Hashtag Retail Sentiment Social Media Management 
Hootsuite
JULY 7, 2020
Social media and activism have been inseparable since the 2010 Arab Spring demonstrations and since 2013, when the #BlackLivesMatter hashtag was used for the first time. In both events, social media and hashtags played an instrumental role in mobilizing the human rights movement offline. Source: Twitter.
Sprout Social
MAY 9, 2023
AI technologies like natural language processing (NLP), machine learning (ML), sentiment analysis and others guide decision-making, so you stay ahead of competitors and are prepared for the challenges of a dynamic marketplace. Social media has made brands more susceptible to scrutiny than ever before.
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Sprout Social
MAY 11, 2023
Brand safety tools are automated solutions that protect your brand from threats on social media and other digital channels, including major reputational risks such as your ads appearing alongside distasteful content. The retailer used TikTok to highlight its partnership with basketball star Candace Parker.
Oktopost
DECEMBER 22, 2019
Social listening also helps you keep tabs on the social media sentiment toward your company and products. Awario includes dedicated features for influencer marketing and reputation management, and its users have lots of positive things to say about how it facilitates market research and customer engagement.
Sprout Social
JUNE 7, 2022
. “Social media has become a key platform for investor relations professionals to gauge important conversations around their company and the broader market. Particularly in recent years, platforms like Reddit and Twitter have become popular destinations for retail and institutional investors to discuss and analyze market trends.”
agora pulse
JANUARY 25, 2021
“ A n online community manager builds, grows, and manages online communities, performing community management, often around a brand or cause,” according to Wikipedia. A community manager is not necessarily the same person as a social media manager. For larger brands, it certainly isn’t.
Keyhole.co
JUNE 19, 2023
GoPro The camera company GoPro actively encourages users to share videos taken with their products on social media using specific hashtags. GoPro regularly shares this UGC on its social media channels, effectively showcasing the capabilities of its products through the experiences of actual users.
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