Social Media Strategies Summit

JANUARY 28, 2021

When it comes to using Instagram to market your brand, your follower count isn’t the be-all-end-all. Your Instagram captions are an opportunity to connect with customers and build brand trust and awareness. Clarify Your Brand Voice. Your brand voice is the core of boosting engagement on Instagram.

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Instagram Engagement Brands How To 130

Pixlee

OCTOBER 13, 2021

Looking for some easy ways to improve your engagement rate and brand awareness on TikTok? We’ve got you covered with some valuable strategies successful brands on TikTok are already taking advantage of. Regularly reply to user comments. Highlight a user comment with a reply with a video feature. In-feed ads.

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Engagement UGC Brands CPM 52

Later

FEBRUARY 16, 2021

More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: . UGC is a great way to humanize your brand. Spotify’s Data Storytelling.

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Campaign Social Media Brands Apparel 91

Sprout Social

MARCH 4, 2021

With growing competition, the best way for your brand to stand out on social media is through engagement. In fact, according to the Sprout Social Index™ , 40% of consumers believe that memorable content makes a brand’s social best in class. And creativity is the top reason why a brand’s social presence stands out.

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Curation Data Content UGC 141

Hootsuite

APRIL 3, 2023

Are you tired of seeing all the happy, smiling brands around you, animatedly chatting about their latest successful campaign while you’re on the sidelines wondering when it’ll be your turn to get engagement, too? Save time and easily promote your brand with a professional design. Establish and reinforce brand awareness.

Engagement 110

Engagement UGC Facebook HootSuite 110

Pixlee

AUGUST 23, 2021

Instagram is no longer a simple photo-sharing social media platform; from influencer marketing to Shoppable Instagram for brands, the app now caters to ecommerce more than ever. . For brands, understanding Instagram’s ecommerce features are crucial to succeeding on the app. What Are The Benefits of Instagram Checkout for Brands? .

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Features Brands UGC Loyalty 52

Pixlee

AUGUST 23, 2021

Instagram is no longer a simple photo-sharing social media platform; from influencer marketing to Shoppable Instagram for brands, the app now caters to ecommerce more than ever. . For brands, understanding Instagram’s ecommerce features are crucial to succeeding on the app. What Are The Benefits of Instagram Checkout for Brands? .

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Features Brands UGC Loyalty 52

Oktopost

NOVEMBER 22, 2023

Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. And it’s not just about engagement and branding – social media strategies can speed up lead generation and conversions, directly impacting your business ROI.

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B2B Trends Social Media UGC 117

Ignite Social Media

MAY 4, 2020

With the content capabilities across social showing no signs of slowing, many brand marketers are wondering how these new features may be beneficial. Brand Marketing Watch-Outs: Snapchat’s audience skews younger than other social networks, so depending on who your brand is targeting it may or may not be the right channel for you.

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Social Media Brands Content Real Estate 121

Later

OCTOBER 1, 2019

If you want to start curating your Instagram feed with user-generated content (UGC), it’s important to understand the rules — so that you can protect your brand and treat your community of creators fairly. Recently, brands and businesses have been put under the spotlight for incorrectly reposting UGC to Instagram. .

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UGC Instagram Content How To 90

Ignite Social Media

JUNE 26, 2017

Looking through your social feed (pick any) we all pause when we get to our favorite brand. What is it about them that makes the brand stand out among the others? Below you’ll find some of the brands that we here at Ignite Social Media feel shine bright. It’s that connection that draws me to the brand.

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Class Social Media Brands UGC 108

agora pulse

JANUARY 6, 2021

For example, I monitor comments and make any bid or budget adjustments right away. Start with what looks most important, like reading and reacting to comments on a viral post. To save time, set up saved replies to send in response to common questions or comments. Respond to Engagement and Mentions. Create New Content.

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Social Media Management Social Media Curation UGC 172

Sprout Social

MAY 26, 2022

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. Between its rapidly growing global user base and its investments in brand features, there are a number of reasons to use TikTok for marketing in 2022.

