How to Stay Relevant in an Algorithmic Instagram Feed

Convince & Convert

Instagram recently sparked a social media panic attack when they announced their decision to move from a chronological feed to an algorithmic feed. The move to algorithmic feeds will allow Instagram to serve users more personalized content suited to their interests.

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Facebook News Feed Algorithm Changes: 5 Must-Reads

Firebelly

This week, Facebook announced more changes to its news feed algorithm. Facebook News Feed Algorithm Changes…Again. Facebook issued news feed algorithm changes again and community managers everywhere are fighting the urge to melt their faces off.

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Trending Sources

5 Ways to Grow Your Instagram Following and Build Community

Convince & Convert

What’s the secret to building a thriving community on Instagram? Do they know something about Instagram marketing that you don’t? But first, if you’re new to Instagram, this deck might be helpful: The Ultimate Guide To Instagram Marketing from Ross Simmonds.

Community design showcase: NTEN keeps it simple

SocialFish

This post originally appeared on Online Community Results. SocialFish and OCR partner on many online community strategy and implementation projects – contact us if you need help with yours. Let’s look at a few key parts of the community.

Facebook RSS feeds and iGoogle

Laurel Papworth

Want to monitor a Brand Page like CocaCola or Facebook’s Marketing Page on iGoogle or another RSS reader? I went to Facebook.com/Marketing and wanted to pull the RSS feed into my social media monitoring dashboard. Go to Facebook.com/Marketing.

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Should We Be Worried about the Facebook Explore Feed?

agora pulse

Could the new Facebook Explore feed be the end of organic reach? What on Earth is the Explore feed? The Explore feed is a new tab on Facebook. The Facebook Explore feed shows you posts from pages and people similar to those you follow.

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Interview with Community Manager: Ben Bateman from Square Enix

Social Media Citizens

Ben Bateman is community manager from Square Enix. A Currently Community Manager for Codemasters, supporting all boxed titles including DiRT 3, Operation Flashpoint Red River, F1 2011, and Bodycount. G: How did you build your experience as community manager?

What Facebook’s News Feed Algorithm Means To Your Reach

Mindjumpers

Last week, Facebook once again made an update to the way stories are ranked in the news feed. With the latest update, Facebook has put emphasis on the fact that people use the Facebook News Feed to stay updated – not only about their friends but also about what’s happening in the world.

Social Media Community Management: An Interview with Kathryn Peck of EA SPORTS

Techipedia: Tamar Weinberg

Her community outreach on behalf of Electronic Arts was amazing and her engagement with customers gives all of us lessons to live by. What’s a typical day like for you as the EA SPORTS Active Community Manager? I subscribe to a number of feeds and newsletters as well.

How to Cut Costs with Your Own Support Community

Techipedia: Tamar Weinberg

Maintaining traditional channels like phone, email and live chat support are a must—but a solid support community can cut that burden drastically, saving you time and money. But good communities are more than support channels. Take a look at some strong examples of community support.

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10 Ways Strengthen Your Twitter Community with Commun.it

Kikolani

Today, I’m going to look at one that can help you find new people to connect with, identify the most valuable people in your community, cut through the noise, and strengthen relationships with those who are most important to your business or blog.

Interview with Community Manager: Helen Lynch from Yell.com

Social Media Citizens

Helen Lynch is a community manager at Yell.com, UK’s leading local search engine. G: How did you build your experience as community manager? Over the past 8 years I’ve moved from moderation and moderator management through customer support and community management and then into social media, content and community management within the marketing industry. G: What are you top resources for community management?

The Complete Guide to Facebook Groups: How to Create a Group, Build a Community and Increase Your Organic Reach

Buffer Social

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. And more importantly, how do you build an engaged community in your Facebook Group? Now let’s look at how to build an engaged community.

How to Improve Your News Feed Ranking on Facebook

Mindjumpers

According to a research done by comScore called “The Power of Like: How Brands Reach and Influence Fans Through Social Media Marketing&# , users on Facebook spend the majority of their time, more specifically 27% of their time, looking at news feeds and homepages. Tweet.

Content vs. Community: How Online Publishers Can Nurture Both

mashable.com

Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Classifieds Trending Stories Sorry, This is Not the End of the PC Era [OPINION] 11 How Are People Using Twitter? socialmedia longtailseo communities

Snapchat Marketing Strategy 101: Getting Started, Building a Community, and Generating ROI – Carlos Gil [SSM027]

Buffer Social

Carlos Gil has been helping brands and businesses successfully develop and implement their Snapchat marketing strategy for years. In 2016, Carlos was listed as one of the world’s top Snapchat marketing influencers by Inc. Tying Snapchat marketing efforts to business ROI.

Paywall for News.com and Online Community Social Media

Laurel Papworth

As tomorrow is an historic day – The Australian and other news.com sites move behind the paywall – what WILL we pay for, what SHOULD we pay for and what OTHER revenues streams are being missed by News.com refusal to build online communities around their content?

Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. Marketing Automation. Local Online Marketing.

Why Customer Service is the Future of Social Marketing

Techipedia: Tamar Weinberg

With the rise of Facebook’s popularity, the launch of Twitter, and the surge of influence from social news sites like Digg, social media looked to be a great breeding ground for marketers to make their mark. Marketers and legitimate top users got banned.

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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. 2010 by far was the biggest year yet in the Internet Marketing realm. Content Development/Marketing. Pay-Per-Click (PPC) Marketing.

