Sprout Social

FEBRUARY 12, 2024

This authentic promotion attracts attention to the brand’s content, products and services, and can lead to higher conversion rates and direct traffic increases. Thus, increasing social media engagement and improving your brand’s search rankings. It’s all about authenticity and relatability.

Influencer 102

Influencer Marketing Collaboration ROI 102

Keyhole.co

FEBRUARY 9, 2024

As of late 2023, Facebook is the most widely used social media platform in the world. Why wouldn’t you want to market your business on the biggest social media platform out there? Analyze engagement data Use social media analytics tools to track your profile growth and engagement. That’s a lot of scrolling.

Strategy 52

Strategy Facebook Marketing Groups 52

Pam Moore

SEPTEMBER 4, 2023

” Authenticity is the heartbeat of your brand with soul, and AI can amplify that uniqueness! 💖 Just like in the world of social media, authenticity rules in AI! Let's keep the conversation alive with love and authenticity! . “Today you are You, that is truer than true. Go get-r-done, peeps!

Marketing 147

Marketing Authentication Training Consultant 147

Oktopost

MARCH 26, 2024

In a world where authenticity, transparency, and efficiency are not just valued but expected, direct communication between brands and their customers is the heartbeat of modern-day business. In parallel, when your customers feel heard, their satisfaction and loyalty increase, only fueling business growth.

B2B 62

B2B LinkedIn Authentication Loyalty 62

Sprout Social

FEBRUARY 26, 2024

Welcome back to the Post Performance Report (PPR), a series where we compile and analyze social media posts and campaigns inspiring us, and breakdown what makes them so genius. According to The Sprout Social Index™ , the most memorable thing brands can do on social is respond to their customers.

Report 64

Report Atlassian Brands Sentiment 64

Sprout Social

JANUARY 9, 2024

According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. Sample this—per The 2023 Sprout Social Index ™, 76% of consumers notice and appreciate when companies prioritize customer support. Enter AI analytics.

Analytics 110

Analytics Sentiment Analysis Patterns 110

Keyhole.co

FEBRUARY 20, 2024

From understanding audience sentiment towards specific campaigns to identifying potential influencers and engaging with their community, social listening on Instagram empowers brands to stay relevant, responsive, and connected in the dynamic world of social media. Well, now you can do this too. Audit your industry at large.

Instagram 52

Instagram Sentiment Reputation Hashtag 52

Sprout Social

DECEMBER 19, 2023

Social media marketing professionals aren’t ninjas, gurus or wizards—but they’re also more than just managers. What was once an individual role is now enough work for a whole crew, and the list of possible social media job titles keeps growing.

Social Media 102

Social Media Social Media Management Influencer Team 102

Buffer Social

DECEMBER 18, 2023

Looking at these results, we decided to cut back on Meta ad spend in May and pause all social media ads in June.  Going into the holiday season, we started dipping our toes back into running social media ads with a more granular focus on what’s performing well on each platform.

Social Media 104

Social Media Small Business Marketing Collaboration 104

Sprout Social

DECEMBER 20, 2023

As social media becomes more influential, impactful and involved, having robust tools with the latest and greatest features is becoming increasingly important. According to The Sprout Social Index™ , 81% of marketers already say AI has had a positive impact on their work. Take the introduction of new AI tools recently.

HootSuite 107

HootSuite Brands Price Collaboration 107

Sprout Social

DECEMBER 19, 2023

In the early days of social media customer care , speed was the most critical performance metric. In 2022, 77% of consumers reported expecting a response from brands within 24 hours—with 13% expecting a response in mere minutes, according to The Sprout Social Index ™. when you walk in the door.

How To 105

How To Survey Social Media Management Training 105

Bill Hartzer

DECEMBER 7, 2023

Global social media giant Meta, renowned hospitality brand Miramar Group, and leading sports retailer Swire Resources Limited have joined forces with Omnichat, an all-in-one omnichannel messaging platform, to unveil the future of conversational commerce.

Resources 97

Resources Groups Groups Engagement 97

Keyhole.co

FEBRUARY 26, 2024

From the genius use of UGC on TikTok to extensive influencer marketing, this newbie in the confectionery industry has created a social media strategy even the top brands can learn from. Tabs Chocolate ditched the regular paid marketing efforts and focused on creating consumer trust through authentic content.

Social Media 59

Social Media Strategy UGC Influencer 59

Sprout Social

SEPTEMBER 25, 2023

The importance of a customer service strategy A 5-step framework for developing a customer service strategy 2 real-world customer service strategy examples to inspire your approach 3 factors influencing customer service approaches in 2024 What is a customer service strategy? It’s a matter of building their trust.

Strategy 110

Strategy How To Team Reputation 110

Keyhole.co

DECEMBER 15, 2023

Adding baubles or crystals to the corner of your social media post might not fetch you the likes you dreamt of. We are here to help you create some out-of-the-box Christmas social media posts. Recipe Sharing Ask your followers to share their favorite holiday recipe, and feature one of them on your social media channels.

Social Media 52

Social Media Meme Collaboration Examples 52