Thu.Dec 21, 2023

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6 Social Media Marketing Predictions for 2024 [Infographic]

Social Media Today

Marketers are expected to double down on diversified video strategies and messaging apps, among other key tactics for the months ahead.

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Don’t Forget to Sell Your Story

Jon Loomer

We often get focused on selling our product, but don’t forget to sell your story. It’s what makes your brand unique. Here’s mine … I’m a husband and father of three boys. Our oldest son Michael was diagnosed with cancer when he was two. My outlook was shaped by the experience of his diagnosis. Priorities changed. It helped me understand that the little things that bothered me before no longer mattered.

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Meta Continues To Work on Messaging Interoperability To Adhere to EU Laws

Social Media Today

Third-party chats are coming to Messenger, which will enable messaging with apps not owned by Meta itself.

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Moii Unleashes a Virtual Social Revolution! Illuni’s New Platform Transcends Borders, Connecting Global Minds in 3D

Bill Hartzer

Virtual avatars in Moii are customizable, and interactions take place in a rich 3D world, accessible from mobile devices. Illuni, the groundbreaking AI and mixed reality startup, is revolutionizing the virtual social landscape with the global beta launch of Moii. This avant-garde, avatar-based social connection platform is breaking barriers, providing an immersive 3D world for users to forge connections with like-minded individuals from over 30 countries.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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LinkedIn Tests New AI-Based Learning Elements In-Stream

Social Media Today

A more integrated flow could help people showcase their job skills and qualifications.

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Online Marketing is More Affordable than Ever

Writtent Blog

A lot of us try to succeed in online and content marketing. Yet not all of us do. Meet Marcus Sheridan. He succeeded. I interviewed Marcus and asked him to share his advice and expertise with us. Over a period of 4 years he managed to increase his online marketing efficiency 15 times over for his company, River Pools & Spas. ‘Before content marketing, in 2007 when the economy was still roaring, we spent about $250k a year to achieve 4 million in sales.

More Trending

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Our Best Performing Social Media Content of 2023, And Why We Think It Worked

Buffer Social

Last year, I shared Buffer’s top social posts and why I thought the posts performed so well. It was so much fun looking back at the past year, so now I’m back to do it again for 2023! Today, I’m sharing Buffer’s top-performing social posts from each platform and will give you an analysis of why I think these posts performed so well.

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TikTok Tests New Desktop-Based Tools for Creators and Marketers

Social Media Today

Some handy new updates to TikTok's analytics and business insight tools.

Tools 206
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Content Strategy Tips from Top B2B Brands

Writtent Blog

Building a small business content strategy is hard work, but it’s probably about to get much harder. Many subject matter experts believe that our current state of content overload is just the calm before the storm. As Doug Kessler of Velocity Partners spectates , “the rush to content marketing in every industry will make it harder and harder for your brand to rise above the noise.

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Threads Moves to the Next Stage of Testing for its API

Social Media Today

A Threads API is coming, which will be a big help for social media managers.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Make Each Dollar Count: How to Maximize Marketing Budget in 2024

Oktopost

A new year means new opportunities. But budget limitations can make or break even the best, and most thorough plans you’ve set to accomplish in 2024. CMOs have long encountered this problem. They’re expected to make every marketing dollar count and deliver maximum impact on a limited budget. In fact, in 2023, 71% of CMOs indicated that they did not possess an adequate budget to implement their strategies fully.

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TikTok Tests New Desktop-Based Tools for Creators and Marketers

Social Media Today

Some handy new updates to TikTok's analytics and business insight tools.

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Social Selling: The Future of B2B Sales with Alex Abbott

Oktopost

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Episode Summary When you step away from thinking that every person is a potential customer and think about every person as a human being, you can start being more curious and think about 100% of the territory, not just the 5% that might be in market for your solution.

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6 Social Media Marketing Predictions for 2024 [Infographic]

Social Media Today

Some trend predictions to factor into your planning.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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#637: My Customers Have Bought All My Offers… What’s Next For Them?

Amy Porterfield

Listen on… Encouraging your loyal customers to continue purchasing from you after your digital course. So you've hit your revenue goal by selling your digital courses, and you've […] The post #637: My Customers Have Bought All My Offers… What’s Next For Them? appeared first on Amy Porterfield | Online Marketing Expert.

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Podcast – FAAA – Financial Advice and Artificial Intelligence

Laurel Papworth

In November I was on the opening plenary in the morning and then moderated a panel in the afternooon for the Financial Advisors of Australia Association annual conference. Later that day I was interviewed for the FAAA podcast. Transcript of Artificial Intelligence and Financial Advisors Australia Association, Adelaide 2023 podcast. [00:00:00.000] – Frank FAAA Hello, and welcome back to the FAAA podcast, here in the beautiful countryside of Adelaide, actually in the convention centre here i

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How to Use ChatGPT for Virtual Team Meetings?

Tweaklibrary

Using the Generative Pre-trained Transformer (GPT) architecture as its foundation, OpenAI created the artificial intelligence chatbot ChatGPT. Text generation is its principal function, with the interpretation of context to generate relevant and coherent responses. With its impressive language translation, question-answering, text summarization, and creative writing capabilities, ChatGPT has become a popular choice among those interested in conversational AI models.

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How to conduct a competitive product analysis, and why you should

Sprout Social

Think about the last purchase you made. What made you choose one product over another? Its look? Its ease of use? The price point? Consumers have to weigh many options any time they make a purchase. So it pays for your brand and products to stand out against the competition. But what does make your offerings stand out? And how can you be “the only choice” against your competitors?

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.