Airlines Company Eventful Sentiment 
Myrland Marketing
APRIL 18, 2017
Unless you’ve been stranded on a remote island for a few weeks, you are well aware of the incident on United Airlines that resulted in a passenger being forcibly removed from the plane. As ugly as that incident was, and that word doesn’t do it justice, the response from the airline matched it. Every airline does it.
Myrland Marketing
APRIL 18, 2017
Unless you’ve been stranded on a remote island for a few weeks, you are well aware of the incident on United Airlines that resulted in a passenger being forcibly removed from the plane. As ugly as that incident was, and that word doesn’t do it justice, the response from the airline matched it. Every airline does it.
Adam Cohen
MARCH 30, 2011
With each passing conference and industry event, the perennial mainstays of social media case studies tend to remain the same: Dell, Comcast, Southwest Airlines, Starbucks. It occurred to me that companies who think this way are missing the golden opportunity to focus on their customers first. .
Convince & Convert
FEBRUARY 22, 2016
In an effort to promote the airline’s expanded year-round service to Palm Springs from San Francisco and New York, Virgin America is asking customers flying to and from PSP to play dress-up. To be fair, the airliner anticipated results like these. Business: Virgin America Launches #LetModFly. Calling all Mad Men fans!
Twist Image
APRIL 19, 2017
Her sentiment was meant to mean that if the music feels right, it will find an audience, but it did give pause. At a recent speaking event, the Chief Marketing Officer pulled me aside to ask for some advice. Airline status luggage tags. Do you know who your audience is anymore? Business suit. Shined shoes. Tumi briefcase.
Twist Image
APRIL 19, 2017
Her sentiment was meant to mean that if the music feels right, it will find an audience, but it did give pause. At a recent speaking event, the Chief Marketing Officer pulled me aside to ask for some advice. Airline status luggage tags. Do you know who your audience is anymore? Business suit. Shined shoes. Tumi briefcase.
Hootsuite
JUNE 29, 2023
candidates won’t work for a company with a bad rep. No wonder internationally beloved toy company Lego reported a 17% growth in 2022. You don’t necessarily have to sit back and accept public sentiment. Because it’s a candy company? The good news? You can be an active participant in cultivating and defending your brand.
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