article thumbnail

How to use LinkedIn hashtag analytics to boost content reach

Sprout Social

Hashtags may be the answer. LinkedIn hashtags are searchable, which increases your content’s reach and gets your posts in front of more of the right people. Table of Contents What are LinkedIn hashtag analytics? This is where LinkedIn hashtag analytics come into play. Those are good signs that you should keep using it.

Hashtag 103
article thumbnail

Social Mention Sentiment Analysis: A Comprehensive Guide For Marketers

Keyhole.co

This is where social media sentiment analysis comes in to save the day. To help you out, today, we will explore the many benefits of social mention sentiment analysis and how to get started. What is social media sentiment analysis and why does it matter? Sometimes, they have enormous resources at their disposal.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How To Master Brand Sentiment Analysis – Beginner’s Edition

Keyhole.co

What people think and feel about your company, products, and services is your brand sentiment. In the absence of magical powers that can help you see into customers’ minds, brand sentiment allows you to dig deep into the mentions and messages that your brand receives to discover the underlying emotions that are being expressed.

article thumbnail

How to Use Social Listening to Retain More Customers

Webbiquity SMM

In software development, for example, that means prioritizing new features requested by existing users over new functionality that may (or may not) help win more new deals. Track customer sentiment. That’s where sentiment analysis can help you. Find patterns in their sentiments and detect the root causes of negative emotions.

Sentiment 142
article thumbnail

Social media listening examples that will help you unearth better insights

Sprout Social

This was particularly helpful for software company Goally. One computer software company uses Sprout Listening to measure sentiment around their brand and products ahead of rebranding. Without social listening, it’s tough to understand whether your brand sentiment has spiked or dipped. Then, dig in further.

Examples 123
article thumbnail

Online reputation monitoring: What it is and why it’s important for business

Sprout Social

Reputation monitoring software to try What features to look for in a reputation management software What is online reputation monitoring? This feedback can identify customer sentiment (positive or negative), trends and more. Scope the terms, hashtags and keywords to monitor No surprises here.

article thumbnail

How to gain a competitive advantage by analyzing marketing initiatives by competitors

Sprout Social

For example, if you run a B2B CRM software company that sells to small and medium-sized businesses, a CRM for enterprise clients would be your indirect competitor. Also follow social media hashtags related to your product or service. Hashtags: What hashtags are your competitors using?

Analysis 106