Engagement Groups Marketing RFP 
Sprout Social
DECEMBER 6, 2023
There lies the magic of B2B influencer marketing. Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. In this guide, we’re diving into the essentials of B2B influencer marketing. What is B2B influencer marketing?
Sprout Social
APRIL 25, 2024
Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. In this article, we’re sharing every social media marketing template we’ve ever made. Facebook marketing strategy template Facebook is synonymous with social media.
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Sprout Social
MARCH 19, 2020
Whether providing full-service social solutions, specialized brand marketing or stepping in for a specific campaign or project, agencies cater to their clients first and foremost. But with a client-first mindset, some agencies forget to prioritize their own marketing efforts as well. . What do you do better than everyone else?
Twist Image
DECEMBER 27, 2017
Adoption of most consumer-facing innovation starts in Marketing Departments. And getting attention is one of the business goals of marketing. However, after you get somebody’s attention, you must engage. Innovation starts in Marketing, not the Contact Center, but budgets are forming in the latter.
Convince & Convert
FEBRUARY 12, 2012
Last week I wrote about the 4 (and only 4) possible rationales for agencies to get deep into content marketing. Clearly understanding these rationales is important because content marketing isn’t free. The Six Lifelong Laws of Successful Content Marketing for Agencies. BlissPR is all B2B, and heavily blog-focused.
Convince & Convert
MAY 4, 2010
On mid-1990s projects, for example, typically organizations defined hundreds of requirements and went through protracted RFP processes in search of the best software and system integrator. Long and expensive consulting engagements often missed their mark. Ive founded 5 companies, and spent 15 years running digital marketing agencies.
Sprout Social
JULY 20, 2022
If your marketing tech stack is a puzzle, then picture your enterprise social media tool as the final piece that pulls it all together. For example, your customer service team may have different priorities than those operating on the marketing side. Defining your goals creates clarity, which leads to more informed decisions.
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