Tue.Dec 05, 2023

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Conversion Leads CRM Ingegration

Jon Loomer

Has anyone managed to set up Meta’s Conversion Leads CRM integration ? Conversion Leads is an awesome option that allows you to optimize for leads that ultimately convert. You do this by integrating your CRM and defining your funnel for Meta. This shifts focus from the quantity of leads, which could be low-quality, to conversion leads. After someone completes your form, they need to eventually buy from you.

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The Age of Virtual Influencers Is Coming, Bringing a Range of New Considerations for Brands

Social Media Today

The next stage of virtual influencers could make it increasingly difficult to differentiate real from fake.

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We wanted to explore consumer misconceptions of social media professionals: Instead, it sparked a dialogue about the need for greater diversity

Sprout Social

“Who do consumers think runs brand accounts?” That’s the question we set out to answer when we surveyed 1,623 consumers from the US and the UK. The results are telling: According to our Q4 2023 Sprout Pulse Survey, respondents believe the average social media manager is: white (65%), female (73%), 25-40 years old (55%), and a part-time employee or freelancer (40%).

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The Age of Virtual Influencers is Coming, Which Will Bring a Range of New Considerations for Brands

Social Media Today

The next stage of virtual influencers could make it increasingly difficult to differentiate real from fake.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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The Complete Guide to Content Repurposing: How to Get the Most Out of Every Piece of Content You Create

Buffer Social

My mom taught me a neat trick when I went to college: Take the leftover veggies from dinner, chop some fine onion, add some hot sauce, and use it as your sandwich spread. I used the hack all the time — sometimes for breakfast on busy mornings and other times for snacking in late evenings. I was always surprised at how different yet familiar the sandwich tasted.

Content 108
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Meta’s Removing Cross-App Messaging Between Facebook and Instagram

Social Media Today

The updates seems to run counter to Meta's broader messaging integration plan.

Instagram 165

More Trending

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GIPHY Highlights the Top GIF Trends of 2023

Social Media Today

GIPHY's listing provides some interesting context on the year that was.

Trends 164
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How We Built Our Guest Posting Program

Buffer Social

Six months ago, we noticed an interesting phenomenon. Each week, we (the Content team) would receive overflowing inboxes filled with requests to post articles on the Buffer blog. This was everywhere, from our emails to our LinkedIn accounts.  Usually, we’d pay these messages no mind – guest posts just weren’t a part of our content strategy.

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X Considers New Initiatives to Attract More SMBs to the App

Social Media Today

X is shifting focus as it looks for more ways to bring in ad revenue.

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The GTA 6 Trailer Has Dropped, And Its Breaking Records

Forbes Social Media

The 90-second long teaser clip has been seen nearly 82 million times on YouTube as of Tuesday afternoon

YouTube 98
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Meta To Remove Cross-App Messaging Between Facebook and Instagram

Social Media Today

The updates seems to run counter to Meta's broader messaging integration plan.

Instagram 153
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The Problem With Elon Musk’s X Is Simple: The App Isn’t Innovative

Forbes Social Media

The real issue with X — which everyone still calls Twitter — is simple: The app is not that useful.

Issues 90
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Instagram Tests New ‘Hype’ Option to Encourage Engagement with Stories

Social Media Today

A new way to encourage engagement within Stories.

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Oversharing On LinkedIn Isn't New, But It Has Been Getting Worse

Forbes Social Media

Many professionals overshare almost as if it's a public act of confession that will remedy the situation that they find themselves in

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Instagram Tests New ‘Hype’ Option To Encourage Engagement With Stories

Social Media Today

A new way to encourage engagement within Stories.

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Nine Ways to Spice Up Any Blog Post—Fast

ProBlogger

The post Nine Ways to Spice Up Any Blog Post—Fast appeared first on ProBlogger. This guest post is by Ali Luke of Aliventures. Did your latest post get all the readers, comments and tweets that it deserved? Probably not. You wrote a great piece, but somehow, it seemed bland. Your ideas were good, but the post lacks a little something. What you need is more spice.

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X Considers New Initiatives To Attract More SMBs

Social Media Today

X is shifting focus as it looks for more ways to bring in ad revenue.

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5 Best PDF Annotation Software For Windows

Tweaklibrary

PDF files are one of the most common and convenient formats for sharing and storing documents. Whether it’s for work, study or personal use, you may want to annotate these PDF documents to improve comprehension, communication, and collaboration. A PDF annotator tool can help you to review, comment, highlight, underline, strikethrough, add text, sign PDFs and more.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Snapchat Launches First Virtual Make-Up Drop, as it Looks to Expand Bitmoji Promotions

Social Media Today

Virtual fashion can influence real world shopping behaviors.

Fashion 154
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Top 10 reputation management software and how to select the best tool for your business

Sprout Social

With millions of people signing up daily across social media platforms, keeping track of conversations about your brand online is becoming an uphill battle. What customers say and how they relate with your business can greatly affect your online reputation. It can take as little as one bad review to send all your hard work crashing like a pack of cards.

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Snapchat Launches Snapchat+ Gift Memberships for Christmas

Social Media Today

The perfect gift for your Snap-obsessed relatives.

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Snapchat Launches First Virtual Make-up Drop, as It Looks To Expand Bitmoji Promotions

Social Media Today

Virtual fashion can influence real world shopping behaviors.

Fashion 132
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Snapchat Launches Snapchat+ Gift Memberships for Christmas

Social Media Today

The perfect gift for your Snap-obsessed relatives.

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Giphy Highlights the Top GIF Trends of 2023

Social Media Today

Giphy's listing provides some interesting context on the year that was.

Trends 115