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Brands Using Social Media to Take a Stand Against Racism

Likeable

Photography app VSCO kicked off #BlackJoyMatters with a global call to action, urging online communities to create, capture, and share their interpretations of Black Joy to social media through posting art, first-person videos, and/or photos across every social platform using the hashtag #BlackJoyMatters. Pernod Ricard: Crowdsourcing App.

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14 types of social media every marketer should know

Sprout Social

Curate and promote user-generated content via branded hashtags. Create helpful how-to guides and tutorials related to your industry. Highlight company culture with behind-the-scenes footage. How brands can use audio sharing sites: Share behind-the-scenes content, like interviews with employees and company leaders.

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What (and When) to Post on Facebook

agora pulse

Monday is a day when your fans will be business focused so try sharing a tip from an industry expert which solves a common problem or overcomes a challenge. The industry expert could even be YOU! MondayMotivation is a great hashtag to use today. Here’s how StoryCorps crowdsources ideas through asking questions.

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The pros and cons of social media

Sprout Social

Book lovers go to this hashtag to find new book recommendations, relatable content for bookworms and connect with other readers. But it can be huge for your reputation—responsiveness leads to a more favorable view of your company. Ability to crowdsource. Booktok , for example, has become a flourishing online community.

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14 Quick Tactics to Encourage Corporate Social Media Adoption

Direct Marketing Observations

This past Tuesday on our weekly Hashtag socialmedia tweetchat , we were honored to have one of the classiest people I’ve gotten to know, host our chat, BL Ochman. 1) Create a Social Media case study of who is talking about your company both in good & bad ways. What’s great about this list? Make sure you open them.

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LinkedIn SEO: 7 tips to optimize your company page

Sprout Social

But with over 67 million companies listed on LinkedIn, it’s more competitive than ever for businesses to stand out on the platform. We’ll also discuss the various factors LinkedIn’s algorithm takes into account when ranking company pages. Optimizing for search allows potential hires to find your company and job postings easily.

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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

This is often required for regulatory compliance in industries like health care and finance. For brands, the company logo is usually the best avatar choice. Bitmoji is owned by Snap, the parent company of Snapchat, and is well integrated with the Snapchat app. Captions can include text, hashtags, @ mentions, and emojis.

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