Convince & Convert

AUGUST 18, 2010

But there are still plenty of PR firms (and companies, for that matter) looking at social media purely as a distribution vehicle. Angela Connor Author, “18 Rules of Community Engagement&# [link] jaybaer I agree Angela. What do you think? Does that make sense? “Right&# and “Wrong&# is probably too strident.

Questions 161

Questions Social Media Consultant Education 161

Convince & Convert

JULY 14, 2010

We Are Not Alone Serving as the organization’s advocate for adopting social media can be a test of passion and commitment. With the low/no cost of entry, it does cost time – your time. Personally, I have had to serve in the positions of jester, leper, and pariah in my efforts to have others adopt social media strategies.

Social Media 136

Social Media Strategy Metrics Organization 136

Convince & Convert

JULY 28, 2010

Total cost of this incredibly helpful marketing effort is very low, and Mike even offsets that by including ads from sponsors! good advice from @jaybaer on being useful and helpful rather than salesy in social media. link] [link] Saying It Social How do you help your audience? Mike you are a helpful marketing genius.

Social Media 150

Social Media Strategy Consultant B2B 150

Convince & Convert

SEPTEMBER 8, 2010

Nearly all the once mighty, now defunct social network or community sites unfurled and died after being purchased. The tools of social media always change. And that’s why your social media strategy must be tools-agnostic. link] Raj – SEO Australia Great research on every point! The goals shift.

MySpace 137

MySpace Facebook Social CRM Consultant 137

Convince & Convert

MAY 17, 2012

5 for up to 5 social media accounts. Additional accounts cost $3 each. Best for : Managing a large number of platforms and social channels. Pros : Includes SEO tools for campaign research, management, and link monitoring. Social CRM (currently in beta). 400/month for social media marketing teams.

Social Media Management 163

Social Media Management Small Business Social Media Tools 163

Convince & Convert

SEPTEMBER 21, 2010

Certainly on the cost side, with the multiple licenses, it came out far better, and the UI seemed a lot more intuitive as well. Certainly on the cost side, with the multiple licenses, it came out far better, and the UI seemed a lot more intuitive as well. Historical data seemed more robust as well.

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

JULY 22, 2010

Building Long Term Relationships While it’s true that the web has made building individual relationships cheaper and easier than it used to be, this doesn’t mean that businesses can necessarily expect to build deep connections with their entire customer base; in many cases, this is neither feasible nor cost effective.

Social Media 129

Social Media Strategy Influencer Case Study 129

Convince & Convert

MARCH 9, 2010

Somebody’s “strange&# social network is someone else’s potentially thriving customer community. Sure, the StachePassions social network (for mustache aficionados, natch) is a little unusual on the surface. But, if you think it through, many companies could succeed by participating in this community.

Social Media 135

Social Media Strategy YouTube LinkedIn 135

Convince & Convert

MARCH 18, 2010

I look at it this way – Like Any other Direct Marketing or Internet Marketing Strategy – Social Media Stratey should be just that – a “strategy&# – with a purpose. Today, I still believe we are in the Social Media “Honeymoon&# period. Social Media Marketing is heading in that direction.

Social Media 119

Social Media Strategy Consultant Publishing 119

Convince & Convert

JULY 8, 2010

link] [link] Zuberance RT @jaybaer: 3 Reasons Email is the Coolest Vampire Today [link] [link] SEO India Excellent quote Thanks for Interesting post. I Like it [link] Sandy I agree with you and think email is a long way from dead. Like you said, most sites still require you to have an email address to sign up.

RSS 129

RSS Research B2B Consultant 129

Convince & Convert

AUGUST 3, 2010

I have actually heard this exact sentiment from several companies and agencies recently, wondering whether they should increase their Facebook efforts because the size of the member community is just so overwhelming. If your community is there, then you should be too, and the question is really rhetorical, isn’t it?

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

I have actually heard this exact sentiment from several companies and agencies recently, wondering whether they should increase their Facebook efforts because the size of the member community is just so overwhelming. If your community is there, then you should be too, and the question is really rhetorical, isn’t it?

Facebook 167

Facebook Consultant Social Media Sites 167

Convince & Convert

AUGUST 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Starbucks the Most Dangerous Competitor to Facebook?

Facebook 144

Facebook Yahoo Collaboration Social CRM 144

Convince & Convert

APRIL 7, 2010

Some great ideas: from @theblackfin from @mikefraietta from @bradmays In addition to the chat, I also came across this fantastic presentation about Foursquare (note the SEO benefits) from Chuck Reynolds. note that Chuck is the official WordPress and SEO consultant to me here at Convince & Convert. Yet another testimonial for them.

Foursquare 152

Foursquare Analysis Consultant Mobile 152

Webbiquity SMM

AUGUST 16, 2010

Despite the widespread use of the phrase “social media marketing,&# marketing is not the only business use of social media, as John Jantsch reminds us. Here he outlines five ways that sales can use these tools as well, from social CRM to teaching prospects how to solve business issues.

Social Media 200

Social Media Tools Strategy Tips 200

Convince & Convert

SEPTEMBER 23, 2010

Succeeding on the social Web requires daily participation. Whether it’s brand reputation management, PR and influencer outreach, customer service and social CRM, interacting with fans on a brand community, or just creating content that builds thought leadership – it all takes time. It’s hard.

Social Media 148

Social Media Strategy Energy Consultant 148