Keyhole.co

JULY 5, 2023

Given the informal nature of Instagram, feel free to add an element of humor and fun with memes and reels that people would be inclined to share (more on these in the next sections). Research and use relevant hashtags to expand your reach. Create original memes Everyone loves memes. Keep your captions short and witty.

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Instagram Meme Tips Marketing 52

agora pulse

OCTOBER 6, 2020

Why not team up to offer your new clients a discount at a local restaurant or help a charity promote their campaign? Australian social marketing agency The Social Deck helped launch a campaign on behalf of Aboriginal organization Nunkuwarrin Yunti of South Australia, whose younger members are prone to taking up smoking.

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Social Media Management Social Media Trends Meme 183

Sprout Social

JANUARY 16, 2020

Well, much of modern viral marketing on social media can be illustrated by the popularity of memes. Although not necessarily tied to a specific product, how memes spread goes hand in hand with the principles going viral. Viral campaigns are sort of like “lighting in a bottle” for brands. For example.

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Meme Marketing Hashtag Campaign 107

Social Media Strategies Summit

OCTOBER 3, 2019

In the past year, TikTok has tested and launched advertising options including in-feed native video ads, brand takeovers, hashtag challenges, and more. In 2018, fashion brand GUESS launched the Guess #InMyDenim challenge , encouraging fans to post videos using the hashtag while wearing GUESS clothing. The app’s parent company.

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Brands Meme Hashtag Campaign 114

agora pulse

JANUARY 14, 2020

TikTok is for sharing fun, meme-related videos. Last year, Guess was the first brand TikTok collaborated with in the US for its #inmydenim campaign. Hashtag challenges. According to the hashtag’s page on TikTok , that number has since swelled to more than 335M views. Piggyback off an existing hashtag.

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UGC Hashtag How To Meme 139

Sprout Social

MARCH 22, 2022

Hashtags power brands forward. To hashtag or not to hashtag ? For some marketers, hashtags are an essential part of their March Madness playbook. Different brands approach their content in unique ways—some use their own hashtags while others stick to #MarchMadness. That’s the age-old question.

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Brands Hashtag Marketing Meme 81

Hootsuite

FEBRUARY 13, 2023

Some hashtags feel like quaint relics of an internet past. But there’s one throwback hashtag that will never go out of style: #TBT. Maybe it’s because this hashtag comes with nostalgia built right in, but the #TBT (or #ThrowbackThursday) hashtag somehow never gets old. What does TBT mean?

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Brands HootSuite Hashtag Instagram 145

Sprout Social

JULY 11, 2016

Chris Messina, currently a Developer Lead at Uber, is credited as the inventor of the hashtag on Twitter. Originally intended to group content based on subject matter, the hashtag has been adopted across every popular social platform and has cemented its place in our culture. When to Use a Branded Hashtag. Sponsored Events.

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Hashtag Brands Badge Proposal 40

Sprout Social

APRIL 14, 2021

Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok? There are more than 84 billion views (and counting) on TikToks with the hashtag #LearnOnTikTok. Videos with the hashtag #YasClean have garnered over 6.5

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Trends Influencer Strategy Hashtag 145

Sprout Social

NOVEMBER 28, 2022

Show early brand content, like throwbacks to your original products or old campaigns and post styles. Share a trending meme. Where would social media be without memes ? Sharing trending memes or your spin on them is always a topical, fun way to rack up engagement. Add custom birthday hashtag.

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Instagram Engagement Brands Avatar 126

Likeable

SEPTEMBER 3, 2019

Create a real-time events calendar on a monthly or yearly basis that showcases lesser-known (and sometimes unusual) holidays—ones like National Zucchini Day on August 8 or Random Acts of Kindness Day on February 17. It then evolved into a meme where the tables were separated by various topics like songs, television shows, movies, etc.

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Content Meme How To Trends 65

Social Media Marketing

OCTOBER 12, 2010

If you're even remotely familiar with Twitter, you know what a hashtag is. Hashtags can be a very helpful way of discovering content that you wouldn't normally see. to host a Twitter chat on October 24, with the hashtag #sherlock_pbs. That's essentially what hashtags allow you to do - it's a saved search of sorts.

