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Yahoo News Syndication: Attribution Links Not SEO-Friendly

Adam Sherk

In looking at syndicated content on Yahoo News, most of the syndicated articles do not include attribution links (each news source likely has to request or provide them), but among those that do exist there is a problem. The Yahoo attribution links do not point directly to the original article URLs.

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Syndication Best Practices: Reduce the Risk of Being Outranked for.

Adam Sherk

However from an SEO perspective there is a downside, as syndication creates duplicate content issues. Search engines don’t want to show users multiple versions of the same content, so when an article has been syndicated it’s likely that one version will be given prominence – and that may or may not be the original.

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We Interrupt This Lifecast: Syndication Overload (Part 1)

Firebelly

Social technologies make syndication and aggregation simple. You can easily kill multiple birds with one stone - automate your blog posts out on Twitter, which in turn sends your tweets to Facebook - but its important to not overdo it and run the risk of becoming a robot. Facebook HAS Twitter as part of their inherent integration!

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10 Things That Expose Good Sites to Google Panda

Adam Sherk

Many are moving to setups in which the full content is accessible on the main page and that is the only URL that can be indexed. Other advertisement and promotion issues – overuse of interstitial, prestitial and other forms of interruptive ads and promos can also be problematic, in part because they can lead to poor engagement signals.

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Link Building Tactics for Publishers

Adam Sherk

You’d be surprised at how many existing links (both internal and external) may be pointing to incorrect or discontinued URLs. A good way to investigate this is to review the Crawl Errors report in Google Webmaster Tools, which shows URLs with 404, 500 and other errors that Google encountered while crawling the site.

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New York Times Plans to Implement Permanent Redirects on IHT.com urls

Adam Sherk

So the bottom line is, the NYT SEO team strongly advocated the use of permanent 301 redirects from all IHT.com URLs to the corresponding new URLs on NYTimes.com, and they are continuing to do what they can internally to get this implemented as soon as possible. What Horrible Things Did Time Magazine Do in 1964?

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Newsweek on Tumblr: Good Effort, Needs More Engagement

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Newsweek on Tumblr: Good Effort, Needs More Engagement by Adam Sherk on January 6, 2010 Awareness of Newsweek’s Tumblr site has been increasing of late. I didn’t find any shared newsweek.tumblr.com URLs through Bit.ly I like it. Fox News Not so Much.

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