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Top B2B Brands on Social Media

Social Media Strategies Summit

For B2B brands, social media is growing in importance: 66% of B2B marketers report that LinkedIn is effective, 66% say they plan to boost their organic usage of Instagram, and 56% rate YouTube as important to overall brands success ( Articulate ). PRIORITY PLATFORM: Facebook and YouTube, with multichannel distribution.

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Why Great B2B Marketing Comes Down to People and Math

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Everything now revolves around digital, social, and mobile. Radically Transparent is a podcast geared towards the modern-day B2B marketer. Catch all episodes here. Episode Summary.

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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

With that in mind, here are seven ways a B2B brand can increase its influence across various marketing platforms and realize the resulting benefits. For example, a customer might: Discover a product while browsing videos on YouTube. Become a Brand Influencer on TikTok, Instagram, or YouTube. Practice Proper Channel Management.

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What it Means to Create “Fit Content”: A Story of Brand Identity

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned B2B marketing leaders? Radically Transparent is a podcast geared towards the modern-day B2B marketer. Meet Christopher Willis the CMO/CPO of Acrolinx. Catch all episodes here. Episode Summary.

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Seven Essential Digital Marketing Tips for 2021 (And Beyond)

Webbiquity SMM

If they’re on Instagram, create visual content, while if Youtube, produce videos (obviously). Personalized messages that trigger authentic conversations are a great strategy here. Optimize your site for a mobile-first audience: Your website is almost always the first encounter that your audience has with your brand.

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26 Social Media Marketing Books to Advance Your Skills

agora pulse

From Facebook and Instagram to TikTok and YouTube, this entry-level book has tips for succeeding on every major channel. Although it touches on social media trends and brand-building, this book goes beyond simple Facebook and YouTube tips. As more brands adopt YouTube, it’s more important than ever to master this social channel.

Skills 195
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10 Tips for Success with B2B Marketing on Twitter

Oktopost

Marketing is a critical function for a B2B organization of any size. Social media marketing has seen rapid growth, with Twitter following close behind LinkedIn as one of the top two most-used social media platforms for B2B marketers. It’s also the perfect place for B2B organizations to reach their target audience.

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