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A Frankenstein Monster of Stolen Art

WebInKnow

I recently learned that three of my books - The New Rules of Marketing and PR , Fanocracy , and Marketing Lessons from the Grateful Dead are part of the Books3 database which was used to train generative Artificial Intelligence systems by Meta, Bloomberg, and others.

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These Are The Good Old Days

WebInKnow

My friend, HubSpot co-founder and Executive Chairperson Brian Halligan, who is my co-author on our book Marketing Lessons from the Grateful Dead loves the expression: “These are the Good Old Days!”.

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The New Rules of Social Marketing and PR

Convince & Convert

Who would have thought getting fired from a major real-time information company would lead to a hugely successful career in marketing? David’s marketing insights helped transform one of his books into a staple of the marketing canon. How over-zealous influencer marketing can actually alienate your audience.

Marketing 180
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Catching Up On Social Media With David Meerman Scott

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Last week Boston hosted HubSpot ''s Inbound Marketing Marketing Conference. It was a veritable who''s who of marketing and those who are thinking about ways to connect with consumers in a more profound way. Scott is a massively successful bestselling business book author and speaker. business book. david usher.

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The New Rules Of Sales And Service

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How many writers do you know that have written books about space, the Grateful Dead, viral marketing, social media, public relations and more? We also look and how intrinsically connected sales, customer service and marketing have become. business book. digital marketing. business book.

Google 81
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Sonic Branding With David Meerman Scott - This Week's Six Pixels Of Separation Podcast

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So much so, that famed marketing thought leader and strategist, David Meerman Scott , has a new co-venture (with Juanito Pascual ) called, Signature Tones. business book. digital marketing. digital marketing agency. digital marketing blog. marketing blog. marketing lessons from the grateful dead.

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Ethics In Newsjacking

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From Prince's death to global news moments , brands are being pushed to be ever-more careful when, how and what they post in social media spaces. Famed marketing author and speaker, David Meerman Scott , coined the phrase " newsjacking." business book. digital marketing. digital marketing agency. marketing author.

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