Social Media Strategies Summit

NOVEMBER 18, 2020

Their follower relationships are authentic and deep. For instance, if you own an apparel brand, hiring a fashionista blogger as an affiliate would be natural and profitable. To give an authentic flavor to their affiliate marketing, the brand gives its affiliates some of their products to try out. Image via Instagram.

ROI 246

ROI Social Media UGC Discount 246

Sprout Social

OCTOBER 14, 2021

When Alexandra Waldman and Polina Veksler launched the first Universal Standard apparel collection in 2015, all 3,000 pieces sold out in six days. Focus on authenticity to drive connections. View this post on Instagram. They need to be fostered authentically with a brand message that feels genuine and relevant.

Brands 137

Brands Authentication How To Apparel 137

Social Media Strategies Summit

APRIL 6, 2023

However, it’s most popular in e-commerce, where brands can leverage influencers to recommend apparel, beauty products, tech, and more. Not only that, but current students will (mostly) be just a couple of years older than the prospective students you’re hoping to target, which means they can better communicate with them authentically.

Education 181

Education Influencer UGC Apparel 181

Pixlee

JUNE 14, 2021

In 2016, Instagram migrated from a reverse-chronological feed to an algorithm-based feed for displaying content. Many Instagram influencers felt as though their engagement and impressions were dwindling. How does the Instagram algorithm work? The ranking order of content in Stories, Reels, and Instagram TV videos.

Instagram 52

Instagram UGC Apparel Hashtag 52

Pixlee

MAY 3, 2018

Instagram Stories hasn’t been around for that long – the feature only launched in August 2016. By November 2017, Instagram Stories had already topped over 300 million daily users. What is Instagram Stories? Instagram’s Stories feature allows users to share pictures that don’t stay on your profile permanently.

Engagement 62

Engagement Instagram Brands Apparel 62

Later

FEBRUARY 16, 2021

Apparel brand Knix tapped into the power of community for their Swim 2020 social media campaign. View this post on Instagram. View this post on Instagram. But one Instagram challenge that stood out was the #bathtubchallenge created by Bailey Stanworth — founder of the marketing agency Play Digital. .

Campaign 91

Campaign Social Media Brands Apparel 91

Pixlee

AUGUST 9, 2021

Consistently creating authentic, relevant, and engaging content on a regular basis can be challenging. HYLETE, a fitness and apparel company, has a place on their website in the “Community” section for consumers to upload content. . It has 173k posts on Instagram at the time of this writing. Apply These Methods with UGC.

UGC 92

UGC Brands Apparel Authentication 92

Later

SEPTEMBER 8, 2019

Instagram memes taking over your feed? That’s because this year’s biggest trend is using memes to boost your Instagram engagement, and brands quickly jumped on board! In the following post, we look at how you can get involved and use Instagram memes for business: What are Instagram Memes? Pop-cultural?

Meme 65

Meme Instagram Engagement How To 65

Pixlee

SEPTEMBER 21, 2020

From there, individuals were encouraged to post videos of themselves in their Guess apparel, a strategy aimed at representing all skin, hair, and body types. . KiraGrace’s Social Media Marketing Manager Shelby Comito echoed the brand’s dedication to highlighting its audience authentically; “ We believe in the power of our customers’ voice.

UGC 56

UGC Brands Apparel Content 56

Later

JULY 10, 2019

Summer has finally hit, and while most brands are taking a vacay, now’s the time to level-up your Instagram strategy and jump on some of the hottest Instagram trends in 2019! With so many features, post types, tools, designs, styles, and more, it can be difficult to know what’s currently “popular” on Instagram.

Trends 85

Trends Instagram Feed Feedly 85

Pixlee

DECEMBER 18, 2018

Instagram is on pace for another record year of growth in 2019. With increasing saturation, many brands and influencers alike wonder if gaining Instagram followers actually matters. In the push to build an Instagram audience, many brands and influencers cut corners by purchasing fake followers that artificially inflate page numbers.

Instagram 44

Instagram UGC Authentication Influencer 44

Sprout Social

NOVEMBER 12, 2023

Druski is known for his social media skits, Instagram Live sessions and parody music label, Coulda Been Records. Why the partnership works: Druski’s audience and his connection to the sports and entertainment industry make the partnership with the NBA feel authentic and fresh, making for laughs between professional athletes and fans alike.

