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How to Be the Architect of a Passionate Community

Convince & Convert

Since that talk though, I’ve started thinking about rooting that back to general community/social media management. From there, I’ve realized that we continuously read articles with tips for community management, rather than community building. Facebook Analytics documents the actions taken on your page as “Stories.”

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A Tale of Two Communities Part II – Salesforce.com

SocialFish

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Open Community Means Collaborating with a Purpose.

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10 Content Marketing Hacks to Skyrocket Your Reach

Koka Sexton

Studies show that 71% of B2B marketers believe the importance of content marketing has increased over the last year, and having and executing a documented content marketing strategy correlates with greater success. Are you looking for innovative tactics to grow your content marketing reach?

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Using Social Media in Education: 8 Can’t-Miss Tips

Hootsuite

Social media can: Connect students with resources from experts around the world. Facilitate communication and collaboration between classmates. And, you’ll often find resources that help to illustrate your lessons. Users share complex ideas and the Reddit community breaks them down. Improve community engagement.

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How The World’s Top Fitness Brands Are Building Social Community To Grow Their Business

Pixlee

Intensely passionate communities have formed around types of exercise and activities, and members share details of every training session and achievement across all forms of social media. Community is a competitive advantage because members encourage, motivate, and help one another. Community Needs To Be Part Of The Company’s DNA.

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12 Tips to Organize and Run a Tweetathon

Waxing UnLyrical

There are so many things I’ve learned during the course of this campaign – about blogger outreach, about measurement and analytics, about Facebook Groups, about community building – there are probably a ton of posts waiting to be written. Get your community on board before the tweetathon. The Champions.

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How to Hire Your Social Media Marketing Partner

Techipedia: Tamar Weinberg

Engagement and community building is the time-consuming task of connecting with relevant social media participants. Companies usually discover they have some, but not all, of the necessary resources in-house. Are their resources in-house? Documented process. Any SMM expert should have a documented workflow process.