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Does Social Media Impact Sales at Tobacco and Adult Themed Stores?

Techipedia: Tamar Weinberg

What is the value of social media as it relates to retail ROI? Everyone is doing things with respect to social, but in e-commerce, what is the point? Can I even truly attribute social data to return on investment? of the company’s revenue could be attributed to social. and a 9.39% conversion rate.

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How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

Brian explains that “conversations are happening and it is up to me to either be part of them or not.&# Today, it appears every retail or business concern says ‘follow us on Twitter’ or ‘be our friend on Facebook.’ Reply Tamar Weinberg March 4, 2010 at 4:55 pm You know what’s funny?

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Connection: Social Media’s Special Gift

Techipedia: Tamar Weinberg

When the Cluetrain Manifesto was published in 1999, it signaled a paradigm shift: markets are conversations. Today, the online space and affordability of web hosting and domain names has helped create billions of conversations about your brand, your industry, and critical key players in your space. What are your goals of social media?

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Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

&# Without a clear methodology of measuring ROI, many businesses are still cautious to spend their marketing budget on social media and web 2.0. On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. Foursquare!

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Why Customer Service Should Be in Your Social Media Marketing Strategy

Techipedia: Tamar Weinberg

Reply Tamar Weinberg July 21, 2009 at 9:21 am In a way, Nick, they certainly could have. Companies are still challenged with whether they *should* get involved in the conversation. Amazing how you can sway opinions… Reply Barry Welford July 21, 2009 at 12:40 pm Great post, Tamar, that covers all the points. Kudos to you!

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Fetching Friday – Resources Mashup & Imagine the World

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How to Increase Twitter Engagement with Nestivity – Learn how to increase Twitter engagement and followers with Nestivity, the Twitter tool that turns your tweets into conversations. Aaron Wall, Brendan Soucie, Dev Basu, Geoff Kenyon, Marcela De Vivo, Tamar Weinberg, and more. Social Media / Social Networking.

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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

This method is smart because it helps build interest on another platform and drives conversions directly on their home base. Disclosure: I helped plant the social media seeds for rushIMPRINT.) Online retailer Newegg isn’t afraid and proudly displays its Facebook reviews for all to see. If so, don’t.

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