Thu.Apr 06, 2023

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Twitter Implements its 50% Ad Reduction Incentive for Twitter Blue Subscribers

Social Media Today

Twitter has announced that its 50% ad reduction offering is now live - though it’s not quite 50%.

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How Social Listening Paves the Way for a Winning Social Strategy

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Catch all episodes here. Episode Summary Social listening is the practice of monitoring social media platforms to gather insights and gain an understanding of customer behavior and sentiment. Social listening can help businesses to improve their marketing and sales strategies by identifying customer needs, preferences, and pain points.

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Twitter Promotes Updated Visual Branding Offerings as it Looks to Secure More Ad Spend

Social Media Today

Twitter’s tweaked its visual branding options, which could help to spark more interest.

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Hackers Target ‘The Last of Us’ Gaming Fans Online With Recent Online Scams

The Realtime Report

Warning to all fans of The Last of Us: Experts Warn as Cybercriminals Target Fans of the Game With Recent Malware and Phishing Scams Hackers and scammers have recently been taking advantage of the excitement surrounding HBO’s new adaption of the popular video game franchise The Last of Us. Technology expert Prateek Jha from VPNOverview.com warns fans of the franchise of the two scams circulating right now.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Instagram Shares Tips on How Brands Can Make Best Use of DMs

Social Media Today

Instagram’s looking to help businesses adapt to the consumer shift towards DMs.

Instagram 184
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Complete guide to content calendar creation

Sprout Social

Content calendars are widely used in content teams, regardless of the industry. They work as mental models by helping us comprehend content strategies, laying out a roadmap of what needs to be done. Calendars can also help streamline collaboration and track marketing performance. Ideally, they should help keep you organized and provide structure to your efforts.

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#560: Steal My Mini-Promo Strategy For A Quick Revenue Boost

Amy Porterfield

Listen on… The small-but-mighty promo strategy that gave my business a quick revenue boost If you’re looking to get a quick revenue boost in your business — but don’t have the time to run a full-on digital course promotion — then you should consider doing what I like to call a Mini-Promo. A […] The post #560: Steal My Mini-Promo Strategy For A Quick Revenue Boost appeared first on Amy Porterfield | Online Marketing Expert.

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Will Twitter Be Able to Resist Authoritarian Government Control Under Elon Musk?

Social Media Today

Twitter 2.0 is being asked to make rulings on government requests, which could put Musk in a difficult position.

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The Role of Employee Advocacy in Building Thought Leadership

Oktopost

In the B2B world, you don’t just want to be looked upon as just another business selling a particular product or service. While, for plenty of retailers in the B2C world, that reputation can work out just fine, the world of B2B is different. Competition is always mounting, and the best possible way to separate yourself from the herd – to be treated as the source, not just a source – is to establish your brand as an authoritative resource positioned at the front of its industry.

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WhatsApp’s Testing a New ‘Channels’ Broadcast Chat Functionality

Social Media Today

This follows the launch of Channels on Instagram in February.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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How to Transfer Dropbox to SharePoint – MultCloud Review

BeingOptimist

There are several reasons why some people might want to transfer files from Dropbox to SharePoint. A prevalent reason for transferring files from Dropbox to SharePoint is when an organization decides to shift from Dropbox to SharePoint as its primary cloud storage solution. In such cases, it becomes crucial to transfer the existing files from Dropbox to SharePoint to ensure that all team members can access the latest versions of vital files and documents.

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A Quick Guide to Leveraging Instagram Reels Ads Like a Pro

Quintly

Looking for a guide to leveraging Instagram Reels ads like a pro? If you’re not, there are so many reasons why you should be.

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Ultimate List of Free Coding Games for Adults to Play and Learn

Tweaklibrary

People who enjoy problem-solving, logic puzzles, and programming are likely to enjoy playing Best Coding Games. These types of games help people level up their coding skills and learn new concepts in a fun and engaging way. Both experienced & beginners can enjoy these games , and they are also useful for educators to introduce programming concepts to students.

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How Higher Education Institutions Can Find and Work With Influencers

Social Media Strategies Summit

Influencer marketing shows no sign of losing its appeal, with four-fifths of marketers believing it to be an effective channel. However, it’s most popular in e-commerce, where brands can leverage influencers to recommend apparel, beauty products, tech, and more. Things become a lot more complex when the “product” being promoted is a school or college.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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The History of Social Media in 33 Key Moments

Hootsuite

The history of social media is a long and storied one. It’s bursting with pivotal moments like the launch of Instagram Stories, to that one time Zuck was on trial for Facebook privacy issues, to…honestly, let’s just look at the entire social media history timeline. So sit back, relax, and join us while we look back at what once was the future. The 33 most important moments in the history of social media The first social media site was born (1997) On one of the first true social media sites, SixD

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All of LinkedIn’s latest features and how creators are using them

Buffer Social

LinkedIn has a reputation for being a professional networking platform where users can learn about the latest industry trends. This is because, unlike other social channels, LinkedIn revolves around helping its members stand out and attract potential employers. But these days, I’ve found myself scrolling through LinkedIn more than ever before as it has grown from simply a job site into an active and thriving social platform.

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Social Media for Banks and Credit Unions: 7 Tips

Hootsuite

As a marketer working in financial services, you know that navigating bank social media accounts can be tricky. Balancing compliance regulations with creative ideas for effective content marketing is no small feat. It gets even trickier if you’re managing multiple channels. Fortunately, we’ve got some helpful tips to make the job easier. Whether you’re looking for new ways to engage customers on Instagram, build brand awareness on TikTok, or just trying to figure out what tactic will work

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Top Instagram Story Analytics For Leveling Up Your Gram Game

Keyhole.co

Instagram Stories have become a raging phenomenon. And that’s because everyone on Instagram loves to view Stories. Thanks to their authenticity, interactivity, creative expression, and transient nature, these Stories are highly appealing to all Instagram users. Statistics reveal that 70% of Instagram users watch stories every day. In other words, the daily active users of IG Stories are 500 million.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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The complete guide to chatbots for marketing

Sprout Social

Chatbots for marketing can maximize efficiency in your customer care strategy by increasing engagement and reducing friction in the customer journey, from customer acquisition to retention. Instead of dedicating your team’s time to answering all incoming customer queries, chatbots can automate many activities, such as responses to frequently asked questions or gathering customer feedback.

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Top Instagram Stories Analytics For Leveling Up Your Gram Game

Keyhole.co

Instagram Stories have become a raging phenomenon. And that’s because everyone on Instagram loves to view Stories. Thanks to their authenticity, interactivity, creative expression, and transient nature, these Stories are highly appealing to all Instagram users. Statistics reveal that 70% of Instagram users watch stories every day. In other words, the daily active users of IG Stories are 500 million.