Ignite Social Media

SEPTEMBER 18, 2023

One of the most common questions we get from clients is how to create branded TikTok videos. Who Can Brands Put in Their TikTok Videos? As a brand, figuring out who will be in your TikTok videos is important. Unlike image- or text-based content, video content can rely heavily on having talented people and personas on camera.

Brands 110

Brands Content UGC How To 110

Oktopost

NOVEMBER 22, 2023

YouTube: Allowing you to upload long videos, YouTube is perfect for educating your audiences with Q&As, webinars, and video tutorials for product walkthroughs. TikTok’s fun and engaging videos will help you stand out to your audience as a memorable brand, build connections, and expand your reach.

B2B 117

B2B Trends Social Media UGC 117

Sprout Social

SEPTEMBER 14, 2023

Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base. Reposting user-generated content (UGC) rewards customers who post it while also boosting authenticity on your channels by putting your audience at the forefront of your brand.

Strategy 124

Strategy Brands Content UGC 124

Sprout Social

MARCH 4, 2021

With online conversations and trends moving quickly, it can be challenging to stay up to date with trends or posting original content frequently enough to stay visible in followers’ feeds. It helps you keep your feed fresh and engaging without stressing to create new content every time. That’s where content curation comes in.

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Curation Data Content UGC 141

agora pulse

FEBRUARY 13, 2020

Stories only exist in the Instagram feed for 24 hours, then they disappear. If you record video inside the Instagram app, recordings longer than 15 seconds will be automatically segmented into multiple clips that are 15 seconds long each. Share UGC to Stories . Especially an Instagram Story. Author Emily A. Here’s how: .

Instagram 125

Instagram UGC Chemicals Fashion 125

Sprout Social

DECEMBER 15, 2021

What started as a fun video streaming app for Gen Zers has taken the marketing and advertising world by storm, completely changing the way brands create and share content. You may think that TikTok is all about challenges, pranks and dance videos. Avoid creating overly formal and scripted videos. Let’s get started.

How To 133

How To Hashtag Influencer UGC 133

Webbiquity SMM

JANUARY 28, 2020

Though the idea of pulling all of your organization’s social media feeds into a central hub has been around since at least 2014 , they still haven’t found wide use outside of trade shows and corporate events. Social media hubs can help in building trust by displaying UGC, i.e. social proof, of satisfied users.

Social Media 168

Social Media UGC Aggregator Eventful 168

Ignite Social Media

JULY 19, 2019

Yes, their main feed is chock-full of stunning imagery, but they also share great content on Instagram Stories and IGTV that gives travelers the inside scoop on their next trip that they crave. A key part of our social strategy is the curation of UGC. One look at their feed, and you’ll be itching to book your next getaway.

Travel 94

Travel UGC Brands Tourism 94

Hootsuite

APRIL 3, 2023

Facebook engagement actions include likes, reactions, comments, shares, video views, and link clicks. But it’s not all altruistic here, babe: People love to see free educational content in their news feeds — and sharing lots of it is one of the oldest strategies in the book to earn trust. Trust = sales. Need a photo?

Engagement 110

Engagement UGC Facebook HootSuite 110

Sprout Social

MAY 26, 2022

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. One way to keep current is to regularly investigate the Discover feed, represented by a magnifying glass in the app. Learn more here.

Examples 142

Examples Campaign Tips UGC 142

Pixlee

OCTOBER 16, 2020

Enter user-generated content (UGC) – the strategic fulcrum of your campaigns and content shortages. Why you should include UGC in your social media calendar. Brands of all sizes have been using UGC—images, text, and videos created by their customers—in their marketing activities, and have seen tremendous success.

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UGC Content Strategy How To 82

Later

FEBRUARY 15, 2021

With Instagram Shoppable posts, businesses can tag products (listed in their Instagram Shop catalog) directly in feed posts, Instagram Stories , IGTV videos , Reels , Guides , and Live broadcasts. With Linkin.bio by Later , you can create a clickable version of your feed that you can link to from your Instagram bio.

Instagram 90

Instagram UGC How To Curation 90

Later

OCTOBER 1, 2019

If you want to start curating your Instagram feed with user-generated content (UGC), it’s important to understand the rules — so that you can protect your brand and treat your community of creators fairly. Recently, brands and businesses have been put under the spotlight for incorrectly reposting UGC to Instagram. .

