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SEO in 2018, Which Practices You Should Avoid and Why.

Social Media Marketing

The guy wrote: “I recently commented on another thread regarding this, and I just did a double-take and Reddit comments indeed appear to not have the "nofollow"-relation? A solid example would be related to very high-level tech companies providing specialized tools for websites/warehouses and such. How do they work?”

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Ross Mayfield's Weblog: Elevating the Enterprise 2.0 Conversation

Buzz Marketing for Technology

Conversation. Its time to elevate the conversation beyond features (wiki, blog, RSS, social networking, etc.), Conversation : Comments. Ross Mayfield is the Chairman, President & Co-founder of Socialtext , the first wiki company and leading provider of Enterprise 2.0 Conversation. Ross Mayfields Weblog. Conference.

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Online Reputation Management For Businesses: A Comprehensive Guide

Harp Interactive

Many big companies are regularly confronted with this Internet Reputation Management nightmare and have to employ strategies to push down negative press and relegate Google position of negative sites that malign their brands. Create Professional LinkedIn profiles with optimized links to the company website. Include negative keywords.

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HOW TO: Guide to Performing Website Audits

Techipedia: Tamar Weinberg

BluePay is a credit card processing company that has fallen victim to content scraping. Noindex and Nofollow. Any irrelevant pages like terms of use, PDF files, privacy policy, and sitemaps should be nofollowed. Use your own discretion as to other pages you may want to nofollow. Scary, isn’t it? Title and Meta Tags.

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Book Review: Social Media Marketing

Webbiquity SMM

This saves time, effort and money in the long run, but it’s a step too many companies skip over. Involvement: understand that everyone in your company has a stake in social media success and most of your employees are probably already members of at least one social network. And those are just from the first chapter.

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12 Reasons Your Business Needs a Social Media Marketing Program.

Saying It Social

Using social media enables your company to reach a huge number of potential customers. Getting your name out there is incredibly important — studies suggest that people need to hear a company’s name at least seven times before they trust and respect it enough to become a customer.

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25 On-Page SEO Keystones to ALWAYS consider

Writtent Blog

Having a slow loading website can drastically reduce sales and conversions. Apart from using robots.txt, you can set your preferred domain, use a 301/302 redirect, utilize the rel=”canonical” or rel=”nofollow” tags, and more. The company that hosts your site can hurt your search rankings, sales, and reputation.

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