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Seven Key Categories of Social Media Marketing Tools

Webbiquity SMM

But that first impression may instead come from the company’s social media presence (and if not the first, very often the second). That fact alone shows the importance of building a solid social media as well as website presence. Social media is actually even bigger than that, though.

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11 best social media listening tools

Unmetric

Social media listening goes beyond just looking at your emails and notifications for @mentions of your brand. To avoid such mishaps what you need is a social media listening tool. Is there a difference between social media monitoring and social media listening? G2Crowd Rating: 4.1.

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Viral video: Jim Carrey’s take on gun control

Sherrilynne Starkie

In modern times, this means social media. Since Carrey’s video’s release a few days ago, it’s been viewed almost 2 million times on the Funny or Die website, and there have been almost 100,000 social media mentions of Carrey or the video. Sysomos gives the sentiment a 68% favourable score. Related articles.

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Search for a brand name or keyword across all of the most popular social networks at once? Monitor social media discussions of your company or product in real time? Promote events through social media? Cool Social Media Tools. Social Media Monitoring Tools. Create animations?

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Monitoring vs Analytics [Infographic]

Buzz Marketing for Technology

So I spent the better part of January looking at every social media listening, monitoring, analytics, intelligence and insights firm I could get my hands on. Sysomos – which is now owned by MarketWire is different than Radian6 or Alterian since it also indexes more traditional news (a nice touch). SENTIMENT BASED ANALYTICS.

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Best Social Media Monitoring Tools

Bill Hartzer

More and more businesses are getting into social media – an umbrella term that covers various activities that help bring about social interaction on the internet. Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc.

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McLuhan, Socrates and Edith Wharton On Social Media

Socialized

In an effort to better understand the social media phenomenon, it often helps to turn to experts in the field. But I’m not talking about social media gurus or mavens, or people with 20,000 followers on Twitter. Social media adoption has certainly been fraught with “innumerable confusions” and despair.