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UGC Instagram Content How To 90

Pixlee

AUGUST 25, 2021

From influencer marketing to video-sharing, Instagram now offers marketers creative space to grow brand awareness on a channel their audience already loves. Feature User-Generated Content (UGC) Creatively. Once you have UGC you’re ready to share, there are a variety of ways you can showcase it beyond a static post.

Instagram 86

Instagram UGC Brands Hashtag 86

Later

SEPTEMBER 9, 2020

Introducing Shoploop: Google’s very own shoppable video platform! Created by Google’s in-house incubator, Area 120 , Shoploop is a mobile shopping platform that helps consumers discover products in an entertaining, informational, and snackable video format. . That’s because discovering new products on Shoploop is so easy. .

Influencer 56

Influencer Platform Video Brands 56

Sprout Social

OCTOBER 5, 2020

Smith talks about the hotel food on his Instagram Live or when Mo Bamba posts a video of Tacko Fall golfing. A quick glance at the Los Angeles Lakers social feeds and it’s clear every piece of content is crafted by a professional. His videos are more rough around the edges, with the occasional shot out of focus and muffled audio.

Content 115

Content UGC Sports YouTube 115

Pixlee

DECEMBER 27, 2021

If you haven’t started featuring user-generated content (UGC) and influencer marketing as part of your Facebook marketing strategy, you should now. UGC can provide social proof to potential customers, making them more likely to purchase products. The beauty of video demos is that you can use them again.

UGC 72

UGC Facebook Library Transportation 72

agora pulse

JULY 11, 2017

Instagram posts appear in users’ feeds, and will live permanently (unless you delete them) on your profile page. Instagram Stories are found above the home feed. You can start at the beginning of the Story feed by clicking on the very first bubble, or just choosing to watch a specific one. Encourage Users to Create UGC.

Instagram 151

Instagram UGC How To Hashtag 151

Hootsuite

JULY 6, 2022

Businesses, their partners and qualified public Instagram accounts can slap them directly onto: feed posts, Instagram Stories, IGTV videos, Reels, Guides, and. But only on their feed photos, as video and Stories aren’t yet supported. UGC is a persuasive form of free advertising. Live broadcasts.

Instagram 117

Instagram HootSuite UGC Influencer 117

Ignite Social Media

AUGUST 2, 2022

But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. The For You feed is what makes TikTok so addictive. Leave thoughtful comments, share their videos, follow and simply engage with them. Repurpose Still Images into TikTok Video.

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Strategy Marketing Banking Influencer 175

Later

MARCH 5, 2021

All you need to do is enter a username or profile URL, select from their feed of recent posts, and tap “Add to Library.” Mentions can be one of the best sources of organic user-generated content for your Instagram feed — but as your account grows, it can be hard to keep track of them all. It’s that simple! And the best part?

Strategy 84

Strategy Content UGC How To 84

Sprout Social

APRIL 6, 2022

David Outwear tags individual products in their in-feed posts. As potential customers scroll through their feeds, if an image catches their attention, they can quickly ascertain the price and product details without having to leave the platform. Pixie Mood drives social commerce engagement with tagged video posts.

Examples 114

Examples Brands Facebook Retail 114

Ignite Social Media

FEBRUARY 6, 2019

hint: Hint has created an impressive Instagram feed with a wide variety of content. Stop motion, pictures, UGC and videos fill their channel with bright, simple, and creative content. LaCroix: Can you say UGC?! The majority consists of cute, animated videos and pictures showcasing their smiling cans.

Social Media 128

Social Media Brands UGC Sports 128

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . UGC Best Practices #1: Be Original with Your UGC.

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UGC Content Instagram Hashtag 60

agora pulse

JANUARY 6, 2021

For example, if I identify user-generated content (UGC) to share or trending topics to pursue, I add them to a list of things to explore when I have more time. If you’ve scheduled content, check your social media feeds to make sure it goes live as planned. Make a note to tackle any time-consuming tasks later.

