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The Twilight renaissance: Why retailers need social media for trend forecasting

Sprout Social

3 social-first fashion trends that made waves in 2021. Social can turn everyday consumers into stylists with massive followings. Through outfit of the day (OOTD) pics, outfit idea videos and must-have product reviews, they’re driving peer buying habits faster than most media outlets can keep up with. Follow the memes.

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The little library that could: Lessons from Orkney Library on being a little fish in a big pond on social

Sprout Social

It’s easy to assume that flashy brand campaigns, celebrity musings and of-the-moment memes wear the crown on social media. Orkney Library & Archives has won the hearts and feeds of over 77,000 on Twitter, including celebrities and giants of the literary world. — Orkney Library (@OrkneyLibrary) August 24, 2021.

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6 Things to Know About Building Your Brand Voice as a Government Agency

Social Media Strategies Summit

[We’re] trying to take small steps and gain confidence, as we aren’t seeing the backlash that we would have seen even just a few months ago,” she says about their social media content in May of 2021. Our Twitter audience had a lot of researchers and those who were heavily into the sciences.”.

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7 Proven Social Media Promotion Ideas That Don’t Suck

Hootsuite

Why promote your business on social media? For starters, the number of social media users worldwide grew by 13.2% from 2020 to 2021 , an increase of 490 million humans. That means over half of Earth’s entire population now uses social media. Memes are an easy and popular way to be funny on social.

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How a Candle Company Uses Social Media to Drive a Better Customer Experience

Buffer Social

But how exactly can you create this remarkable customer experience on social media? One marketer that has mastered the art of social media to drive a better customer experience is Bryanna Evans. What advice do you have for brands that want to start using social media to build a community of loyal followers?

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Social media memes: The best of 2022

Sprout Social

Is there anything better than when a new social media meme takes over the web? If you work in social media, staying up to date on trending meme formats is all in a day’s work. Maybe that’s why social media managers make such good memes. What are social media memes ?

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10 Social Media Predictions for 2019

agora pulse

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game.