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Examples Campaign Tips UGC 142

Ignite Social Media

SEPTEMBER 18, 2018

The feature allows an account to make a callout for questions and comments from their audience. This tool provides brands with an opportunity to gather valuable feedback from followers and also engage with them in new ways. Share Feed Posts to Stories. mention Sharing.

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Instagram Tools UGC Feed 139

Sprout Social

NOVEMBER 29, 2023

Automating likes and comments is a recipe for a potential social media crisis. Brand accounts should emphasize human interactions and avoid anything that looks spammy. Likes: Set up a bot with a group of hashtags so the bot can like posts you say are relevant to your brand. Instagram automations available: Comments Likes 4.

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Instagram Tools Strategy Hashtag 115

Later

JUNE 28, 2021

As influencer marketing continues to grow, more and more businesses are wondering how to find Instagram influencers who are the perfect fit for their brand. Ready to find the right influencers for your brand? Here are our top 10 tips: 10 Tips to Help Find Influencers For Your Brand. Invest in these people.

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Influencer Campaign Instagram How To 106

Sprout Social

DECEMBER 15, 2021

What started as a fun video streaming app for Gen Zers has taken the marketing and advertising world by storm, completely changing the way brands create and share content. While that’s not entirely false, there’s also a ton of opportunity in the entertainment content for brands to connect with their audience on a personal level.

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How To Hashtag Influencer UGC 132

Later

MARCH 5, 2021

All you need to do is enter a username or profile URL, select from their feed of recent posts, and tap “Add to Library.” Mentions can be one of the best sources of organic user-generated content for your Instagram feed — but as your account grows, it can be hard to keep track of them all. It’s that simple! And the best part?

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Strategy Content UGC How To 84

agora pulse

JULY 11, 2017

Stories have turned out to be an unbelievably valuable tool for brands and businesses, disappearing content and all. My personal favorite way to use Instagram Stories is to expand reach, building brand awareness in the process, and in this post, I’ll show strategies you can use to do just this. Encourage Users to Create UGC.

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Instagram UGC How To Hashtag 151

Ignite Social Media

AUGUST 2, 2022

Brands have got to listen, TikTok is staying. And yet, in spite of that, many brands are still hesitant to join. But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. The For You feed is what makes TikTok so addictive.

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Strategy Marketing Banking Influencer 175

Pixlee

FEBRUARY 8, 2021

For some people, affirmation on social media in the form of likes and comments can affect self-esteem. That’s why your brand’s role in social media marketing is so critical. As someone who’s in charge of a brand or business social media account, you are responsible for making a positive change in your community.

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Social Media UGC Marketing Communities 97

Jon Loomer

JULY 29, 2019

Right now UGC, or content that appears to be UGC, is performing the best for us across all of our consumer brand clients. The trick is finding the balance between the UGC style while still art directing enough to get usable ad assets. For example, have you looked at how your Instagram fans are even tagging your brand?

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UGC Facebook CPA Upcoming 167

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . View this post on Instagram.

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UGC Content Instagram Hashtag 60

Pixlee

JULY 27, 2020

Social media engagement is a critical indicator of health for community-driven brands. And with more people using social media to connect with brands than ever before, social media engagement should be increasing, right? But as volume increases, so does the need to stand out from other brands. Respond to the comments.

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Engagement Social Media Brands UGC 56

Keyhole.co

MARCH 7, 2023

Instagram, with more than 2 billion active users monthly, has become a game-changer for personal and business branding. Why do brands run after getting more Instagram followers? Why is having a massive Instagram following so crucial for brands? This can lead to a significant boost in brand awareness and, ultimately, more sales.

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Instagram UGC Hashtag Collaboration 52

Pixlee

FEBRUARY 3, 2021

As social media has become the new way to reach customers, sell products, and get visibility for brand messages, the importance of maintaining or even building a presence online is growing. Each Yakima ambassador has a personalized page on the brand’s website, with an overview of their lifestyles and links to their favorite products.

