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8 Tips to Improve Online Sales During the Holiday Season

Harp Interactive

Online retailers plan the holiday sale season months in advance; designing and executing special promotions and marketing campaigns to promote these sales events through various media channels. Businesses primarily rely on email, CPC & CPM campaigns besides traditional marketing.

Tips 290
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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Keep in mind we all start in the same place and that’s at ZERO!

B2B 279
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Best Practices for 2017 Social Media Buying

Ignite Social Media

Here are some quick tips and reminders to keep in mind for your 2017 social media buying. Opened to all advertisers last year, Instagram is turning out to be what marketers hoped for and more. Not only does it leverage Facebook’s robust media buying platform, it is also quickly adding products and showing efficient CPMs, CPCs and CTRs.

Buy 127
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Facebook Account Optimization and Organization Techniques

Jon Loomer

Is my CPC going up/down? To hear from the pros and get all their helpful tips and techniques, be sure to sign up for our upcoming class ! I compare yesterday versus today using the date picker. Here are the account optimization questions I ask myself on a DAILY basis: Is my CPA going up/down? Is my CTR going up/down? Cost Per Result.

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5 Tips for Optimizing your Facebook Marketing

Buzz Marketing for Technology

So let’s go through some of your options when it comes to the tactics of social networking marketing. Have a Strong Presence A Facebook presence, like a website, is a fundamental tactic and should be on everyone’s list of must haves for social network marketing. While the costs of social marketing are low don’t let that fool you.

Facebook 150
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Beginners Guide To Generating Leads On LinkedIn

Keyhole.co

Did you know 89% of B2B marketers rely on LinkedIn for lead generation? Linked Prospect Linked Prospect is an invaluable tool for any business that wants to boost its sales and marketing efforts. LinkedIn’s pricing model is based on the CPC and CPM. You can target people by job titles, company size, and interests.

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Beginners Guide To Generating Leads On LinkedIn

Keyhole.co

Did you know 89% of B2B marketers rely on LinkedIn for lead generation? Linked Prospect Linked Prospect is an invaluable tool for any business that wants to boost its sales and marketing efforts. LinkedIn’s pricing model is based on the CPC and CPM. You can target people by job titles, company size, and interests.