Social Media Strategies Summit

JANUARY 3, 2019

In April, the platform saw changes to its API that resulted in the death of Instagram bots, apps that help brands analyze their followers and limitations on the ability to repost UGC. As we move into a new year, brands will need to continually assess and adjust their Instagram strategies to stand out. 1 Madewell. madewell / 1.2

Instagram 139

Instagram Brands UGC Travel 139

Pixlee

AUGUST 25, 2021

From influencer marketing to video-sharing, Instagram now offers marketers creative space to grow brand awareness on a channel their audience already loves. 90% of brands have a business account on Instagram, which means that this platform is really the center for building a successful brand.

Instagram 86

Instagram UGC Brands Hashtag 86

Later

FEBRUARY 16, 2021

More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: . 7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building.

Campaign 91

Campaign Social Media Brands Apparel 91

Later

JANUARY 28, 2021

You can now showcase your Linkin.bio feed on your website with Linkin.bio Gallery. ICYMI: Linkin.bio creates a clickable, shoppable, and dynamic replica of your Instagram feed — letting you link individual posts to your blog, product pages, online stores, or wherever you like. Your website stays fresh with a dynamic feed.

Feed 69

Feed Feedly UGC Instagram 69

Ignite Social Media

JUNE 14, 2023

Here are tips to make sure you can outsmart social media search and get in your audience’s feed. The goal is to improve brand recognition, reach a wider audience, and drive organic traffic to your social media profiles or website. Finding it hard to compete with social algorithm changes using hashtags?

Hashtag 152

Hashtag Social Media Strategy UGC 152

Oktopost

NOVEMBER 22, 2023

Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. And it’s not just about engagement and branding – social media strategies can speed up lead generation and conversions, directly impacting your business ROI.

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B2B Trends Social Media UGC 117

Pixlee

AUGUST 25, 2021

From influencer marketing to video-sharing, Instagram now offers marketers creative space to grow brand awareness on a channel their audience already loves. 90% of brands have a business account on Instagram, which means that this platform is really the center for building a successful brand.

Instagram 68

Instagram UGC Brands Hashtag 68

Pixlee

OCTOBER 14, 2021

Is your brand active on most social media platforms, but you’re not sure whether you should invest in a TikTok strategy , too? TikTok is not going anywhere anytime soon, so let’s get into the best brand strategies to harness engagement and community on TikTok. You’ve come to the right place. . billion in 2021. Do your research.

Strategy 86

Strategy Brands UGC Apparel 86

Buffer Social

AUGUST 30, 2023

Both creators and marketers alike are tapping into the power of fostering communities — and with good reason. We asked both online community experts and community-building creators to share their expertise, so you can tap into this powerful approach. What is a community? So how do you do it? And is it worth it?

Communities 78

Communities Social Media Community building Groups 78

Hootsuite

NOVEMBER 28, 2022

Brand advocates help you connect with potential customers and cut through the noise online. In short, an engaged community leads to better sales outcomes. A social media advocacy strategy turns your biggest fans into brand advocates. What can brand advocates do for you? Leaving positive reviews on your website.

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Social Media UGC How To HootSuite 122

Ignite Social Media

OCTOBER 13, 2020

Participants were able to send a free box of mac and cheese to a friend, ostensibly to encourage community during the pandemic. As our team caught wind of the campaign, it became obvious this program was damaging the brand more than it was helping it. We’ve been managing social media programs for billion-dollar brands since 2007.

Campaign 106

Campaign Brands Press Release UGC 106

Sprout Social

MAY 4, 2022

Perfect for building awareness and encouraging awesome user-generated content, brands are rightfully scrambling to find TikTok hashtags for their own challenges. Below we break down TikTok challenges work and the best practices for brands looking to leverage them. This branded hashtag challenge resulted in 2 billion video views and 1.3

Brands 110

Brands Hashtag Trends Fashion 110

Pixlee

OCTOBER 13, 2021

Looking for some easy ways to improve your engagement rate and brand awareness on TikTok? We’ve got you covered with some valuable strategies successful brands on TikTok are already taking advantage of. Reshare user-generated content (UGC). Most brands today understand the importance of Influencer Marketing. In-feed ads.

