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Make Your CFO a Social Media Fan

Buzz Marketing for Technology

Social media definitely pays off, but you’ve got to focus on the approach not the tools. Social Media has hit the mainstream these days but the big concern on every product marketer’s mind has been how to justify the ROI? If you’re concerned about social media cost justification, you’re not along.

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5 ways to use social media for solution marketing

Buzz Marketing for Technology

It’s easy to get caught up in the buzz, and the hype, around social media. I’ve been working with many B2B companies to help them figure out when and how to use social media in their business. One area that few people have written about is how to use social media for solution marketing. So there you have it.

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4 Reasons to Use Social Enterprise Networks for Business

Mindjumpers

Such platforms as Yammer, Chatter and Jive certainly look and feel similar to Facebook – with a news feed, groups, friends and status updates. This month, I surveyed end users to find out how they draw value from going social. Social enterprise vendors have invested heavily in social and adaptive intelligence.

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Sysomos Acquired By Marketwire

Dave Fleet

In recent months we’ve seen several interesting moves within the social media monitoring/social CRM space. Jive Software. Note: CNW Group is a 76design client. Sysomos offers three core services: Sysomos MAP – a web-based, enterprise-level social media monitoring tool. Acquired by.

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Top 10 HR Software You Should Try

BeingOptimist

This HR employee software enables businesses to track, evaluate, and engage current and potential customers through social media. LinkedIn, Jive, Buddy. Modern businesses are actively using social media for recruiting professionals. It promotes cooperation between employees in the workplace, etc.;

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Best Social Media Monitoring Tools

Bill Hartzer

More and more businesses are getting into social media – an umbrella term that covers various activities that help bring about social interaction on the internet. Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc.

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How to easily find customers on social media

Absolute PA

You’ve narrowed down your ideal client or group of people you would love to work with. Yes, regularly sharing updates on your social media profiles or in your chosen online forums is one way to get seen. It’s the people who post updates in groups this way that get ignored. You’ve figured out where they are online.