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11 Common Mistakes That People Make With Their Personal Brands.

Techipedia: Tamar Weinberg

It might also be a good idea to have clear examples from previous examples of your work that you can show them, with solid stats, visual tools and information, so you have something concrete to back up the points you’re trying to make. The best you can do is explain it as clearly as possible. Nice article worth the read.

Brands 236
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Why You Should Fix Your House Before Inviting People Over

Techipedia: Tamar Weinberg

And worst of all, when recommendation is made, suggesting that these shortfalls on the primary site should be corrected first and foremost, it’s quickly brushed aside as too expensive, cumbersome, or simply not exciting enough when compared to the oncoming, external social media blitz. Still not sure how to take action on this rule of thumb?

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3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

Some advice I give to my Social Media students is to be careful following the example of some large brands who are relatively new to Social Media but seem to be successful. Small businesses can’t always follow by example, unfortunately. I guess they see these relationships the same way.

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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Simply put, the new mass media helped organize, and influence, large numbers of consumers. To take two examples: people complain about an issue to an important newspaper prompting them to push the issue into the mainstream, or if a TV station covers an event, that becomes an important topic. Small business is slow to catch on.

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Top 6 Ideas for Incredible Viral Content for Social Media.

Techipedia: Tamar Weinberg

Some examples follow: What are Your Chances of Surviving a Zombie Apocalypse? Examples include: Instant Domain Search (with its AJAX glory) Website Monitoring Tests Think about it this way: MyBlogLog has a widget , statistics, and a community. Quiz yourself on relationships or just random trivia and see how well you score.

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing 265
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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

On the other hand, you can also share the same discount code across all social platforms. Share the 10OFF discount code for everyone, for example. Let it be posted on every social platform of choice and then watch as it seeds through other communities (which is likely to happen and shows that your marketing is viral).

Facebook 279