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37 Sensational Facts and Stats About the Seven Most Popular Social Networks

Webbiquity SMM

70% of YouTube video views are on mobile devices. Those are just a few of the social network-specific findings from the recently-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. An astounding 81% of Facebook users globally are mobile-only. The most popular hashtag on Instagram is #love.

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185 TikTok Captions That Actually Work

Hootsuite

Get better at TikTok — with Hootsuite. Many of them could also work for beauty or fashion brands. While I wouldn’t recommend this for most brands, I think it’s appropriate for Candy Crush’s product (a fun mobile game) and audience (Gen Z/younger players). Use hashtags wisely. ♬ Eraser – LYELL. Get more engagement.

Hashtag 106
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Why Instagram Alt Text Matters (And How To Use It)

Hootsuite

This one should be obvious, but unfortunately, Instagram alt text is often filled with random hashtags or irrelevant jokes. A post shared by Hootsuite (@hootsuite). Alt text for this image could read: “tweet showing @hootsuite account asking “Am I testing new Instagram features or are they testing me?”

Instagram 111
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10 Great Social Commerce Examples to Get Inspired

Social Media Strategies Summit

Many of its Instagram posts incorporate the hashtag #TapToShop, signaling that featured products can be bought directly within the app. For its linkup with fashion influencer Danielle Bernstein, the denim brand ran previews of its new product line. According to HootSuite, the average engagement rate for Facebook video posts is 0.26%.

Examples 221
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Employee Advocacy on Social Media: What is it and How to Do it Right

Hootsuite

Target employees share the volunteer work they do with the social hashtag #TargetVolunteers. An “employee of the month” program or notice in a monthly newsletter may sound old-fashioned, but it can still be effective. Create a hashtag to promote a specific employee advocacy campaign. Give back (e.g., View this post on Instagram.

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18 Black Friday Marketing Strategies to Try in 2022

Hootsuite

In addition, you should also make sure that your website is mobile-friendly, as more and more people are using their phones to do their holiday shopping. With Hootsuite , you can schedule your shoppable Instagram posts well in advance so you can focus on other brilliant Black Friday marketing ideas. Use hashtags to reach new audiences.

Strategy 102
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20+ Creative Social Media Contest Ideas and Examples

Hootsuite

Hashtags like #giveaway, #freebie, #liketoenter, and #commentoenter help to amplify the contest’s reach, too. A few years back, Expedia noticed that #tbt was the fourth most popular hashtag on Instagram. For one week, fans were asked to shoot a video of their most creative basketball shots and share them with the hashtag.

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