles. Related posts: Google Social Search: Are You in Your Target Audiences’ Social Circles?

Survey 140

Survey Social Networking Engineering Research 140

Adam Sherk

AUGUST 31, 2009

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! There’s some background information on the Yahoo Developer Network: SearchMonkey.

Yahoo 101

Yahoo News Syndication Press Release 101

Adam Sherk

JANUARY 4, 2010

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! So belatedly here are my 10 most popular posts of 2009, by pageviews: Facebook Pages: Which News Sites Get the Most Engagement?

SEO 101

SEO News Social Media Syndication 101

Adam Sherk

JANUARY 19, 2010

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Press Release 138

Press Release Facebook Syndication Blogroll 138

Adam Sherk

MAY 12, 2010

Shifting from poaching content to paying for it, it really is no wonder that the AP seems so threatened by Google. Related posts: Video Interview: Rupert Murdoch Doesn’t Like Search So Much I Hope News Corp Does Block its Content from Google The Wrap, Newser and Content Aggregation: How Much Attribution is Enough?

Content 116

Content Aggregator Press Release Syndication 116

Adam Sherk

FEBRUARY 23, 2010

As I’ve covered in past posts on monitoring hot search trends and dealing with seasonal dips in search traffic , news sites can leverage tools and data to gain powerful insights into what’s working and not working on their sites. But there is no reason not to use tools and data to help make smart business – and editorial – decisions.

Hitwise 110

Hitwise Press Release Adsense Syndication 110

Adam Sherk

JANUARY 11, 2010

Google News Optimization Tips A Look at Muck Rack’s Twitter Press Release Service, 51 Releases Later Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Study 147

Study News Press Release Report 147

Adam Sherk

NOVEMBER 17, 2009

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Twitter 145

Twitter Press Release Syndication Blogroll 145

Adam Sherk

FEBRUARY 1, 2010

Some of these news organizations might like to remember that Google actually holds them in high regard and sends a nice chunk of natural search traffic their way. Will Publishers Add Cross-Domain Rel=Canonical to Syndication Deals? Do Google’s Expanded Domain Results Apply to News and Video Listings? {

Sites 118

Sites News Syndication Digg 118

Adam Sherk

MARCH 12, 2010

Here’s what he said he had to say about search engines: “Search on the Internet, whether it be Bing or Google, whatever, is free. So Avatar good, Google bad. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Video 111

Video Avatar Press Release Survey 111

Adam Sherk

APRIL 8, 2010

It is another to mass-aggregate content from a specific publication and then package it on a hub page, even customizing the URL and title tag for SEO: For what it is worth, Google does not seem to be assigning much value to the page. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Aggregator 110

Aggregator Content Syndication Journal 110

Adam Sherk

JANUARY 7, 2010

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Press Release 101

Press Release Syndication Blogroll iPad 101

Adam Sherk

APRIL 30, 2009

It is placed in the of any duplicate pages and points to the canonical URL for the page: Google describes the canonical URL tag as a “hint that we honor strongly” as opposed to a firm directive, so the use of the tag does not guarantee that all duplicate content issues will be resolved.

Issues 100

Issues Publishing URL Syndication 100

Adam Sherk

DECEMBER 22, 2009

And throughout December we’ve gotten top 2009 searches lists from Google , Yahoo , Bing and Ask. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Trends 167

Trends How To Digg Press Release 167

Adam Sherk

JANUARY 6, 2010

In terms of search engine visibility, as of today the Tumblr site is #9 in my Google results for “Newsweek” so it’s working its way up. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Tumblr 131

Tumblr Engagement Press Release Syndication 131

Adam Sherk

SEPTEMBER 10, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Why the News Business Isn’t Profitable by Guest on September 10, 2010 This is a guest post from Aaron Goldman , author of Everything I Know about Marketing I Learned from Google. You just Google it, right? came over from Google. Or trying to find a handyman?

News 121

News Press Release Survey SEO 121

Adam Sherk

JUNE 9, 2010

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

News 181

News Sites Yahoo Facebook 181

Adam Sherk

DECEMBER 17, 2009

When it comes to interactive media buys it looks like Google and the other search engines still offer marketers the best opportunities online. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Social Media 123

Social Media Marketing Press Release Survey 123

Adam Sherk

SEPTEMBER 17, 2009

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Sites 238

Sites News Engagement Facebook 238

Adam Sherk

JUNE 9, 2009

And if I want to get an overview of the current news of the day I’ll go to Google News or Yahoo! However, according to the Google Adwords Keyword Tool , some people do: Currently CNN.com and MSNBC.com are the top two listings in Google for “breaking news.” News , or direct navigate to a major news site.

News 100

News Hitwise Press Release Syndication 100

Adam Sherk

JUNE 9, 2009

And if I want to get an overview of the current news of the day I’ll go to Google News or Yahoo! However, according to the Google Adwords Keyword Tool , some people do: Currently CNN.com and MSNBC.com are the top two listings in Google for “breaking news.” News , or direct navigate to a major news site.

News 100

News Hitwise Press Release Syndication 100

Adam Sherk

OCTOBER 27, 2009

The Most Popular News Sites on YouTube Google Living Stories – Just Snazzy Topic Pages or is Google onto Something? Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Content 112

Content Press Release Digg Survey 112

Adam Sherk

JUNE 12, 2009

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Press Release 100

Press Release Syndication Blogroll Foursquare 100

Adam Sherk

AUGUST 14, 2009

So far Google seems to agree. As of today the article is #1 (after some embedded news results) for the query “michael vick eagles”: Related posts: Do Google’s Expanded Domain Results Apply to News and Video Listings? What Horrible Things Did Time Magazine Do in 1964?

Examples 102

Examples News Press Release Embedding 102

Adam Sherk

JANUARY 21, 2010

Newspaper journalists were the most likely to report using no social media tools (21%). Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! A similar difference exists for microblogging sites like Twitter.

Social Media 122

Social Media Press Release Microblogging Survey 122