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Meme Hashtag Directory Hosting 144

Sprout Social

AUGUST 11, 2020

Meanwhile, real-time sporting events and competitions are prime for social media engagement. ” Fans will likewise be eager to sound off in response to changes such as limited fan presence at live events. Highlighting team-related community events and news. Providing fans with a team or game-specific hashtag to publish to.

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Sports Engagement Social Media How To 135

Likeable

MARCH 31, 2021

From hot takes to memes to posts about new products and sales, our feeds are packed to the point where it’s nearly impossible to ever catch up. Social listening can help brands improve content strategy and messaging, brainstorm creative campaigns , and create more impactful partnerships. Campaign Analysis. Brands (and people!)

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Strategy Brands Influencer Analysis 106

Pixlee

SEPTEMBER 9, 2019

Brands have been jumping in on relevant events for years, but it’s easier now more than ever for them to jump in on other trends that may not be completely relevant to their organization’s offering. Trendjacking is the practice of jumping in on trending topics, hashtags, events, or memes. Image courtesy of Budlight.

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Brands Meme Trends UGC 55

Hootsuite

JANUARY 11, 2023

Creating and managing TikTok marketing campaigns often involves a lot of moving pieces. Sometimes, when you use a specific search term like “TikTok Events,” you will only get direct matches. You can search a wide range of industries, events, or types of content. Why should you use TikTok templates? Source: Vimeo. Cost : Free!

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Template Templates Vimeo Cost 102

Sprout Social

MAY 8, 2019

For example, Instagram tends to go heavier on the hashtags while you might want to craft a slightly different description for images posted to Facebook. But in order to spot and curate user-generated content for your feed, you’re going to need to understand how hashtags can help you promote your Instagram. Customer photos.

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Instagram How To Hashtag Feed 110

Sprout Social

MARCH 7, 2022

The stronger your brand health is, the more forgiving your audience is likely to be in the event of an issue. Some even made memes. Routine brand health evaluations can help you better understand how an unforeseen event might impact your reputation. Evaluating brand health—why traditional survey methods are not enough.

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Survey Brands Sentiment Template 91

Sprout Social

JUNE 7, 2023

This could be via your social media channels, website, in-store, during events or with your customer care team. Sprout’s social listening tool analyzes hashtags and keywords, and captures trends from conversations across social networks like Twitter, Instagram and Reddit.

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Brands Sentiment How To Analysis 113

Hootsuite

OCTOBER 19, 2022

Embrace hashtags and keywords. Hashtags and keywords tell the algorithm what your post is about and help users find it. Hashtags and keywords tell the algorithm what your post is about and help users find it. Keep a close eye on the top trending hashtags on TikTok and include them in your captions. Source: TikTok.

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HootSuite Trends Feed Feedly 92

The Social Media Hat

JULY 18, 2016

Cute kitten pictures and memes aren't enough. The easiest way to increase engagement is to post about holidays and events. PromoRepublic offers a handy content calendar loaded with holidays, events and trends that you can easily customize to post on your social account. Facebook Live Events. Facebook Ads.

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Conversation Social Media Geotagging Campaign 60

Sprout Social

JUNE 30, 2019

You can find out things about a company through its Facebook Page whether it’s business hours, an address or upcoming events. Although you may run into a reshared meme or two while you are scrolling through the app. Company Events. Did your company host a charity event or go to a popular conference? Company News.

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Instagram Strategy Facebook Social Networking 101

Hootsuite

OCTOBER 8, 2019

But it’s not enough to just tweet out events happening at your school. Social media isn’t all memes and arguing politics. They recognized the opportunity they had to use social media as a recruitment tool during their annual recruitment event called “O-Week.”. You need to engage your audience. And yes, I mean brand awareness.

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Education Social Media Tips Policies 111

agora pulse

DECEMBER 13, 2018

In its Equality campaign it focuses on social change and inspires people to act. Send alerts about cancelled events, time sensitive offers and emergency notices. Takeaway: Think about voice search when planning campaigns. If you’re running AdWords campaigns, you need to think about voice search. Watch the video.

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Social Media UGC Adwords Influencer 132

Sprout Social

DECEMBER 5, 2022

Now, social media has gone from a “nice to have” to a “must-have” for businesses, as it has become a core place for audiences to connect, get updates on current events and capture moments. From stories of triumph to funny social media memes , social has the power to spark a smile. But times have changed. Social media can bring joy.

