Sprout Social

OCTOBER 10, 2023

And with 79% of marketers describing influencer content as necessary for their customers’ experiences, brands need to be strategic to create campaigns that resonate. In this article, we’ll cite more data from our Q3 2023 Pulse Survey as we explore campaign types. What is an influencer marketing campaign?

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Examples Influencer Campaign Marketing 127

Social Media Today

SEPTEMBER 24, 2021

The campaign aims to highlight the community benefits of Instagram, in connecting people around interests and trends.

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Communities Campaign Instagram Brands 213

Hootsuite

MARCH 27, 2024

Bonus: Download a free guide to social advertising and learn the 5 steps to building effective campaigns. Other social ads are created from scratch using business tools like Meta Ads Manager or LinkedIn Campaign Manager. Larger and more experienced teams will have the capacity to lean into more complex social ads and campaigns.

LinkedIn 107

LinkedIn Instagram Tips HootSuite 107

Keyhole.co

JULY 11, 2023

In the digital age, social media like Instagram has become an influential tool for businesses to connect with their target audiences and expand their operations. Instagram is particularly effective for promoting e-commerce businesses, including dropshipping. What is an Instagram hashtag campaign?

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Hashtag Campaign Instagram How To 52

Later

JUNE 28, 2021

As influencer marketing continues to grow, more and more businesses are wondering how to find Instagram influencers who are the perfect fit for their brand. If you’re looking to collaborate with an influencer on a branded campaign, it’s a good idea to find someone who is already interested and engaging with your brand.

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Influencer Campaign Instagram How To 106

Social Media Today

SEPTEMBER 30, 2020

Giveaways can be a great way to boost brand awareness on Instagram, but to generate real benefits, you need to map out an effective approach.

Instagram 218

Instagram Campaign How To Brands 218

Buffer Social

OCTOBER 29, 2021

Especially for entrepreneurs with countless non-social-media-related to-dos on their plates, staying on top of Instagram trends can be tough. To cut through the noise of how to best utilize the platform, we’ve gone right to the source and chatted with four women about the most effective Instagram campaigns they’ve ever launched.

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Small Business Campaign Instagram UGC 100

Ignite Social Media

NOVEMBER 6, 2023

When done right, influencer campaigns can help raise brand awareness, improve engagement, and drive conversions. In this video, Senior Production Managers Courtney D’Aiuto and Susan Flower discuss the power of short-form video and show successful influencer campaigns we’ve worked on.

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Influencer Campaign Video Instagram 96

Social Media Today

AUGUST 11, 2021

The campaign aims to highlight the diversity of Instagram's user community.

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Campaign Instagram Communities 158

Webbiquity SMM

FEBRUARY 16, 2021

Instagram isn’t just a photo-sharing website anymore. In the last few years, as Instagram has reached 1 billion monthly active users , the platform has become a goldmine for marketers. Big brands like Nike, Vans, and Victoria’s Secret have millions of followers on Instagram. Guest post by Hugh Beaulac.

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B2B Examples Company Instagram 259

Pixlee

DECEMBER 16, 2020

While many tactics appear to be seasonally bound, a lot of the top-performing holiday campaigns can extend well-beyond the season. . Boost your account’s engagement rate by amplifying the voices of your fans and taking advantage of the shoppable Instagram feature. . That way you’ll have an even better Instagram campaign next year.

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Campaign Instagram UGC How To 95

Sprout Social

NOVEMBER 29, 2023

Automation is a close friend of any social media marketing strategy—Instagram included. However, there still needs to be a human element to your Instagram strategy. Instagram automation can alleviate some of the repetitive tasks while allowing your social mean more time to develop creative campaigns. Let’s dig in.

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Instagram Tools Strategy Hashtag 115

Social Media Strategies Summit

JANUARY 2, 2020

To get you inspired to create holistic social media campaigns, we’re sharing the top campaigns from 2019 that are already doing just that. #1 The marketing campaign to support this launch featured The Office actor, Craig Robinson, sharing zingers about the new product. But the campaign didn’t end on social.

