Sprout Social

AUGUST 10, 2022

Influencer marketing is getting bigger in 2022. A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Influencer marketing tools for social listening.

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Influencer Tools Marketing Software 110

agora pulse

FEBRUARY 23, 2021

What are your Instagram marketing challenges this year? Ali Mirza is the CEO and founder of iSocialYou , a digital marketing agency based in Dallas, Texas. In the past 10 years, Ali has developed digital marketing solutions and growth hacking strategies for several megabrands, SMBs, startups, and agencies. Be specific.).

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Strategy How To Marketing Instagram 129

Sprout Social

APRIL 14, 2021

Since the platform first became available in the U.S. Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok? And as seemingly every platform adopts a TikTok-like feature (e.g., The TikTok boom is in full effect.

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Trends Influencer Strategy Hashtag 144

agora pulse

DECEMBER 16, 2019

New to the world of social media marketing or just need to ensure you’ve got the basics down? Here’s your informative walk-through of social media marketing. There are so many platforms to use—Facebook, Instagram, LinkedIn, Pinterest, Twitter, YouTube, and so on. Which social media platforms will you be using?

Social Media Management 127

Social Media Management Social Media Hashtag Marketing 127

Keyhole.co

MARCH 2, 2023

Platforms like Facebook, Instagram, and Twitter have become so integral part to our daily lives, that they’ve changed the way we meet, communicate, and network. Social media has also changed the way products and services are marketed. We’ve put together a guide to the industry’s three most important social media marketing tools.

Social Media 52

Social Media Tools HootSuite Marketing 52

Devumi

NOVEMBER 21, 2014

Hashtags have been an integral aspect of Twitter since nearly its inception. Once hashtags broke out big there, every other social media platform wanted to use them too. Hashtags on Instagram may now be even bigger then on Twitter due to the more lasting nature of Instagram images.

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Hashtag Instagram How To Organization 94

agora pulse

NOVEMBER 5, 2020

Working with Instagram influencers gives you an extra weapon to add to your social media marketing arsenal. Because organic reach is declining on Instagram and the cost of advertising on social media can add up quickly, promoting content via influencer partnerships provides another option for meeting your marketing goals. Drive sales.

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Influencer Instagram Brands How To 142

agora pulse

NOVEMBER 10, 2020

How do you measure your brand’s progress on social media and make sure you’re on track to reach your marketing goals? With analytics, your brand can also achieve more advanced goals like increasing return on investment (ROI), getting more value from campaigns, and integrating social media marketing goals with business goals.

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Analytics Social Media Tools Price 179

agora pulse

OCTOBER 8, 2020

Because Instagram is a visual platform, it is a perfect place for companies who sell products to show off what they have to offer. Alternate sales platform. Yes, using Instagram to help your customers remember who you are as a social media agency and why they love you (and your clients) is a critical part of your Instagram marketing.

Instagram 179

Instagram How To Hashtag Guidelines 179

Hootsuite

NOVEMBER 10, 2021

At a glance, it might seem like TikTok is simply a platform for comedy sketches and dancing moms, but the business opportunities on TikTok are juicy. It can feel overwhelming, though, especially if you’re new to the platform. Before you build a TikTok strategy, you need to get to know the platform inside and out.

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How To Hashtag Trends Analytics 143

agora pulse

SEPTEMBER 30, 2020

Twitter marketing is one of the most popular forms of digital marketing. Do you love Twitter for marketing? I belong to this group of Twitter marketers.). Or are you one of those who think Twitter is just for fun and clutter and it is a waste of marketing budgets? Check out these tips to decide what to tweet.

Social Media Management 187

Social Media Management Social Media Tips Content 187

agora pulse

JANUARY 22, 2021

As a social media marketer, it’s been incredible to watch Instagram flourish over the past few years, evolving from a simple (if popular) photosharing app to become one of the most popular social media marketing sites on the market. Instagram Stories is a major part of the platform. Action Buttons.

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Features Instagram Hashtag Social Media Management 124

Pixlee

OCTOBER 14, 2021

Is your brand active on most social media platforms, but you’re not sure whether you should invest in a TikTok strategy , too? Why Invest in TikTok Marketing. Is TikTok worth investing time, energy, and resources into? Trend-based videos (dances, hashtag challenges, etc.). Adapt to the platform. billion in 2021.

