Social Media Today

FEBRUARY 28, 2024

New data shows that most marketers are now utilizing generative AI tools within their process.

Marketing 212

Marketing Process Data Tools 212

Jon Loomer

FEBRUARY 28, 2024

I contend that the most underrated action you take when creating a Meta ads campaign is selecting your performance goal. Too many advertisers take it for granted or simply don’t realize the impact it has on ad delivery. In this day of audience expansion and broad targeting , the performance goal is more important than ever before. Before, your optimization event helped find people within your selected audience who are most likely to perform your desired action.

Eventful 195

Eventful Conversation Types Campaign 195

Social Media Today

FEBRUARY 28, 2024

A new consideration for group chat engagement.

Video 205

Video Groups Groups Engagement 205

Jon Loomer

FEBRUARY 28, 2024

Do you use this? I admit I feel a bit ridiculous. I was working with someone who was sharing her screen displaying Ads Manager, and I saw something I had never seen before. It’s a feature that I know exists, but I don’t think I’ve ever seen it activated. She seemed a bit surprised that I had never seen it before, so maybe this is nothing new to you either.

Metrics 154

Metrics Advertising Activities Data 154

Advertiser: Paycor

Before you can achieve success, you have to define it. Objectives and Key Results (OKRs) give you the framework to do just that. Paycor’s free guide includes a step-by-step process leaders can use to work toward – and achieve – their loftiest business goals.

List

Social Media Today

FEBRUARY 28, 2024

New data shows that most marketers are now utilizing generative AI tools within their process.

Marketing 201

Marketing Process Data Tools 201

The Social Media Hat

FEBRUARY 28, 2024

Does the very idea of networking terrify you? Me Too. The post How I Conquered My Fear of Events and Networking appeared first on The Social Media Hat.

Eventful 136

Eventful Social Media Newsletter Marketing 136

Sprout Social

FEBRUARY 28, 2024

What is social media technology? At its core, social media technology is software designed to manage a company’s social media profiles across multiple platforms. But as social media has evolved, management platforms have matured beyond this primary function, delivering much more to brands and the people behind them. About 88% of business leaders who use social media technology agree it’s a critical tool in their company’s tech stack, according to The 2023 State of Social Media report.

Social Media 134

Social Media Team Social Media Management Report 134

Social Media Today

FEBRUARY 28, 2024

A new consideration for group chat engagement.

Video 183

Video Groups Groups Engagement 183

Keyhole.co

FEBRUARY 28, 2024

To anyone who has ever toyed with the idea of learning a new language, Duolingo needs no introduction. In fact, even if you aren’t a language enthusiast, chances are the internet’s most loved owl, Duo, isn’t a stranger to you. Duolingo captured the spotlight in a way that most contemporary brands couldn’t. From over 16.2 million downloads in January 2024 to becoming an unicorn in the industry, a significant part of this success is due to the brand’s genius social media marketing.

Social Media 105

Social Media Strategy Meme Education 105

Social Media Today

FEBRUARY 28, 2024

Would an auto-archive make people feel more free to share their opinions?

Proposal 164

Proposal 164

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Social Media

Oktopost

FEBRUARY 28, 2024

With various marketing initiatives and product updates happening simultaneously, B2B social media managers have a lot of content to produce at once. Webinars, podcasts, events, blogs, you name it, your team most likely has them. This is where AI tools for content creation can come into play. Social media managers need to keep up with giving every initiative the spotlight on social media, as well as within your employee advocacy program, that it deserves.

Tools 62

Tools Content B2B Social Media Management 62

Social Media Today

FEBRUARY 28, 2024

Both Google and Meta are exploring new guard rails for their AI tools.

Google 153

Google Tools 153

Social Media Network Marketing

FEBRUARY 28, 2024

In today's digital age, social media has become a double-edged sword for businesses. While it offers unprecedented opportunities for engagement and brand promotion, it also exposes companies to the risk of public backlash and reputational damage. In this blog, we delve deep into the intricacies of crisis management via social media, exploring essential strategies, real-life examples, and the critical role of proactive communication in safeguarding brand integrity.

Social Media 56

Social Media Reputation Sentiment Issues 56

Social Media Today

FEBRUARY 28, 2024

TikTok continues its in-stream shopping push with more product display options.

Products 143

Products 143

Advertiser: Paycor

Get ready for the future of business. As HR navigates an ongoing labor shortage, leaders need stronger, more adaptable recruiting strategies. Do you have the tools you need to build a talent pipeline that drives sustainable business growth?

Tools

ProBlogger

FEBRUARY 28, 2024

The post Strategies to Maintain Blogging Momentum Through Life’s Ups and Downs appeared first on ProBlogger. This week at ProBlogger, we’re diving deep into a topic close to every blogger’s heart: how to keep the momentum going, no matter what life throws your way. Whether you’re just starting out or you’re a seasoned pro, maintaining your blog’s momentum is key to its success.

Strategy 48

Strategy Eventful Blogger Tips 48

Social Media Today

FEBRUARY 28, 2024

TikTok continues its in-stream shopping push with more product display options.

Products 143

Products 143

ProBlogger

FEBRUARY 28, 2024

The post Strategies to Maintain Blogging Momentum Through Life’s Ups and Downs appeared first on ProBlogger. This week at ProBlogger, we’re diving deep into a topic close to every blogger’s heart: how to keep the momentum going, no matter what life throws your way. Whether you’re just starting out or you’re a seasoned pro, maintaining your blog’s momentum is key to its success.

Strategy 26

Strategy Eventful Blogger Tips 26

Social Media Today

FEBRUARY 28, 2024

Would an auto-archive make people feel more free to share their opinions?

Proposal 143

Proposal 143

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Social Media

Tweaklibrary

FEBRUARY 28, 2024

iCloud serves as one of the best ways for seamless data storage and synchronization for iPhone 13/14 users. It enables users to easily access your photos, videos, songs, documents, and other crucial data across all your Apple devices. However, amidst all the convenience, users may encounter a frustrating error message “Uploading to iCloud paused”. Witnessing the error not only disrupts the entire workflow and productivity but also impedes the accessibility to vital data when you need it the most

iPhone 12

iPhone How To iPad Apple 12

Social Media Today

FEBRUARY 28, 2024

YouTube Create provides a range of editing options, and is specifically designed for Shorts clips.

YouTube 140

YouTube Mobile Video 140

Social Media Today

FEBRUARY 28, 2024

Would an auto-archive make people feel more free to share their opinions?

Proposal 137

Proposal 137

Social Media Today

FEBRUARY 28, 2024

Both Google and Meta are exploring new guardrails for their AI tools.

Google 128

Google Tools 128

Advertiser: Paycor

The right HR metrics can illuminate hidden trends, justify decisions to the C-suite, and give you an edge in this unpredictable economy. Download Paycor’s guide and learn how to calculate your: Cost-per-Hire Total Financial Impact of Absences Voluntary Turnover Rate And more!

Metrics