Engagement 52

Engagement UGC Brands CPM 52

Pixlee

AUGUST 23, 2021

Instagram is no longer a simple photo-sharing social media platform; from influencer marketing to Shoppable Instagram for brands, the app now caters to ecommerce more than ever. . For brands, understanding Instagram’s ecommerce features are crucial to succeeding on the app. What Are The Benefits of Instagram Checkout for Brands? .

Features 52

Features Brands UGC Loyalty 52

Pixlee

AUGUST 23, 2021

Instagram is no longer a simple photo-sharing social media platform; from influencer marketing to Shoppable Instagram for brands, the app now caters to ecommerce more than ever. . For brands, understanding Instagram’s ecommerce features are crucial to succeeding on the app. What Are The Benefits of Instagram Checkout for Brands? .

Features 52

Features Brands UGC Loyalty 52

Ignite Social Media

JUNE 26, 2017

Looking through your social feed (pick any) we all pause when we get to our favorite brand. What is it about them that makes the brand stand out among the others? Below you’ll find some of the brands that we here at Ignite Social Media feel shine bright. It’s that connection that draws me to the brand.

Class 108

Class Social Media Brands UGC 108

Later

OCTOBER 1, 2019

If you want to start curating your Instagram feed with user-generated content (UGC), it’s important to understand the rules — so that you can protect your brand and treat your community of creators fairly. Recently, brands and businesses have been put under the spotlight for incorrectly reposting UGC to Instagram.

UGC 90

UGC Instagram Content How To 90

Hootsuite

JULY 6, 2022

Businesses, their partners and qualified public Instagram accounts can slap them directly onto: feed posts, Instagram Stories, IGTV videos, Reels, Guides, and. But only on their feed photos, as video and Stories aren’t yet supported. Within those billions of users, Instagram fosters niche communities. Live broadcasts.

Instagram 117

Instagram HootSuite UGC Influencer 117

Ignite Social Media

MAY 4, 2020

With the content capabilities across social showing no signs of slowing, many brand marketers are wondering how these new features may be beneficial. The feature was the first step towards community sharing on the app, allowing users to post public content for friends to view for 24 hours. Instagram. Source: Statista.

Social Media 121

Social Media Brands Content Real Estate 121

Sprout Social

AUGUST 30, 2019

So, what does your business need to do to make sure you’re taking advantage of this community-building tool? Whereas our feeds may represent our most aspirational and idealized selves, Stories are our raw, unfiltered thoughts and projects. As goes for the user, so should go for brands. Of course you did!

Geotagging 110

Geotagging Instagram Real Estate Brands 110

Social Media Strategies Summit

JANUARY 28, 2021

When it comes to using Instagram to market your brand, your follower count isn’t the be-all-end-all. Your Instagram captions are an opportunity to connect with customers and build brand trust and awareness. Clarify Your Brand Voice. Your brand voice is the core of boosting engagement on Instagram.

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Instagram Engagement Brands How To 130

Sprout Social

MAY 26, 2022

With engagement like this, the network is quickly moving away from the fringes of the social media landscape and into the center of forward-thinking brands’ strategies. Between its rapidly growing global user base and its investments in brand features, there are a number of reasons to use TikTok for marketing in 2022. onlineoptimism.

Examples 142

Examples Campaign Tips UGC 142

Pixlee

OCTOBER 16, 2020

As brands move into 2021, it’s imperative to understand that change is a constant, and in moments of change, relying on your community to support your marketing activities can save your campaigns. Enter user-generated content (UGC) – the strategic fulcrum of your campaigns and content shortages. UGC is perfect for ads.

UGC 82

UGC Content Strategy How To 82

Keyhole.co

SEPTEMBER 13, 2023

Hashtags are great for getting your brand noticed on Instagram. Adding trending hashtags in your posts can make you a part of the popular conversations and a relevant brand in the Instagram community. When a user searches for a specific hashtag or clicks on one, Instagram shows a content feed with the same tag.

