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Ross Mayfield's Weblog: Elevating the Enterprise 2.0 Conversation

Buzz Marketing for Technology

Conversation. Its time to elevate the conversation beyond features (wiki, blog, RSS, social networking, etc.), community is uniquely prepared to solve. Conversation : Comments. Ross Mayfield is the Chairman, President & Co-founder of Socialtext , the first wiki company and leading provider of Enterprise 2.0

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HOW TO: Guide to Performing Website Audits

Techipedia: Tamar Weinberg

BluePay is a credit card processing company that has fallen victim to content scraping. Noindex and Nofollow. Any irrelevant pages like terms of use, PDF files, privacy policy, and sitemaps should be nofollowed. Use your own discretion as to other pages you may want to nofollow. Scary, isn’t it? Title and Meta Tags.

NoFollow 198
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12 Reasons Your Business Needs a Social Media Marketing Program.

Saying It Social

Own your brand’s social presence: If you don’t create official channels online, it’s only a matter of time before your customers/clients do it for you and create their own profiles and communities around your brand. Using social media enables your company to reach a huge number of potential customers.

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Book Review: Social Media Marketing

Webbiquity SMM

This saves time, effort and money in the long run, but it’s a step too many companies skip over. Involvement: understand that everyone in your company has a stake in social media success and most of your employees are probably already members of at least one social network. Instead, they want to connect.

Review 152
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Quora Marketing Guide 101: How to Promote Your Brand on Quora the Right Way

Webbiquity SMM

Using the right Quora marketing strategies, marketers can get good results for their clients or companies in the coming years. It hosts millions of questions, thousands of active communities (similar to mini forums), and has a highly engaged audience. Write in a conversational tone that your readers can easily understand and relate to.

Brands 204
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My thoughts on Facebook’s commenting system

The Way of the Web

On a more analytic level, there are a variety of reasons for not using a commenting system which currently rests on the shoulder of one company. And judging by the SEOMOz toolbar’s ‘NoFollow’ indicator, the Facebook comments are followed links back to Facebook everytime. Not reward Facebook for doing nothing.

System 31
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Do you lose value by turning off comments on a blog?

The Way of the Web

That’s why I might question whether it’s a positive or negative thing for the site itself, but I respect the right of that person or business to do it, whether it’s Dave Winer, Seth Godin , or a large media company. The usual example is Fred Wilson’s community at avc.com.