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Social Media Crowdsourcing Privacy Comparison 140

Likeable

OCTOBER 8, 2019

Advertising Week has come to New York City for 16 years now, and this year it returned with 290+ events, 1,216 speakers, and four days’ worth of thought leadership content from some of the industry’s brightest leaders and business professionals. It Can Wait,” AT&T’s campaign about distracted driving.

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Advertising Authentication Meme Film 50

Later

NOVEMBER 13, 2019

From the “no-edit edit” to homemade memes and the obsession with carousel posts, your Instagram feed is about to become more creative than ever. . Check out how Later’s Marketing Campaign Lead, Lexie Carbone uses VSCO to get the look: . Make sure to tag us and use the hashtag! View this post on Instagram.

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Instagram Trends UGC Meme 85

Sprout Social

MAY 2, 2018

Now that we’ve covered the importance of social, it’s time to take the next step and figure out where you’re going to launch your campaign. Twitter is about engaging with clients quickly and it also helps you to attract attention using branded hashtags. Promoting events. Branded hashtags.

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Social Media Marketing Industry Instagram 111

Hootsuite

AUGUST 19, 2020

Social media campaigns are the rocket fuel of your marketing efforts: a concentrated burst of energy that pays off in a major boost to your brand reputation, awareness or sales. Looking for inspiration for your next social media campaign? 7 social media campaign examples to learn from. Coors Light #CouldUseABeer. We’re buying.

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Campaign Social Media Travel Hashtag 145

Keyhole.co

FEBRUARY 13, 2024

Likewise, Tinder’s marketing strategy revolves around its raison d’etre, rolling out features and online campaigns emphasizing personalized stories and authentic user needs. Tinder’s social media strategy reflects this with its diverse and engaging posts, campaigns, and online advertisements. And it worked very well.

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Social Media Engagement Strategy Meme 59

Hootsuite

APRIL 28, 2020

Create a branded hashtag challenge. As with other social platforms, hashtags are a mainstay on TikTok for searching and sorting content. But hashtag challenges are especially popular on the platform. Challenges use specific hashtags to encourage users to create videos on a theme, as part of a campaign or viral trend.

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Video Engagement Hashtag Influencer 145

Keyhole.co

FEBRUARY 28, 2024

The account features trendy reels starring Duo with odd and fun memes and boasts 2.4 Besides their signature oddly entertaining content, the brand posts event updates, brand collaborations, and giveaways. Duolingo also has a Twitter account where they post branded GIFs and memes and participate in trending conversations.

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Social Media Strategy Meme Education 105

agora pulse

MARCH 24, 2020

It’s officially an octothorpe, and everyone on social media calls it a “ hashtag.” A hashtag is used right before a word to help categorize content on social media channels. More info about hashtags: Quick Tips for Making the Most of Your Hashtags. A telephone is … oh, never mind.).

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Social Media Social Media Management Meme Hashtag 94

Laurel Papworth

SEPTEMBER 18, 2014

If you create content and don’t use a hashtag you are passing it through OWNED media (your subscribers) but it rarely escapes into EARNED media (other people who would be interested. Try adding a hashtag or two that you know people use and monitor and see how it resonates. 16 Tips for Using Hashtags. Random Joke Memes.

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Hashtag Tips Meme Folksonomy 111

Hootsuite

APRIL 21, 2022

With new features like Meta Pixel and Facebook Shops making it even easier for brands to optimize campaigns and for shoppers to purchase from you, it makes a ton of sense to be selling your goods and services on the OG social network. Knowing how to maximize your paid and organic Facebook campaigns is key to making more sales.

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Strategy Brands Facebook How To 100

Keyhole.co

OCTOBER 14, 2020

In a few words, TikTok is a video-sharing social media platform that has become popular with Gen Z and younger Millennials through its micro-videos all about dance challenges, lip syncing, and other viral memes. TikTok is also the perfect tool for putting together influencer marketing campaigns, especially with popular TikTok influencers.

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How To Marketing Hashtag Influencer 119

Sprout Social

JANUARY 5, 2021

For example, a specific meme (think: baby Yoda) might represent a passing fad while brands using memes and humor effectively in their marketing represents a larger, long-term trend. For example, which types of campaigns are they running? Set up social listening for industry keywords and hashtags.

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Strategy Content How To Trends 132