Pixlee

JULY 19, 2021

By creating authentic relationships with individuals who hold sway over a large group of consumers on social media, brands can harness their target audiences in a way they’ll trust. This method demonstrates authenticity in your brand-influencer relationship as well due to dual-sided publicity. .

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Pixlee

MAY 9, 2022

For example, two of the largest emerging trends at Shoptalk 2022 were authenticity in creative content, through user-generated content (UGC) and micro-influencers, and social commerce. The post How To Forecast Creative Needs for Ecommerce appeared first on The Pixlee Blog. Invest in Community-Driven Marketing.

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Social Media Strategies Summit

JANUARY 5, 2022

You can link to your homepage, your newest product, or your latest blog post. Take a look at the way the apparel brand, Knix, supports visuals of its new store with a heart-warming caption: Image via Instagram. Simply put, Instagram Guides are like blog posts. Naturally, you should link to the most important page of your brand.

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Later

FEBRUARY 16, 2021

In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: . Apparel brand Knix tapped into the power of community for their Swim 2020 social media campaign. For apparel brand Supreme , a partnership with Oreo may seem like an unusual choice.

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Pixlee

APRIL 22, 2019

When it comes to today’s consumers, authenticity is key. Consumers today, particularly younger brackets, want and expect genuine interactions and authenticity. HYLETE, a community-backed brand focused on providing top-quality athletic apparel rallies around their community to support causes that matter to their community.

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Pixlee

APRIL 3, 2020

But doing that tactfully and authentically is often easier said than done. Knockaround sunglasses is building community through their blog by rallying around content that brings everyone together: customers hanging with their dogs. The post Nine Brands We Can Learn from in Uncertain Times appeared first on The Pixlee Blog.

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Pixlee

JUNE 13, 2019

These brands showcase authentic customers and proudly emphasize their community values through a value-oriented message. Instead of a professionally edited, stylized look at the LGBT community, these brands champion authentic representation through honest reflections of people and how they associate with these brands. Kenneth Cole.

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Pixlee

JULY 3, 2019

The apparel company uses AI for purposes that extend beyond product innovation. By handing out shoes to NYC Fashion Week guests, Under Armour showed customers that they care about the consumer’s feedback and response to their apparel. Under Armour. Keeping that in mind, there is a vast number of customers and listings.

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Pixlee

JULY 23, 2019

These five micro-influencers are all about fashion, style, and most importantly, authenticity – brands marketers have a lot to learn from these up-and-coming stars in the influencer space. A loyal audience can tell when the authentic voice is off.” . Samantha Brown. Whitney Powell. Kate Greer.

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Pixlee

AUGUST 23, 2018

The question is how to bring the authentic community experience from social media into your stores. Pixlee partnered with ComQi to do just that—provide a personalized, authentic shopping experience for a large retailer. They absolutely love it!

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Pixlee

NOVEMBER 10, 2020

Maternity apparel brand BLANQI features an inspiration gallery of “real moms.”. This collection provides a gallery of authentic images that connect with customers and inspires their own interior design ideas. The post How Pixlee Improves Your Email Performance With User-Generated Content appeared first on The Pixlee Blog.

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Pixlee

NOVEMBER 20, 2018

This tactic helps maintain an authentic and consistent brand appearance across all channels, so the audience is receiving a familiar but tailored experience for the channel their using. Trend #5: The Demand for Authentic Content will Increase. Thus, the demand for authenticity and transparency will continue to rise in 2019.

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Pixlee

MAY 3, 2021

When people notice the mark, it shows that you are an authentic entity. Instagram is highly cautious with the process as it wants its users to be able to find and follow authentic accounts. . Harnessing the power of user-generated content (UGC) on your social media profiles is a surefire way to reflect authenticity in your posts.

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Social Media UGC Reddit YouTube 98

Convince & Convert

DECEMBER 16, 2014

Sam Zivot is the brain behind all of Lorna Jane’s digital marketing, including blogs, social, email and search strategies. He invites them to come to the store, try on apparel, and take home something for free for authentic word of mouth buzz about the stores. Bold claim, huh?).

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Pixlee

MAY 3, 2018

It’s a great example of a company that has built itself into a lifestyle brand by leveraging authentic content from its passionate community. Crew started using Instagram Stories to promote blog posts that feature images of its apparel and a quick message from the brand. Air Canada. Take this one , for example, in which J.

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Pixlee

MAY 11, 2021

Ecommerce sites typically have a bounce rate within 20-45% , while blogs and portals get away with 65-90%. This might be understood as visitors to blogs and portals often just read an article and don’t need to stay on that site after finding the information they were searching for. What is a Good Bounce Rate? Bounce Rate Limitations .

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Later

NOVEMBER 23, 2020

“The TikTok channel means Shopify merchants — even those without a strong TikTok following of their own yet — can connect with these new audiences using content that feels authentic and genuine to the TikTok experience.”. appeared first on Later Blog. Image credit: Shopify. Want to know more? Like This Post?

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Pixlee

APRIL 13, 2021

Sharing UGC from existing customers on your social media profiles gives your audience authentic insight into how people are using your product. Alo Yoga shares UGC in the form of a customer’s instagram post to show off how real people are rocking the brand’s apparel, and reminds its followers why they should get outside in the era of WFH.

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Pixlee

JULY 14, 2021

UGC has been proven to help brands create meaningful connections with their customers, and allows your shoppers to visualize themselves owning your product by being exposed to the authentic experiences of existing customers. The post How to Improve Your Net Promoter Score (NPS) With User-Generated Content appeared first on The Pixlee Blog.

