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10 Books Every Social Media Manager Should Read in 2020

Hootsuite

…Well, I guess technically it’s less of a club, and more of a list of really fascinating reads, perfect for a social media manager who wants to level up their game. The End of Marketing: Humanizing Your Brand in the Age of Social Media and AI by Carlos Gil. You’re planning and executing campaigns.

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7 Proven Social Media Promotion Ideas That Don’t Suck

Hootsuite

Likely, only 1 or 2 key platforms that will drive 90%+ of your social media ROI. Step 3: Automate marketing with a social media management tool. Automating social media marketing with tools means you can accomplish more with a smaller social marketing team. Stuck for social content ideas ?

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6 Things to Know About Building Your Brand Voice as a Government Agency

Social Media Strategies Summit

After all, everyone wants to be relatable and engaging on social media. However, brand voice isn’t just about seeming quirky and cool; it has a massive impact on the success of our social campaigns. And those same conversations were going on at Columbus Regional Airport Authority, reveals panel host Sarah McQuaide. “We

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5 Themes We Expect to See Across Social Media in 2024 (ft. Expert Contributions)

Buffer Social

He says, “With new and emerging to established creators building up audiences on LinkedIn, thanks to its strong organic reach, this year, we will see more brands looking to capitalize on this and tap into this pool of talent for influencer marketing campaigns, especially companies wanting to get in front of B2B audiences.”

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Winners of Mashable Awards

Mindjumpers

Mashable Awards is made to recognize the best online communities and services, and it was hosted by comedian Baratunde Thurston. Here, we will go through the winners of this year’s Awards Gala: Best Social Media Management Tool: HootSuite. Most Creative Social Media Campaign: Stand Up For WWE.

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What is Reddit, and Should Your Brand Be Using It?

Hootsuite

For entertainment via memes, humor subreddits, or to discuss TV or movies. For example, instead of saying “the memes subreddit,” I’d say “r slash memes.”. Efficiency hack: Do Reddit research alongside all your other social media management inside Hootsuite with the Reddit app add-on. Host an AMA.

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B2B Social Media Strategy for a Post-COVID World

Oktopost

Some paused their campaigns. As a result, you might see your campaigns shift more and more toward top-of-the-funnel content. The best social ads will provide content that offers a rewarding experience or something of substantive value. Combining social ads with video will go a long way towards creating successful campaigns.

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