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Campaign Meme Instagram Social Media 166

Social Media Strategies Summit

JANUARY 5, 2022

Instagram provides a huge opportunity for small businesses to reach new audiences and establish their brand online. An effective, well-planned Instagram strategy is needed to drive real results. This article will break down how to use Instagram for your small business in 2022 and beyond. Image via Instagram.

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Small Business Instagram Platform How To 204

Mindjumpers

SEPTEMBER 13, 2012

The French vodka brand Grey Goose just launched an innovative social campaign to tell their brand story based on Instagram and Pinterest in order to drive awareness for the new Grey Goose Cherry Noir. Reaching out to Instagram influencers. Grey Goose has elegantly captured this trend with their new campaign.

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Mobile Campaign Instagram Blogosphere 260

Jon Loomer

AUGUST 26, 2023

There’s a new option for Instagram ads… In Ads Manager, create a campaign with the Traffic objective. In the ad set under conversion location, there is now an option for Instagram Profile. When you select it, the performance goal is set to “Maximize number of Instagram profile visits.”

Instagram 104

Instagram Education Conversation Campaign 104

Social Media Today

JULY 12, 2022

Like Facebook's Brand Collabs Manager, Instagram's Creator Marketplace will help you find the right creative partners for your campaigns.

Instagram 213

Instagram Platform Influencer Campaign 213

Keyhole.co

APRIL 25, 2023

Instagram posts and Instagram Stories both appear on the same platform, but they’re extremely different from one another. If you’ve landed here, it’s because you’re trying to decide between Instagram posts and Instagram Stories—or you’re trying to figure out what content is best for each format. We’re here to help!

Instagram 116

Instagram Curation Feed Feedly 116

Forbes Social Media

APRIL 12, 2023

Instagram is opening its year-old Creator Marketplace to three consultant agencies, which should make it far easier for brands to run mammoth campaigns involving tens of thousands of creators, says one of the agencies' top executives.

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Campaign Instagram Brands Influencer 70

Jon Loomer

OCTOBER 10, 2022

If you’ve been creating videos for Facebook and Instagram Reels, you can increase your reach with ads. Reels are short-form videos (up to 60 seconds on Facebook and 90 seconds on Instagram) that are typically recorded from a phone. Both Facebook and Instagram Feeds use a 4:5 aspect ratio. This is their answer to TikTok.

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Instagram Facebook CPM Feed 199

Social Media Today

OCTOBER 27, 2022

The live events will feature business owners and Instagram experts.

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Eventful Instagram Campaign Marketing 178

Social Media Today

JULY 28, 2021

The new resource website aims to help guide your Facebook and Instagram campaign approach via a range of tools and prompts.

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Campaign Facebook Resources Instagram 203

SocMed Sean

FEBRUARY 10, 2022

Is Instagram growing? Last year, eMarketer predicted that Instagram would hit 1.074 billion users worldwide in 2021. Currently, Instagram is one of the largest social media networks online. As a result, many businesses have taken to Instagram to market their companies. Can Instagram be effective for marketers?

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Instagram Strategy Marketing Metrics 162

The Realtime Report

OCTOBER 27, 2023

Instagram Influencers with Up to 100K Followers have the Highest Average Engagement Rate of 6.89% Marketers are willing to dig deep into their pockets to promote on Instagram. Each month, more than 130 million Instagram users engage with shopping content and learn about brands and products in an authentic way without hard selling.

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Influencer Engagement Instagram Survey 91

Convince & Convert

JULY 14, 2021

Instagram remains a mystery to most business owners I know. Those two are common questions business owners are asking when considering Instagram marketing. While the answer to the first question is complicated (and I’ll elaborate on it below), the answer to the second question is “Instagram marketing is almost always a good idea”.