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Strategy Brands UGC Apparel 86

Later

MAY 11, 2021

Tip #3: Curate Lists of Hashtags That Align with Your Content Pillars. Tip #4: Schedule Content to Multiple Platforms from One Dashboard. By doing this, you can focus on one task at a time and channel your creative energy without interruption. A post shared by Later: Visual Social Marketing (@latermedia).

Social Media Management 72

Social Media Management Social Media Hashtag Curation 72

Hootsuite

SEPTEMBER 14, 2020

Instagram analytics tools aren’t just feel-good graphs and vanity metrics: they’re the best way to see if all the time, energy, and budget you spend on the platform are, you know, worth it. But now that the dust has settled, which analytics tools are the most useful for Instagram marketers? Important Instagram metrics to track.

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Metrics Analytics Instagram Tools 145

ProBlogger

APRIL 2, 2018

Social Media Trends – Where Should You Focus Your Energy. In today’s episode I want to discuss where you should focus your energy as a blogger. bots and messenger marketing? Stay in control, and focus on building your own platform and assets rather than building on other people’s. Should you focus on: live video?

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Energy Trends Social Media Blogger 47

agora pulse

FEBRUARY 17, 2021

Check out these tips from an expert relationship marketing brand manager. We recently interviewed Julia Jornsay-Silverberg , relationship marketing brand manager of the NOW Marketing Group , about her upcoming session in the Social Pulse Summit: Instagram Edition and asked her about creating deeper connections on Instagram. .

Instagram 112

Instagram Engagement Tips Energy 112

agora pulse

JANUARY 3, 2020

Used by celebrities, politicians, and marketers alike, Twitter is the place to increase engagement and spread brand awareness. When fine-tuning your marketing strategy for the year ahead, knowing the stats for 2020 is a must. 80% of Twitter users access the platform on a mobile device. minutes on the social platform per session.

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Twitter Tips Influencer Hashtag 129

agora pulse

OCTOBER 6, 2020

You’ve had your social media marketing agency for a while. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. But enough with the gloom, with “online” being the ultimate 2020 “must-have,” there’s never been a better time for marketing agencies to re-energize and get noticed.

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Social Media Management Social Media Trends Meme 183

Postcron

JUNE 18, 2018

That starts with having a presence on the social media platforms where your target customers spend their time. Make sure you know your target market and invest your time connecting with people on the social platforms where they are most active. Luckily, that’s what hashtags are for. In a post about his $1.80

Social Media 101

Social Media How To Hashtag Authentication 101

Pixlee

SEPTEMBER 13, 2021

Ambassador marketing, turning passionate fans into sponsored brand advocates both on social media and in person, is a growing powerhouse for brand marketing. Indeed, if done right, ambassador marketing is a surefire way to drive sales and brand awareness. How to Get the Most Out of Ambassador Marketing . Build trust.

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UGC Marketing Influencer Authentication 52

Pixlee

SEPTEMBER 13, 2021

Ambassador marketing, turning passionate fans into sponsored brand advocates both on social media and in person, is a growing powerhouse for brand marketing. Indeed, if done right, ambassador marketing is a surefire way to drive sales and brand awareness. How to Get the Most Out of Ambassador Marketing . Build trust.

UGC 52

UGC Marketing Influencer Authentication 52

Buffer Social

DECEMBER 17, 2018

When in doubt about your marketing strategy, turn to the social media experts. Social media marketing is becoming increasingly pivotal for businesses around the world. But where are marketers to go for reliable insights ? 13 social media experts share their biggest piece of marketing advice. Let’s dive in!

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Social Media Marketing Curata Influencer 110

Likeable

JULY 27, 2021

Unlike most social media platforms, TikTok does not encourage users to solely portray their “best” selves—rather, it encourages people to be themselves regardless of physical appearance or background. The unique energy of TikTok requires an equally unique approach to the content you are creating.

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Brands Trends Energy Authentication 105

agora pulse

NOVEMBER 23, 2020

In this post, we’ll look at everything you need to know about selling on Facebook, including how to create a strong sales-focused holiday content calendar (you can even grab a free content calendar ), different on-platform sales features you can use, and other tips to maximize conversions. images, videos, and hashtags included.

