Mon.Jan 30, 2017

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A Statement from Our CEO

Meltwater

I am an immigrant. Since 2005, I have been proud to call the US my… Read More.

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Snapchat Marketing Strategy 101: Getting Started, Building a Community, and Generating ROI – Carlos Gil [SSM027]

Buffer Social

What started as a simple app to send disappearing videos to friends, Snapchat now attracts some of the biggest brands and influencers in the world. More than 300 million people use the app every month – generating an astounding 10 billion videos views per day! Which is why Snapchat presents a huge opportunity for businesses and brands to get in on a platform that is growing exponentially by the day.

ROI 87
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All the Ways to Run a UGC Social Media Campaign

Ignite Social Media

UGC (user generated content) has been a buzz word in social media for a while now. Personally, I am glad it is a trend that has stuck around and that many brands are embracing. According to a report by BazaarVoice , shoppers that interact with UGC are 97% more likely to convert than customers who do not. Brands see a 78% lift in conversion rates when customers interact with UGC.

UGC 85
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How to Use Snapchat: 7 Must-Read Tips for 2017

Sprout Social

Let’s not fool one another–Snapchat is a young game both figuratively and literally. According to Mashable, roughly 77% of college students use Snapchat every day. Additionally, only 29% of its users are over the age of 25–meaning even your youngest marketer in the office might be a bit behind. Knowing how to use Snapchat effectively has been at the forefront of many companies’ needs.

Tips 83
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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[INTERVIEW] How the University of Chester’s first-class social strategy gets them to the head of the class

Audiense

Trying to reach a target audience that changes annually, fierce competition from other institutions, and a student body of thousands whose tastes change frequently… these are just some of the constantly evolving challenges that university marketers face. It’s a tough balancing job, requiring audiences of vastly different interests and professional levels to be identified, understood and engaged with throughout the year.

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Influencers Influence Purchase Behavior, Steal Eyeballs | Social You Should Know

Ignite Social Media

Influencer content reportedly grabs one-fifth of our time spent consuming media, and a YouTube influencer makes $4,000 in just 90 minutes. That and more in this week’s edition of Social You Should Know. A Whopping 19% of Total Media Consumption Now Goes to Influencers. At least according to a consumer survey released by a UK-based PR firm. They surveyed 1,000 internet users over the age of 16 and the results are impressions.

More Trending

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Uber's #DeleteUber Mess, Starbucks Is So Good At Mobile That It Hurts And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM

Twist Image

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly on iHeart Radio , if you're interested in hearing more of me blathering away about what's going on in the digital world.

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Day One: How to Build a “Backbone” for Your Content Marketing

ProBlogger

This is part two in a series on Content Marketing Strategies from Pamela Wilson of Big Brand System. On the first day of your content creation process, you’re going to choose your topic and create what I call the “backbone” of your post. Need to review the 4 Day Content Creation System introduction? Read it here: A System for Easily Publishing Consistently Great Content.

Content 40
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How 25 Brands Make the Most of Visual Content on Social Media

Rebekah Radice

Are you using visual content within your social media posts? Want to know how you can make the most of visual marketing on Facebook, Pinterest, Instagram, and more? Sure you do! Because here’s the reality. If you’re not creating visually appealing content that captures audience attention, your competition is. Graphics can tell your company story, boost awareness, and drive additional traffic to your product or service.

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Day One: How to Build a “Backbone” for Your Content Marketing

ProBlogger

This is part two in a series on Content Marketing Strategies from Pamela Wilson of Big Brand System. On the first day of your content creation process, you’re going to choose your topic and create what I call the “backbone” of your post. Need to review the 4 Day Content Creation System introduction? Read it here: A System for Easily Publishing Consistently Great Content.

Content 37
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Infographic: 115 Facts You Never Knew About Social Media

The Realtime Report

Infographic: 115 Facts You Never Knew About Social Media. The post Infographic: 115 Facts You Never Knew About Social Media appeared first on The Realtime Report.

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PB178: How to Get Products to Review on Your Blog

ProBlogger

Strategies to Get Products to Review on Your Blog. In today’s lesson, I want to share 7 strategies that I used to get products to review on my first ever commercial blog – a camera review blog. It’s not always easy to get products to review in the early days of a blog when you perhaps don’t have a big profile so in this episode I rewind the clock to when I was just starting out and share how I did it.

Review 27
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How 25 Brands Make the Most of Visual Content on Social Media

Rebekah Radice

Are you using visual content within your social media posts? Want to know how you can make the most of visual marketing on Facebook, Pinterest, Instagram, and more? Sure you do! Because here’s the reality. If you’re not creating visually appealing content that captures audience attention, your competition is. Graphics can tell your company story, boost awareness, and drive additional traffic to your product or service.

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178: How to Get Products to Review on Your Blog

ProBlogger

Strategies to Get Products to Review on Your Blog. In today’s lesson, I want to share 7 strategies that I used to get products to review on my first ever commercial blog – a camera review blog. It’s not always easy to get products to review in the early days of a blog when you perhaps don’t have a big profile so in this episode I rewind the clock to when I was just starting out and share how I did it.

Review 21
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Activism Through Blogging

Ari Herzog

Women marching in London in 1911. Activism is defined as “a doctrine or practice that emphasizes direct vigorous action especially in support of or opposition to one side of a controversial issue.” Looking back over 1,700 blog posts spanning the past 10 years, I’ve written my share of controversial issues. I wrote about Facebook censorship and Foursquare scare tactics.

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178: How to Get Products to Review on Your Blog

ProBlogger

Strategies to Get Products to Review on Your Blog. In today’s lesson, I want to share 7 strategies that I used to get products to review on my first ever commercial blog – a camera review blog. It’s not always easy to get products to review in the early days of a blog when you perhaps don’t have a big profile so in this episode I rewind the clock to when I was just starting out and share how I did it.

Review 20
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PB178: How to Get Products to Review on Your Blog

ProBlogger

Strategies to Get Products to Review on Your Blog. In today’s lesson, I want to share 7 strategies that I used to get products to review on my first ever commercial blog – a camera review blog. It’s not always easy to get products to review in the early days of a blog when you perhaps don’t have a big profile so in this episode I rewind the clock to when I was just starting out and share how I did it.

Review 20