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Instagram Strategy Marketing Upcoming 217

Sprout Social

OCTOBER 5, 2023

Tools like Creator Studio for Facebook and Instagram can help. Creator Studio is a dashboard content creators and brands use to manage their content, audience engagement and data analysis of their Facebook and Instagram accounts. What is the difference between Facebook and Instagram Creator Studio? What is Creator Studio?`

Instagram 107

Instagram Facebook Marketing Features 107

Bill Hartzer

OCTOBER 10, 2023

In a notable development for brand safety and suitability technology, Zefr has expanded its AI-Powered Brand Suitability Solution to encompass Facebook and Instagram Reels, strengthening the safeguarding of brand interests across the Meta ecosystem.

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Instagram Brands Collaboration Facebook 165

Sprout Social

FEBRUARY 3, 2022

Trouble coming up with marketing campaign ideas? This guide breaks down how to put together meaningful marketing campaigns and plenty of examples to help you come up with fresh ideas. What is a marketing campaign, exactly? When we think of classic marketing campaign examples (like “ Got Milk? Hey, we hear you.

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Campaign Engagement Marketing Hashtag 138

Keyhole.co

FEBRUARY 20, 2024

Imagine gaining deep insights into your audience’s desires, tracking sentiments towards your brand, and outshining your competitors in the aesthetic world of Instagram. Get ready to uncover the secrets of Instagram social listening as we tread deeper into various tried and tested strategies. Well, now you can do this too.

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Instagram Sentiment Reputation Hashtag 52

Sprout Social

NOVEMBER 1, 2023

For example, a meet the team series on LinkedIn or Instagram could shine a light on a brand’s workplace culture. 10 behind-the-scenes post ideas and examples for your next campaign 1. For example, in our Instagram carousel post below, the first slide shows a conversation between team members working on an episode of Unread.

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Campaign Content Upcoming Authentication 91

Sprout Social

NOVEMBER 8, 2021

You already know that Instagram Stories are a great tool for engaging your audience on Instagram. This is where your Instagram Stories Highlights come in. Throughout this article, we’ll do a deeper dive into what Instagram Stories Highlights are and how they work, as well as how you can use this feature for your business.

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Instagram How To Eventful Team 138

Keyhole.co

OCTOBER 16, 2023

From keeping your content organized to helping your account grow, Instagram hashtags benefit your social media visibility. Today, we’re sharing the ultimate Instagram hashtags guide so you can strengthen your presence on the platform. What are Instagram hashtags? Here’s how: 1. But what makes a hashtag tick?

Hashtag 52

Hashtag Instagram How To UGC 52

Sprout Social

JULY 25, 2022

Not 100% sure what Instagram influencer marketing is all about? Brands of all sizes are eager to find ways to feature creators in their campaigns. It’s no surprise that Instagram is the go-to network for influencers. What is Instagram influencer marketing, anyway? Many brands boast affiliate programs on Instagram.

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Influencer Instagram Brands Marketing 111

Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: .

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Campaign Social Media Brands Apparel 91

Ignite Social Media

MAY 25, 2021

When it comes to implementing best practices for your Instagram Reels content, we must first take a look at the Reels algorithm. About the Instagram Reels Algorithm. Before we begin, it’s still worth the reminder to point out that Instagram does not optimize Reels that include a watermark (*cough* TikTok watermarks *cough*).

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Instagram Engagement Content Tips 172

Sprout Social

APRIL 20, 2022

Creating fresh and fun content on Instagram takes time and as some like to say, “time is money.” To support creators and businesses, Instagram offers them several ways to monetize their accounts. In this article, we’ll discuss eight ways to make money on Instagram. Instagram Shopping. Instagram Ads.

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Instagram Badge Influencer Campaign 124

Ignite Social Media

FEBRUARY 11, 2020

Curating an Instagram aesthetic that stops users in their tracks is #goals for any brand, but with the rise of Instagram stories, having a recognizable look and feel that extends beyond your channel is more important than ever. Step One to Creating on-brand Instagram Stories: Create a Branding Kit. Step Three: Utilize Templates.

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Instagram Brands How To Remix 194