Laurel Papworth
FEBRUARY 19, 2013
I read an article on Wendy Harmer’s Hoopla Polls Fake Story by @gabriellechan that got me thinking about Nielsen polls, sentiment analysis and focus groups. And how totally outdated, outmoded and antique they seem compared to Big Data of social media. Does Facebook do Sentiment Analysis? Well actually, we can.
Dave Fleet
SEPTEMBER 29, 2010
As Chris Brogan put in a well-timed post on social media metrics today, “The social media metric that I think does matter and that is difficult to fully qualify is sentiment : the positive or negative mentions of a brand, product, service, whatever.&#
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Harp Interactive
AUGUST 3, 2010
Decent social and search visibility means that the candidate should be prominently featured on at least 3 pages worth of Google results. The candidate’s personal/company social graph is perhaps the best barometer for gauging success and skills. What tools do you use for social media management?
Keyhole.co
NOVEMBER 6, 2022
Not only does the tool allow you to track @mentions and customer conversations across social media, blogs, and forums. It will also give you key analysis into relevant topics, sentiment analysis, demographic breakdown, and surface the top influencers in the conversation. Good sentiment analysis with an accuracy of up to 80%.
Twist Image
FEBRUARY 1, 2017
Massive technological innovation number one: Facebook mixes your daily usage, these external data sources and your social graph using machine learning. Push that thinking further: think about your user activity, online sentiment analysis and more. online sentiment. sentiment analysis. social graph.
Twist Image
FEBRUARY 4, 2013
online sentiment. social graph. social media. social media analytics. advertising. advertising agency. amplification. brand messaging. business column. digital experience. digital marketing. direct relationship. dynamic media. huffington post. loyalty program. mark zuckerburg. marketing agency. marketing thinking.
Proactive Report
NOVEMBER 12, 2011
The number of social media monitoring tools has exploded and at last count there were over 200 on the market. However, there is much more to be learned from these conversations than just brand mentions, complaints and sentiment. Map your brand’s social graph. Find the influencers in each node of the graph.
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