Laurel Papworth
FEBRUARY 14, 2011
NAB bank have a Valentine’s Day social media campaign running at the moment – encouraging people with a mortgage to “break up&# with the other banks. But siding with the customer against their own industry was the smartest move they made. Australia: Social Media Marketing Job at Commonwealth Bank (3).
Sprout Social
JANUARY 19, 2023
As an emerging technology birthed from science fiction, the future of the metaverse promises some out-of-this world ideas. And successful campaigns across several industries from fashion to real estate have shown how valuable the metaverse can be. Major industry players have been under fire for metaverse crimes and safety concerns.
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Laurel Papworth
JUNE 5, 2010
Oh and if they tick the following criteria in the field of social media-ness, then they are social media experts. Except possibly in social media where one should maybe have a less traditional and more social publishing history. I reckon I could put a social media expert in everyone of these fields.
Laurel Papworth
SEPTEMBER 30, 2022
They’re looking at industrial convergence and I will put up on the screen how much money in US dollars they’ve allocated to that. I think what that means is to support startups and companies who are going to help with connected worlds that include reality. 00:05:26.170]. I’d love to know some more.
Diva Marketing Blog
JULY 22, 2009
The more I read about social media campaigns without conversations. The more I watch companies expand marketing departments to include social media positions that put a premium on tech skills versus marketing experience. Let's call this - Social Media Hybrid Marketing. The more I wonder.
Laurel Papworth
MARCH 17, 2010
I’ve been asked to speak in Melbourne on April 15th (evening) about the impact of social media, online communities, social networks and call centres. From ATA website : ATA VIC Forum: Social Media & Your Centre — 15 Apr 2010. Social Media & Your Centre: What’s new and what’s legal?
Convince & Convert
MARCH 3, 2010
I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing.
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