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How Transparency Creates Engaged Communities

Convince & Convert

One of Clinton Bonner’s biggest priorities is helping the market understand what is achievable through crowdsourcing. Topcoder is a community of designers, developers, and data scientists who specialize in design and technology. This community develops enterprise-level work for some of the biggest companies in the world.

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The pros and cons of social media

Sprout Social

Booktok , for example, has become a flourishing online community. And connecting with your audience goes further than making sales—it builds community, which can save you advertising bucks in the future. But it can be huge for your reputation—responsiveness leads to a more favorable view of your company. Ability to crowdsource.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

This 40-something Florida Mom found herself undergoing several simultaneous life shifts, and realized that products and the communication about them didn’t resonate with her any longer. Companies didn’t seem to understand where she was, who she was, or what she wanted. It’s on JaneNation.

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Cognitive Surplus - Use Social Connectivity to Change the World.

Convince & Convert

Harnessing the power of the collective (crowdsourcing for social change) is a thread woven throughout Cognitive Surplus , and its viability requires two of Shirky’s assertions to be accurate. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

As the world continues to watch the devastation caused by the BP oil spill, it shines the light much brighter on the impact that major companies have on society while increasing consumer concerns about business practices. If a company is “doing good,” don’t be shy about talking about it. Don’t be Shy.

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Please Help Me Pick a New Look For My Blog

Convince & Convert

link] Social Email Guy By the way: nice crowdsourcing / co-creation / collaboration Chris Rogers I initially like #3 best, however, not a big fan of the screened back logo – i.e. if #3 was a bit less busy, it would be my favorite. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I crowdsourced the design using Crowd Spring, and selected Tzeyee and her design over dozens of other contenders. Ive founded 5 companies, and spent 15 years running digital marketing agencies. Also, thank you to the supremely talented Tzeyee Goh, who designed this eBook.