Collaboration 112

Collaboration Brands Fashion Sports 112

Later

APRIL 5, 2019

If you’ve ever considered using Instagram influencer marketing for your business, now is the time to start! Adding Instagram influencer marketing into your overall strategy for Instagram can help to increase your brand awareness, grow your follower base, and drive major sales! View this post on Instagram.

Influencer 66

Influencer Instagram Marketing Authentication 66

Pixlee

JULY 19, 2021

By creating authentic relationships with individuals who hold sway over a large group of consumers on social media, brands can harness their target audiences in a way they’ll trust. This method demonstrates authenticity in your brand-influencer relationship as well due to dual-sided publicity. . Think Macro and Micro Influencers.

Influencer 96

Influencer Marketing UGC How To 96

Pixlee

MAY 3, 2021

This guide details how to become verified on Facebook, Twitter, LinkedIn, Instagram, Pinterest, YouTube, and Snapchat. When people notice the mark, it shows that you are an authentic entity. Instagram is one of the most discerning platforms when it comes to verification. The verification process is different for each platform.

Social Media 98

Social Media UGC Reddit YouTube 98

Hootsuite

NOVEMBER 14, 2022

This sponsored Reel feels as authentic as her organic content. View this post on Instagram. View this post on Instagram. Instagram Subscriptions. Subscriptions allows you to add a membership to your Instagram account. It basically combines the functionality of Patreon right inside Instagram. newtexacali).

Social Media 112

Social Media Brands Tips Affiliate marketing 112

Pixlee

OCTOBER 14, 2021

Jolyn clothing’s team nails hashtag challenges by participating in trends like the viral “Blinding Lights” dance while featuring their apparel. They are looking for more authenticity, purpose, and transparency. Using content created by your community of passionate customers helps you appear more authentic, personable, and caring.

Strategy 86

Strategy Brands UGC Apparel 86

Sprout Social

NOVEMBER 29, 2021

This might explain why apparel tops the list of most popular product categories to shop for when buying on social media, followed by media (i.e., Consumers state that they are most likely to make purchases on Facebook, Instagram and Youtube —all three of which support media-rich listings. movies, songs, etc.) and app subscriptions.

Buy 143

Buy Brands Survey Apparel 143

Buffer Social

OCTOBER 6, 2019

The same potential consumption (maybe more) exists for Instagram Stories — quick videos and photos that disappear after 24 hours, just like Snapchat, but with an audience of 500 million users. We’d love to provide you with more resources about Instagram Stories so that you can master this platform and see your voice spread.

Instagram 69

Instagram Influencer Brands Upcoming 69

Pixlee

NOVEMBER 20, 2018

Instagram Will Remain a Key Influencer Marketing Channel. Instagram is experiencing massive growth each year. In 2019, more brands will be able to show returns from Instagram, if they’re making the best use of the platform. million Instagram followers. Trend #5: The Demand for Authentic Content will Increase.

Influencer 75

Influencer Trends Brands UGC 75

Pixlee

MAY 4, 2018

User-generated content (UGC) has been at the forefront of this discussion as shoppers actively seek out brands that provide a personalized, transparent, and authentic experience. Alo Yoga inspires customers to join the yogi community by designing what it believes to be the most exceptional yoga apparel. Lauren James.

UGC 40

UGC Review Apparel Products 40

Keyhole.co

DECEMBER 19, 2023

In this blog, we’ll examine how Gymshark’s social media strategy helps it stay on top of the fitness apparel game. Instagram: 6.7 Gymsharklifting is Gymshark’s lifting community Instagram page with over 1 million followers. Here’s an example of their Black Friday Sale posts, taken from Twitter and Instagram.

Strategy 52

Strategy Influencer Social Media Meme 52

Later

OCTOBER 18, 2019

If you’ve ever wanted to sell on Instagram, you might have been discouraged by Instagram’s lack of clickable links. . Lucky for you, there’s an easier way to sell on Instagram: by using Linkin.bio by Later to create a clickable, shoppable Instagram feed. Sell on Instagram #1: MeUndies. Need some inspiration?

Instagram 49

Instagram Brands UGC Feed 49

Pixlee

JULY 22, 2020

Athletic apparel brand Hylete incorporated curated Instagram posts from its customer community into its most recent email campaign, featuring user tags as well as easily shoppable links from each photo. HYLETE sends an email to its database encouraging its subscribers to shop their favorite Instagram look. Shoppable Instagram.