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Social Media Management Social Media Curation UGC 172

Jon Loomer

JULY 29, 2019

Right now UGC, or content that appears to be UGC, is performing the best for us across all of our consumer brand clients. The trick is finding the balance between the UGC style while still art directing enough to get usable ad assets. They are a consistent performer, but I find the budget can still get eaten by feeds.

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UGC Facebook CPA Upcoming 167

Pixlee

AUGUST 25, 2021

From influencer marketing to video-sharing, Instagram now offers marketers creative space to grow brand awareness on a channel their audience already loves. Feature User-Generated Content (UGC) Creatively. Once you have UGC you’re ready to share, there are a variety of ways you can showcase it beyond a static post.

Instagram 68

Instagram UGC Brands Hashtag 68

Pixlee

OCTOBER 14, 2021

The short-form video app sprung to life around 2017, but rose to massive popularity at the start of the pandemic in 2020. According to recent social media statistics , users love TikTok for its short, 15-second videos. This might look like: Educational videos (product tutorials, how-to videos, recipes, etc.). Funny skits.

Strategy 86

Strategy Brands UGC Apparel 86

Hootsuite

APRIL 25, 2024

If you’re tagged in any user-generated content (UGC) , use it to your advantage and repost it (with credit, of course). Streams Hootsuite Streams are (essentially) feeds that show content from connected accounts. Key features: Custom feeds. You can create personalized feeds tailored to your business needs.

Curation 62

Curation Social Media Management Tools Social Media 62

agora pulse

SEPTEMBER 18, 2019

User-generated content (UGC) is a game-changer for businesses. But is UGC worth all the effort? To get all these incredible benefits of UGC, however, you need to actually encourage customers to create content! Run UGC-oriented campaigns. If you want UGC, you need to run UGC-focused campaigns.

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UGC Brands Content How To 89

Keyhole.co

MARCH 7, 2023

Increased visibility and reach With a large following, your brand’s posts are more likely to appear in people’s feeds, allowing you to reach a wider audience. These short, attention-grabbing videos are the perfect way to showcase your brand’s personality and creativity.

Instagram 52

Instagram UGC Hashtag Collaboration 52

agora pulse

JUNE 6, 2018

A case study we conducted here at Agorapulse found that Story Ads are better at driving cost-effective results (including clicks) than traditional feed ads. When they click, they’re taken to the hashtag’s feed and can see all the other UGC shared with it. Use More Video. However, you should be using video too.

Instagram 88

Instagram UGC Hashtag Feed 88

agora pulse

JUNE 6, 2018

A case study we conducted here at Agorapulse found that Story Ads are better at driving cost-effective results (including clicks) than traditional feed ads. When they click, they’re taken to the hashtag’s feed and can see all the other UGC shared with it. Use More Video. However, you should be using video too.

Instagram 88

Instagram UGC Hashtag Feed 88

Later

FEBRUARY 16, 2021

Nike’s “Dream Crazy” Video. As a result, Knix was able to execute an awesome campaign, powered by their community, with user-generated content (UGC). UGC is a great way to humanize your brand. Want to easily find and curate user-generated content for your feed? 3: Nike’s “Dream Crazy” Video. Smash & Tess.

Campaign 91

Campaign Social Media Brands Apparel 91

Later

JUNE 28, 2021

A post shared by Natasha Video Tips (@shinewithnatasha). “As Once you have a few potential influencers in mind, try sharing one of their posts on your Instagram feed or stories as UGC. With Later’s UGC tools you can find tagged Instagram posts and ones that mention your profile in their caption or comments.

Influencer 106

Influencer Campaign Instagram How To 106

Pixlee

OCTOBER 13, 2021

For example, a fun, fashion showcase-type video, accompanied with a hashtag challenge can be copied by almost anyone. Highlight a user comment with a reply with a video feature. Reshare user-generated content (UGC). In-feed ads. This applies to both brand-generated content and UGC — as they work best together.

Engagement 52

Engagement UGC Brands CPM 52

Pixlee

FEBRUARY 3, 2021

So, if a Yakima ambassador features the brand’s products in one of their videos or posts, followers are far more likely to engage with their content than a traditional advertisement. . User-generated content is any content (text, videos, reviews, images) created by a brand’s followers rather than the brand itself.

Instagram 98

Instagram Tips Discount UGC 98