Hashtag 52

Hashtag Trends Instagram UGC 52

Later

JUNE 28, 2021

As influencer marketing continues to grow, more and more businesses are wondering how to find Instagram influencers who are the perfect fit for their brand. Ready to find the right influencers for your brand? Here are our top 10 tips: 10 Tips to Help Find Influencers For Your Brand. Ask Your Community for Recommendations. #1:

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Influencer Campaign Instagram How To 106

Pixlee

FEBRUARY 8, 2021

That’s why your brand’s role in social media marketing is so critical. As someone who’s in charge of a brand or business social media account, you are responsible for making a positive change in your community. PS Seasoning shares delicious photos and recipe ideas to inspire its cooking community on Instagram.

Social Media 97

Social Media UGC Marketing Communities 97

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . View this post on Instagram.

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UGC Content Instagram Hashtag 60

Pixlee

APRIL 8, 2019

Scroll through any social media feed and you’re likely to see at least one picture of someone’s pet. Whether your brand is selling products intended mainly for pets or not, attracting this potential audience to your company could unlock hidden revenue that your brand would otherwise miss. Brands Who are Winning with Pet Lovers.

Hotels 72

Hotels UGC Brands Travel 72

Sprout Social

DECEMBER 16, 2020

To stand out as a brand on social is a simple process for the viewer: First, something pulls them in visually. Jeni’s Splendid Ice Creams’ whimsical, creative and scroll-stopping visual branding manages to capture viewers in both ways at once. Let’s take a look at some key ways this ice cream brand scoops people’s hearts on social.

Curation 118

Curation UGC Feed Feedly 118

Later

FEBRUARY 15, 2021

Instagram Shoppable posts are a huge opportunity for any brand or business looking to sell products online. With Instagram Shoppable posts, businesses can tag products (listed in their Instagram Shop catalog) directly in feed posts, Instagram Stories , IGTV videos , Reels , Guides , and Live broadcasts. for shipments of $8.00

Instagram 90

Instagram UGC How To Curation 90

Sprout Social

OCTOBER 19, 2022

Think of content as the connection point between brands and consumers. Whether it’s an email newsletter, a video on TikTok, the words on a billboard or a photo on social media, it’s what drives customers to either make a decision about your brand or, at the very least, makes your brand memorable. They’re everywhere.

Campaign 104

Campaign Content How To Influencer 104

Pixlee

JULY 27, 2020

Social media engagement is a critical indicator of health for community-driven brands. And with more people using social media to connect with brands than ever before, social media engagement should be increasing, right? But as volume increases, so does the need to stand out from other brands.

Engagement 56

Engagement Social Media Brands UGC 56

Pixlee

DECEMBER 27, 2021

If you haven’t started featuring user-generated content (UGC) and influencer marketing as part of your Facebook marketing strategy, you should now. UGC can provide social proof to potential customers, making them more likely to purchase products. Use Facebook Retargeting to Pull Customers Back to Your Brand.

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UGC Facebook Library Transportation 72

Ignite Social Media

AUGUST 2, 2022

Brands have got to listen, TikTok is staying. TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. It’s not going anywhere.

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Strategy Marketing Banking Influencer 175

Pixlee

JUNE 8, 2020

Modern brands need to design their marketing strategies with the customer at the center. From small direct-to-consumer brands to globally renowned luxury brands, user-generated content (UGC) can help brands connect better to consumers. UGC works because it is relatable. UGC does precisely that. .

UGC 56

UGC Content Authentication Study 56

Jon Loomer

JULY 29, 2019

Right now UGC, or content that appears to be UGC, is performing the best for us across all of our consumer brand clients. The trick is finding the balance between the UGC style while still art directing enough to get usable ad assets. For example, have you looked at how your Instagram fans are even tagging your brand?

UGC 167

UGC Facebook CPA Upcoming 167

Sprout Social

OCTOBER 5, 2020

When it comes to fueling awareness and keeping fans engaged, sometimes the best content strategy a brand can take is to let others create the content for you. A quick glance at the Los Angeles Lakers social feeds and it’s clear every piece of content is crafted by a professional. Giving fans what they want now.

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Content UGC Sports YouTube 114