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How to use LinkedIn hashtag analytics to boost content reach

Sprout Social

Hashtags may be the answer. LinkedIn hashtags are searchable, which increases your content’s reach and gets your posts in front of more of the right people. Table of Contents What are LinkedIn hashtag analytics? This is where LinkedIn hashtag analytics come into play. Those are good signs that you should keep using it.

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‘Secret’ Social Media Manager Skills Needed for Success

agora pulse

Some of the most important skills of a social media manager don’t show up on a resume. Here’s a look at “secret” social media manager skills that help them succeed. Sixteen years ago, Facebook launched, and since then a flurry of other social media platforms joined the mix.

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Audience engagement: What it is and tips to improve it

Sprout Social

Leverage AI and social listening Social listening gives you access to the unfiltered opinions of your target audience. In this example, Nike appeals to soccer fans by using a specific hashtag and tailoring the copy and image to soccer players. Webinars Webinars are an excellent medium for Q&A sessions.

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How To Measure Share Of Voice On Social Media

Keyhole.co

Sentiment analysis If you have the metrics down, the next task is to look at the sentiment around your brand. However, a negative mention can severely tank your social media reputation when you’re playing the social media game. Not just that, Keyhole is a complete social media management tool.

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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

The AMA concept began on Reddit, but AMAs are now popping up in other social settings, like webinars, Facebook Live, or Instagram Stories. AMAs were originally text-based, but it can also be effective to answer questions using live social video or interactive stickers. Captions can include text, hashtags, @ mentions, and emojis.

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How to create a social media viral video

Sprout Social

Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. In fact, it’s the dream of many social media managers. Important hashtags/mentions to include: Important for trends and partnerships. Use hashtags. at least once. Horizontally?

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How 7 brands use customer marketing content strategies to deepen audience connection

Sprout Social

They regularly post UGC, and use their branded hashtag #AerieReal to find creators to reach out to. Use customer service metrics like reply time, reply or response rate and sentiment analysis to understand where your customer care excels, and where it needs work. Make sourcing this content even easier by creating a branded hashtag.

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