4 Reasons to Use Social Enterprise Networks for Business


Most people wrongly assume social enterprise networks are simply Facebook for business. Such platforms as Yammer, Chatter and Jive certainly look and feel similar to Facebook – with a news feed, groups, friends and status updates.

Make Your CFO a Social Media Fan

Buzz Marketing for Technology

When you do that the results reported in a recent Jive report of over 2000 customers are outstanding. Activating brand advocates. Find diehard fans on Twitter, Facebook and LinkedIn. Enlist them for your brand. Build your brand with the power of their voice.

Jive 215

Why 2,000 Facebook Likes Won’t Save Your Job!

Buzz Marketing for Technology

But as a Social media marketer, we believe in the power of a world where consumers are more connected to friends and brands, but when it comes to convincing the C-suite how and why, oftentimes they find themselves pointing to indeterminate measures of success such as Facebook Likes.

Jive 225

The Complete Guide to Getting Started with Facebook Ads

Buffer Social

Understanding how to leverage Facebook Ads is becoming a staple part of almost every social media strategy. And if you want to get your posts seen on Facebook , it’s becoming more and more likely that you’ll have to pay for reach with Facebook Ads. Increase Brand Awareness.

Jive 114

5 ways to use social media for solution marketing

Buzz Marketing for Technology

2) Leverage your brand advocates – If you already have fans and followers on Facebook and Twitter, why not energize their word of mouth about your solution? When you do that the results reported in a recent Jive report of over 2000 customers are outstanding.

Jive 243

Six Links Worthy Of Your Attention #392

Twist Image

and why facts don't always jive with what we believe. Feel free to share these links and add your picks on Twitter , Facebook , in the comments below or wherever you play. brand. facebook.

Jive 65

103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity SMM

What role does social play in a brand’s overall online visibility? 7% of the American population has never heard of Facebook, and 41% say they haven’t heard of LinkedIn. 70% of brands now have a presence on Google+, up from just 4% in the last quarter of 2012.

Best Social Media Monitoring Tools

Bill Hartzer

Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc. Since so many people are gathering to share ideas, and concepts through social media, it is important for businesses to monitor how their brand is being handled through the various social media channels. What is needed are powerful methods, and tools to track your brand in the social media paradigm.

Tools 116

How to Use Social Media Strategy to Reach Mommy Blogs

Techipedia: Tamar Weinberg

If you have a brand or product for parents, targeting and partnering with mommy bloggers is a great way to get exposure. You want to start with a list of mom blogs that you like — ones that jive with your brand, are in your target demo, and look like they get medium to high traffic.

B2B Social Media Gets Intimate

Social Media Marketing

It is now popular wisdom that Facebook, Twitter and Linkedin are good places for businesses to market their products and services. Others are leveraging platforms like Jive to create their own, password protected social networks, as SAP has so famously done already.

B2B 143

3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

Don’t check in on Twitter and Facebook once or twice a week and only for 10 minutes. That’s why this is more of a message for large and not necessarily small brands. This is why it’s a lot easier for small brands to succeed and big brands to fail.

Do you need to own your community?

Jeff Esposito

While I agree with the use of these types of platforms and see the value of them, I also don’t think it is the end all be all or a must have for companies looking to have, or build, a community around their brand. Companies and brands should embrace these conversations when they can.

Social Media Strategy: 10 Experts Reveal Their Secrets

Viper Chill

Facebook After recently surpassing Google as the most popular site in America and closing in on 500,000,000 monthly unique visitors, Facebook has huge amounts of traffic that you can ethically leverage to grow your business online. I would treat Facebook almost as a stand-alone website.

Digg 86

How to Get an Influencer's Attention

Techipedia: Tamar Weinberg

For me, it’s just asking, via email, Twitter, or Facebook. They can use any channel they would like – email, Facebook, Twitter, etc. He is also the author of a brand new book, Engage and co-author of Putting the Public Back in Public Relations.

Blogging Etiquette in the Face of a PR Pitch: What Miss Blogging.

Techipedia: Tamar Weinberg

There’s relationship building (see rule #6), influence, branding, and more. Handling all incoming inquiries professionally (and even quickly) can do wonders on indirectly building up your blog (and maybe even your brand) with high regard.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

There was also a lot of talk (especially among the big brands) on operationalizing social media, and creating true best practices for how to thrive in a real-time world where every customer is a reporter. People like Chris Brogan and Gary Vaynerchuk are name-brand consultants and speakers because they have great ideas and articulate them well.