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Pixlee

SEPTEMBER 13, 2021

Workout apparel brand HYLETE sponsors influencers with discounts and free products they can promote in their social media posts. User-generated content is a free and authentic way to promote your brand through the experiences your customers are already sharing about you. Your employees and customers can be your brand ambassadors too.

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Pixlee

SEPTEMBER 13, 2021

Workout apparel brand HYLETE sponsors influencers with discounts and free products they can promote in their social media posts. User-generated content is a free and authentic way to promote your brand through the experiences your customers are already sharing about you. Your employees and customers can be your brand ambassadors too.

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Pixlee

DECEMBER 13, 2021

As long as your values are authentic, well-defined, and you strongly believe in them, it’ll be easier to win over eco-friendly consumers who appreciate those values. Alo Yoga gives its social media manager the spotlight to share her favorite apparel sets and colors from the brand via the Alo TikTok account. These are your values.

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Pixlee

JANUARY 18, 2022

Top brands like Alo Yoga and Crocs use Pixlee’s platform to design customized website and email widgets featuring this authentic, free content, and it works; Alo Yoga saw a 293% increase in repeat site visit rate after doing so. Use blogs to inform users about trending industry topics and share tips. This is his LinkedIn.

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Pixlee

JULY 22, 2020

Athletic apparel brand Hylete incorporated curated Instagram posts from its customer community into its most recent email campaign, featuring user tags as well as easily shoppable links from each photo. With user-generated content in social media ads, you can target your fans and followers directly yet authentically.

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Pixlee

FEBRUARY 7, 2022

Asking for feedback specific to the product, like if an apparel item runs big or small, or what type of skin the reviewer has when leaving a review for a cosmetic product, also benefits future shoppers, as you can display these subdimensions on your product page. You can also use third-party gift cards to encourage people to leave reviews.

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Pixlee

MARCH 15, 2021

By embedding social proof directly within the email, viewers don’t have to search for authentic content that helps them imagine their experience with your products. Alo Yoga spotlights Kendall Jenner wearing the brand’s apparel alongside a shoppable UGC gallery of customers sharing their Alo looks on social media. . #4

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Pixlee

DECEMBER 18, 2018

Individuals interact with this content because it’s authentic, visually engaging, and relatable. This preference for authenticity shows that consumers are both comfortable with brand storytelling, and are likely to turn engagements into potential purchases. Focus on brand authenticity and real followers.

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Pixlee

MAY 21, 2019

Remember the goal of your shopping cart is to convert to a sale, not drive the customer to your blog or inspiration galleries. Using UGC helps you create an original and authentic connection with your audience. The post Outdated ECommerce Tactics You Should Definitely Stop Using appeared first on The Pixlee Blog.

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Pixlee

DECEMBER 27, 2018

A good story for content marketing is one that originates authentically: tell the stories of customers where your business plays a critical role by enabling something great to happen. Whether it’s a blog article or a video script, use natural, conversational language. Tip #4: Stay Authentic to Your Brand’s Voice.

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Tips Brands UGC Content 45

Pixlee

MARCH 24, 2021

With an influencer program boasting over 10,000 passionate ambassadors, athletic apparel brand HYLETE also prioritizes re-sharing content from happy customers in HYLETE gear. HYLETE shares a community post from an Instagram user participating in a TikTok-inspired flexibility challenge while rocking HYLETE apparel.

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Pixlee

JUNE 17, 2020

Limecrime showcases authentic brand advocates to create deeper customer connections across their digital presence. The post Brand Value in the Age of Digital-First Experiences appeared first on The Pixlee Blog. Putting the Customer at the Center of the Conversation. Frankie Wallace is a freelance writer from the Pacific Northwest.

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Pixlee

DECEMBER 20, 2021

We’ve already seen creators become entrepreneurial powerhouses in their own right, with the likes of Huda Kattan (Huda Beauty) and Arielle Charness (Something Navy) experiencing major success with their makeup and apparel lines, respectively. The post Insights from The Information’s Creator Economy Summit appeared first on The Pixlee Blog.

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Pixlee

JUNE 14, 2021

Athletics apparel brand HYLETE always encourages engagement by resharing customer photos to celebrate the brand community, quoting the original post, and asking a question at the end of the caption. This strategy celebrates customers, gives your brand authentic marketing material, and boosts engagement.Don’t worry.

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Pixlee

APRIL 18, 2022

Yoga apparel brand KiraGrace keeps a collection of brand videos and webinars on its website. This is significant because more than 85% of consumers say authenticity is a major factor in deciding which brands to support. The post How to Get More Email Subscribers with Influencer Marketing appeared first on The Pixlee Blog.

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Pixlee

FEBRUARY 3, 2021

Yakima is also able to repurpose ambassador content for other campaigns, providing a more authentic strategy to connect with the right potential customers. Athletic apparel brand Hylete encourages customers to share their fitness journey on Instagram, and reposts photos and testimonials on the brand account.

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Pixlee

DECEMBER 31, 2018

Lululemon is certainly the last word in yoga/athletic apparel, but with an ever-crowded yoga apparel market, we’re looking forward to some hot (but maybe not Bikram hot) concepts to stay #1. What’s more, we can send in photos to frame via their app, marrying convenience that millennials crave with the authenticity of a physical object.

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Unmetric

AUGUST 2, 2019

The brand’s content strategy centers around sports personalities adorned in Nike apparel as an inspiration to go out there and JUST DO IT. The brand’s showcase of its models adorned in VS apparel helps create aspirational appeal among its followers. Victoria’s Secret had a steady growth on Instagram over the last 5 years. nikkihiltz.

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