Social Media Marketing

APRIL 13, 2011

It is now popular wisdom that Facebook, Twitter and Linkedin are good places for businesses to market their products and services. On the B2B social media side, Salesforce.com made its Chatter service free in February, giving up to five users the chance to establish their own, little private Facebook. B2C marketers may have some luck.

B2B 148

B2B Social Media Jive Committee 148

Jeff Esposito

APRIL 1, 2013

While I agree with the use of these types of platforms and see the value of them, I also don’t think it is the end all be all or a must have for companies looking to have, or build, a community around their brand. So to me, community can happen anywhere from a corner sandlot to a Facebook group or weekly Twitter chat or Subreddit on kittens.

Communities 42

Communities Jive Lithium Real Estate 42

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Don’t check in on Twitter and Facebook once or twice a week and only for 10 minutes. That’s why this is more of a message for large and not necessarily small brands. This is a well known brand, but yet they’re not building up their social media presence despite prominently advertising it on their website.

Social Media 272

Social Media Engagement Forums Policies 272

Buffer Social

JANUARY 8, 2017

Understanding how to leverage Facebook Ads is becoming a staple part of almost every social media strategy. And if you want to get your posts seen on Facebook , it’s becoming more and more likely that you’ll have to pay for reach with Facebook Ads. Let’s jump right in… Looking to learn more about Facebook Ads?

Facebook 40

Facebook Jive Campaign Instagram 40

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

There’s relationship building (see rule #6), influence, branding, and more. Handling all incoming inquiries professionally (and even quickly) can do wonders on indirectly building up your blog (and maybe even your brand) with high regard. Excuse me, but since when is branding worthless?

Blogger 177

Blogger Press Release Advertising Review 177

Viper Chill

APRIL 26, 2010

Facebook After recently surpassing Google as the most popular site in America and closing in on 500,000,000 monthly unique visitors, Facebook has huge amounts of traffic that you can ethically leverage to grow your business online. Leverage Facebook advertising to gauge the audience opportunity. Master the news feed algorithm.

Social Media 80

Social Media Strategy Digg Forums 80

Webbiquity SMM

NOVEMBER 12, 2013

What role does social play in a brand’s overall online visibility? 7% of the American population has never heard of Facebook, and 41% say they haven’t heard of LinkedIn. As many companies have learned the hard way, unanswered complaints on social networks can go viral, causing real damage to a company’s brand.

Statistics 226

Statistics Social Media B2B Journal 226

Techipedia: Tamar Weinberg

MARCH 24, 2010

For me, it’s just asking, via email, Twitter, or Facebook. They can use any channel they would like – email, Facebook, Twitter, etc. He is also the author of a brand new book, Engage and co-author of Putting the Public Back in Public Relations. Submit content that jives with the recipient. Be a purple cow.

Influencer 278

Influencer How To Press Release Blogger 278

Convince & Convert

SEPTEMBER 21, 2010

There was also a lot of talk (especially among the big brands) on operationalizing social media, and creating true best practices for how to thrive in a real-time world where every customer is a reporter. I hope that we continue down this path, and focus more on the social, and less on the “media&#.

Social Media 127

Social Media Strategy Conference Eventful 127