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Instagram Tips Discount UGC 98

Buffer Social

OCTOBER 11, 2023

” In a nutshell: LinkedIn’s Top Voice and Community Top Voice badges are well worth having if you’re serious about building a personal brand and cementing yourself as a thought leader in your industry.   We have several articles that take a deep dive into the world of personal brand building and growing on LinkedIn.

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LinkedIn Badge Communities How To 116

Later

SEPTEMBER 9, 2020

Although it’s only a few weeks old, the mobile app is already making a big splash among brands and influencers alike. . In a sense, Shoploop is the perfect platform for brand-influencer partnerships — it’s essentially a giant feed of product tutorials and recommendations from creators.

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Influencer Platform Video Brands 56

Sprout Social

DECEMBER 16, 2020

To stand out as a brand on social is a simple process for the viewer: First, something pulls them in visually. Jeni’s Splendid Ice Creams’ whimsical, creative and scroll-stopping visual branding manages to capture viewers in both ways at once. Let’s take a look at some key ways this ice cream brand scoops people’s hearts on social.

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Curation UGC Feed Feedly 119

Keyhole.co

OCTOBER 19, 2023

Get a sneak peek into the magic behind [brand/business name]. Join us on a journey behind the scenes of [brand/business name]. Here’s your chance to witness the behind-the-scenes action at [brand/business name]. We’re pulling back the curtain to reveal the secrets behind [brand/business name].

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Types Instagram UGC Collaboration 59

Hootsuite

JULY 5, 2022

It’s interesting they don’t actually mention main feed photo posts at all here – likely because photo posts are the least likely to get your content in front of new eyeballs, since they’re limited to your followers with no native option to repost. But the distinction between in-feed video and Reels looks to be in flux. photo posts.

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Instagram Strategy HootSuite Hashtag 110

Sprout Social

OCTOBER 19, 2022

Think of content as the connection point between brands and consumers. Whether it’s an email newsletter, a video on TikTok, the words on a billboard or a photo on social media, it’s what drives customers to either make a decision about your brand or, at the very least, makes your brand memorable. They’re everywhere.

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Campaign Content How To Influencer 105

Keyhole.co

OCTOBER 16, 2023

Branded hashtags A branded hashtag is a hashtagged phrase a brand creates and uses on social media. Branded hashtags A branded hashtag is a hashtagged phrase a brand creates and uses on social media. Coca-Cola’s #ShareACoke is a notable example of a branded hashtag. Here’s how: 1.

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Hashtag Instagram How To UGC 52

agora pulse

JUNE 6, 2018

A case study we conducted here at Agorapulse found that Story Ads are better at driving cost-effective results (including clicks) than traditional feed ads. There are four Instagram Stories stickers that all brands and businesses should be using. This is exceptional social proof, and it can be used to encourage more UGC.

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Instagram UGC Hashtag Feed 88

agora pulse

JUNE 6, 2018

A case study we conducted here at Agorapulse found that Story Ads are better at driving cost-effective results (including clicks) than traditional feed ads. There are four Instagram Stories stickers that all brands and businesses should be using. This is exceptional social proof, and it can be used to encourage more UGC.

Instagram 88

Instagram UGC Hashtag Feed 88

Pixlee

JUNE 14, 2021

In 2016, Instagram migrated from a reverse-chronological feed to an algorithm-based feed for displaying content. Your goal is to make people visit your account regardless of if they see your content in their feed. A surefire way to engage your audience is through user-generated content (UGC). Post at the Right Time.

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Instagram UGC Apparel Hashtag 52

agora pulse

OCTOBER 8, 2020

Stay on brand. Both of these services work by letting people buy directly from comments on Instagram (as well as Facebook.) Stay on brand. But if you want to go from good to great , make sure that your Instagram is aligned with your branding. Your branding guidelines should include: Fonts and their usage.

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Instagram How To Hashtag Guidelines 179