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Facebook How To UGC Social Media Management 166

agora pulse

OCTOBER 1, 2020

Improve your overall marketing strategy. A social media SWOT analysis focuses on one aspect of your marketing efforts. Use your analytics to answer questions like: Where does your audience spend their time: Facebook , Instagram , Twitter , LinkedIn , or another platform? Are you neglecting any important platforms?

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Analysis UGC How To Social Media 114

Hootsuite

FEBRUARY 16, 2021

Rather than cross-posting the exact same content on every social platform , you can edit handles, hashtags, language and links to make each post appropriate for its intended audience. Flip the toggle, and Hootsuite will choose a gap in your upcoming schedule that will offer the highest likelihood of engagement on your target platform.

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HootSuite Features URL Template 140

Hootsuite

JUNE 26, 2019

Often, organizers can spend a lot of money and energy on marketing before an event without much thought about what comes next. Create a hashtag. A branded hashtag is a handy way for you and your guests to find all content related to your event across social channels. The shorter, the better, too. Give a sneak peek.

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Eventful Social Media Hashtag HootSuite 111

Later

NOVEMBER 23, 2020

As the platform continues to roll-out new shopping features, including a brand new partnership with Shopify , e-commerce brands are beginning to see TikTok’s potential too. But now, almost every major social media platform has its own fully integrated e-commerce system, from Pinterest to Snapchat. But what makes TikTok special?

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Apparel Authentication Collaboration Hashtag 73

Hootsuite

JUNE 29, 2023

A social media policy details how the company should be portrayed on social media platforms. Content creators and marketers love style guides. Branded accounts or hashtags If your institution uses company accounts or hashtags, list them here for your team. It helps protect an institution from legal risk.

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Guidelines Template Templates Social Media 79

Buffer Social

JANUARY 11, 2023

And in order to do that, you need to have a good idea of your target market. While it’s true that most individuals are active on several platforms, the data suggests that certain demographics prefer specific sites. Create content that fits the platform The type of media you create will depend on the platform you choose.

Remix 94

Remix Instagram Social Media Trends 94

agora pulse

JUNE 4, 2020

Prospective students are just as likely to check out a university’s social media channels as its website and marketing materials. Related: Social Media Marketing 101: What Every Smart Social Media Manager Needs to Know. Which social media platforms are best to promote the type of event? Community Connection.

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Social Media Committee How To Guidelines 112

Buffer Social

MARCH 5, 2021

The best marketers today are building loyal fans by engaging with their audience in the comments and in messages. One marketer that has mastered the art of social media to drive a better customer experience is Bryanna Evans. We use our platforms to cultivate a welcoming environment centered around unity and inclusivity.

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Company Social Media Instagram Social Media Management 89

agora pulse

DECEMBER 22, 2020

I’m Bronte Mojdehi, marketing manager at AppSumo , the go-to digital marketplace for entrepreneurs, small-business owners, and freelancers. After all, it can definitely be overwhelming when you think about all the platforms, metrics, KPIs, and testing involved in social media content. Test what platform works best for you.

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Social Media Strategy Content How To 126

Later

SEPTEMBER 19, 2018

With Instagram, you can reach new customers, stay connected to your existing ones, and even make sales right from the app, which makes it the perfect platform for marketing your small business. . But striking that balance between art and strategy is often difficult, especially if you’re just starting out in Instagram marketing.

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Small Business Instagram Strategy Hashtag 61

agora pulse

DECEMBER 17, 2019

That might mean cutting down on coffee or saying no to office treats or taking a fresh look at your marketing strategies. This isn’t bad news for marketers. I’ve heard marketers be very dismissive of the boomer generation with regards to their usage of social media. Check out these fun and achievable New Year’s resolutions.

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Social Media Authentication comScore Social Media Management 82

Likeable

APRIL 30, 2019

Whether your brand is a participating sponsor at a major conference or hosting an event of its own, there’s no question that live events are a major investment for marketers. Create Facebook and Instagram geotags in advance, and keep hashtags visible on premise. After the Event: Keep the Energy Alive.

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Eventful Geotagging Tips Energy 81