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Top Video Marketing Trends of 2024

Social Media Strategies Summit

Of those that don’t currently use video, two-thirds plan to start in 2024. To make your life easier, we’ve rounded up ten essential video marketing trends for 2024, covering everything from AI video tools to user-generated content. But video isn’t a silver bullet. Consumers say they find this type of video content to be 2.5X

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Instagram Marketing for B2B Companies: Eight Best Examples to Follow

Webbiquity SMM

Instagram isn’t just a photo-sharing website anymore. In the last few years, as Instagram has reached 1 billion monthly active users , the platform has become a goldmine for marketers. Big brands like Nike, Vans, and Victoria’s Secret have millions of followers on Instagram. Guest post by Hugh Beaulac.

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Three Reasons We Can’t Disconnect from Social Media

Webbiquity SMM

A scroll through your feed will reveal examples: Learn : If you’re scrolling for how-to videos, articles about vacation destinations, or slow cooker recipes, you’re in learning mode. Explore : If you peruse your friends’ spring break pictures, or watching animal videos, you’re likely taking a mini mental break.

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New Social Media Advertising Strategies for 2023

Webbiquity SMM

Regardless of your other marketing efforts on social media, such as the Instagram or Facebook ad design tips you’re excited to try out, many of the traditional advertising giants are slowly losing their “default” status. Hopefully, this list of social media advertising strategies is useful as you plan your approach for this year.

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An Overview Of Instagram Reels Dimensions & How To Resize Them

Keyhole.co

This is the only Instagram Reels dimensions guide you’ll ever need. We’ll walk you through the perfect aspect ratio, margin, and sizes for your Instagram Reels. What are Instagram Reels? Instagram Reels are short, fun videos perfect for educating, entertaining, or inspiring your followers. Let’s get started.

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How to use ephemeral content in your marketing strategy

Sprout Social

However, ephemeral content is often overlooked in favor of long-form and feed content to achieve these goals. If leveraged properly, ephemeral content can help you beat the algorithm and keep your brand top of mind. Also known as disappearing content, Instagram, Facebook and TikTok stories are all examples of ephemeral content.

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Tips for Developing Engaging and Discoverable Instagram Reels Content

Ignite Social Media

Studies have shown Reels can serve as a valuable tool for your brand whether they are used as a testing space for TikTok or to add a little spice into your brand’s newsfeed. When it comes to implementing best practices for your Instagram Reels content, we must first take a look at the Reels algorithm.

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