Social Media 56

Social Media Tools UGC Curation 56

Pixlee

JULY 23, 2019

These five micro-influencers are all about fashion, style, and most importantly, authenticity – brands marketers have a lot to learn from these up-and-coming stars in the influencer space. Samantha Brown has been an influencer for over three years and has grown her community of followers to over 30K on Instagram. Samantha Brown.

Fashion 64

Fashion Influencer Authentication Apparel 64

Pixlee

JULY 3, 2019

The apparel company uses AI for purposes that extend beyond product innovation. By handing out shoes to NYC Fashion Week guests, Under Armour showed customers that they care about the consumer’s feedback and response to their apparel. Under Armour.

UGC 59

UGC Brands Apparel Content 59

Pixlee

APRIL 3, 2020

But doing that tactfully and authentically is often easier said than done. To build community, Michael’s is sharing the whimsy of their creators through Instagram stories to encourage more customers to share their creativity with the brand. Digital community has become a necessity for brands hoping to engage with their customers.

Tourism 62

Tourism Brands Apparel Banking 62

Pixlee

JUNE 13, 2019

These brands showcase authentic customers and proudly emphasize their community values through a value-oriented message. Instead of a professionally edited, stylized look at the LGBT community, these brands champion authentic representation through honest reflections of people and how they associate with these brands. Kenneth Cole.

Brands 61

Brands Hotels UGC Apparel 61

Pixlee

JANUARY 10, 2022

With the widespread adoption of video by brands and social channels (think Instagram, TikTok, Snapchat) today, knowing how to stand out from a saturated market is your key to success. Influencer video content is custom-made and looks authentic, grabbing attention and encouraging purchasing decisions through an immediate impact.

Influencer 52

Influencer Campaign Video UGC 52

Later

NOVEMBER 23, 2020

While much of the focus has been on Facebook and Instagram, the conversation seems to be shifting to TikTok, a relative newcomer in the social media world. But it also means that businesses need to understand the characteristics that drive Gen Z and their purchasing decisions — like authenticity, brand purpose, and self-expression.

Apparel 73

Apparel Authentication Collaboration Hashtag 73

Pixlee

AUGUST 23, 2018

The question is how to bring the authentic community experience from social media into your stores. Pixlee partnered with ComQi to do just that—provide a personalized, authentic shopping experience for a large retailer. They absolutely love it!

Retail 41

Retail UGC Apparel Social Media 41

Pixlee

JUNE 30, 2021

Banana Republic combines visual reviews via UGC with customers’ stories to paint an all-inclusive picture of how their apparel fits and looks in real life. 4 Better Authenticity and Transparency. Authenticity and success have long become synonyms in the world of business.

UGC 64

UGC Content CSR Apparel 64

Later

OCTOBER 29, 2020

From the messaging in your ads to the imagery in your Instagram feed, approaching your holiday campaign with an inclusive mindset can unite your community and set your brand apart. But it’s important not to tokenize models — your content should authentically reflect your community. View this post on Instagram.

Strategy 57

Strategy Marketing How To Campaign 57

Buffer Social

AUGUST 29, 2016

The same potential consumption (maybe more) exists for Instagram Stories — quick videos and photos that disappear after 24 hours, just like Snapchat, but with an audience of 500 million users. We’d love to provide you with more resources about Instagram Stories so that you can master this platform and see your voice spread.

Instagram 75

Instagram Influencer Brands Upcoming 75

Keyhole.co

APRIL 25, 2023

They announced the fall/winter fashion campaign with a video post on Instagram, teasing that #DKNYSTATEOFMIND was coming. The Instagram posts that followed contained similar black-and-white lettering overtop different photos and videos. Prada allowed Charli to promote the brand in her own authentic way: through her dance videos.

Fashion 52

Fashion Campaign Social Media Marketing 52

Pixlee

APRIL 13, 2021

Sharing UGC from existing customers on your social media profiles gives your audience authentic insight into how people are using your product. Alo Yoga shares UGC in the form of a customer’s instagram post to show off how real people are rocking the brand’s apparel, and reminds its followers why they should get outside in the era of WFH.

Brands 95

Brands UGC Apparel Discount 95

Pixlee

JULY 14, 2021

UGC has been proven to help brands create meaningful connections with their customers, and allows your shoppers to visualize themselves owning your product by being exposed to the authentic experiences of existing customers. Thus, you can leverage user-generated content to improve your NPS. Use UGC to Attract and Celebrate Brand Advocates.

UGC 52

UGC Apparel Content Hashtag 52