A Guide to Marketing on Tumblr

Mindjumpers

As with any other social platform attended for marketing, you should set up a strategy for your brand’s use of a Tumblr blog. Your tactics should aim to make your brand become a valuable asset to the Tumblr community you are trying to reach.

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Create a World-Class Online Community for Your Business

mashable.com

Edwards and Telligent CTO Rob Howard are releasing a white paper today that delineates what these standard-setting communities of the future will look like. According to their research, here are nine steps businesses must take in order to make their online communities world-class.

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How to Select an Interactive Marketing Agency

Techipedia: Tamar Weinberg

Check out his earlier posts on How to Hire Your Social Media Marketing Partner and How to Hire Your SEO Partner. 25 Key Criteria for Choosing a Marketing Agency. Marketers know how to talk the talk. Is your staff on board and ready to embrace a new marketing approach?

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12 Secret Facebook Features Every Marketer Should Use

Pamorama

Managing an active and successful Facebook page with a thriving community can be a daunting experience. Create a Facebook list by industry , such as advertising, consumer goods, marketing. Create a Facebook list by medium , e.g. traditional marketing vs. social media marketing.

7 Facebook Marketing Case Studies

Pamorama

Learn some inventive ways to integrate Facebook into your social media marketing strategy. Every day, businesses are inspired to bring creative marketing ideas to life on Facebook in ways that have a real impact on their bottom line. Increase community engagement .

Is SMS Marketing Still a Viable Strategy?

Techipedia: Tamar Weinberg

Experienced marketers will tell you that customers are much more likely to respond to campaigns that engage them on a personal level. The marketing strategy must be relevant and timely while meeting the customer’s individual needs. Calls to Action’ are essential within marketing texts.

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Using Hashtags in Social Media Marketing

Pamorama

Hashtags are increasingly important in social media marketing campaigns. They enable content marketers get in front of their target audience and identify social media conversations that are relevant to their business.

How to Repost and Build a Brand Community on Instagram

Pixlee

On Instagram, this means reposting relevant community content in addition to your brand’s original content. Not only is sharing other people’s content an excellent way to address your content crunch, but it also allows you to engage with your audience and build a brand community.

Are You IN? L’Oréal Celebrates Unique Qualities of Its LinkedIn Community

Convince & Convert

In celebration of reaching 300,000 followers on LinkedIn , L’Oréal is taking a unique approach to activating its community with a new, “Are You IN?” Following this promotion, L’Oréal can probably glean ideas about the types of content its LinkedIn community is interested in.

Instagram Stories vs SnapChat in a Nutshell – What You Need to Know

Pam Moore

These stories are non-intrusive and do not currently appear in the standard feed for Instagram users. Smart marketers know they must focus where their customers are hanging out online, not where the fud and the hype of the internet tell them to invest their hard earned dollars.

Find Your Online Tribe: Building an Instagram Community on a Low Budget

Sprout Social

Building up a loyal community is an important aspect of any marketing strategy. On Instagram you have an unique opportunity to create a community that can extend beyond your brick-and-mortar store. Interact with your community.

What to Look For When Hiring a Community Manager

mashable.com

He is currently the Editor-in-Chief of Organic’s industry-leading blog Threeminds , which features forward thinking articles on digital marketing. Do You Need A Community Manager? Determining whether your brand needs a community manager comes down to efficiencies, trust and skill.

How To Curate Content Better In Less Time

Peg Fitzpatrick

Content is an essential part of your social media marketing plan. As a social media marketer, you need to both create original content and curate content from other sources. Still, feeding the content monster can take over if you let it.

Open Community Case Study – Empowering the Periphery

SocialFish

Community: American Library Association. Your community is not your database. Community unlocks more useful data. Using its online community ALA Connect and social media, ALA has reached out to members and nonmembers, actively soliciting their feedback, ideas and participation.

Open Community Case Study – American Library Association

SocialFish

Community: American Library Association. Your community is not your database. Community unlocks more useful data. Using its online community ALA Connect and social media, ALA has reached out to members and nonmembers, actively soliciting their feedback, ideas and participation.

How to Improve Your Social Media Marketing Plan With 13 Growth Hacks

Convince & Convert

That means the founders are also the marketers, the SaaS developers are also building the startup’s website and blog, and an office manager basically becomes the vice president of miscellaneous things. I think you’ll find they’ll work for your social media marketing, too.

Best Practices for Managing a Crisis on Social Media

Ignite Social Media

But, if you are an individual who manages a brand’s social community (like a Community Manager), this message is for you. Let your community process, feel, discuss and heal from said crisis or tragedy.

How You Can Use Twitter As a Visual Marketing Platform

SocialFish

It has a community that has gained its own tone and language, and its own way of interacting. Changes in their visual feature have allowed for better visual marketing, as well. Look at how images display in your Twitter feed.

How to Waste Your Content Marketing Efforts

Convince & Convert

Getting traffic to your site through your SEO and content marketing initiatives is only half the story. If traffic slumps because Facebook changes the news feed algorithm (again), or your search engine rankings suddenly change, your email list acts as insurance.

How To Monitor Your Three Essential Internet Marketing Strategies

Techipedia: Tamar Weinberg

Internet marketing strategies vary depending on the nature of the blog, brand, or business and alter with accordance to their physical and digital size and their particular niche. Andy Havard is a Marketing Executive at Skeleton Productions, a UK based Internet video production company. [