6 Tips to Make Your Email Marketing More Effective
yMarketingMatters
JANUARY 23, 2013
In a recent study by DoubleClick, email users were 72% more likely to respond to a business email if its content was based on the interests they had specified. That number points out the absolute importance of allowing users to choose their own interest groups and have control over which business emails they receive. 44% of U.S.
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